WinnerBrands

Job Title: Head of Marketing Reporting: CEO Experience: 8-15 Years (with proven track record of building a brand from scratch) Location: Churchgate, Mumbai ( Onsite, full time) Compensation: Open to discuss based on current CTC ( budgets up to 50 LPA) About the Company The brand is redefining what modern luxury means—through artisanal craftsmanship, conscious living, and sensory-driven experiences. From premium teas and coffees to curated gifting, their offerings are rooted in quality, storytelling, and sustainability. The brand is on a mission to become a leading name in the world of refined, purpose-driven lifestyle products. The Role We’re seeking a Head of Marketing who brings not just strategic thinking, but also hands-on execution, hustle, and a passion for building. This role is ideal for someone who has grown through the ranks, launched brands from scratch, and thrives in dynamic, high-growth environments. You’ll be responsible for shaping and leading the entire marketing function—from brand identity and packaging to digital campaigns and omnichannel engagement.This is a builder’s role, perfect for someone who’s equally confident in creative brainstorms and leadership meetings. Key Responsibilities 1) Brand Strategy & Identity Define and lead brand positioning, tone of voice, visual identity, and purpose- Craft a compelling narrative that unites themes of luxury, craftsmanship, and sustainability- Oversee packaging design, brand guidelines, and consistency across all touchpoints Campaigns & Execution Lead full-funnel marketing campaigns, including product launches, festive initiatives, and storytelling content Execute high-impact digital strategies across Meta, Google, email marketing, influencer collaborations, and more Develop go-to-market strategies for new product lines and sub-brands Cross-Channel Collaboration Partner with sales, retail, and quick-commerce platforms (e.g., Blinkit, Zepto) for co-branded initiatives Design and implement BTL activations and in-store experience strategies Customer Engagement & Insights Build and scale customer loyalty programs, CRM workflows, and feedback mechanisms Leverage customer insights, market data, and competitive analysis to inform marketing decisions Team Building & Leadership Hire, mentor, and lead a high-performing team across digital, brand, design, and performance marketing Collaborate closely with founders and cross-functional leadership to align marketing with business objectivesMust have: A self-driven marketing leader with end-to-end experience—from campaign execution to strategic planning Known for rolling up your sleeves and driving results, not just building presentations A storyteller who values aesthetics, craftsmanship, and customer connection Obsessed with outcomes and real-world impact Experienced in D2C, digital-first, FMCG, or lifestyle brands Bonus: Passionate about conscious consumption, sustainability, and modern luxury What’s In It For You The chance to define and lead the voice of a rising premium lifestyle brand Direct influence on growth, customer engagement, and market perception A collaborative, fast-paced, founder-led environment Competitive compensation and meaningful career growth About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

Job Title: Head of Marketing Reporting: CEO Experience: 8-15 Years (with proven track record of building a brand from scratch) Location: Churchgate, Mumbai ( Onsite, full time) Compensation: Open to discuss based on current CTC ( budgets up to 50 LPA) About the Company The brand is redefining what modern luxury means—through artisanal craftsmanship, conscious living, and sensory-driven experiences. From premium teas and coffees to curated gifting, their offerings are rooted in quality, storytelling, and sustainability. The brand is on a mission to become a leading name in the world of refined, purpose-driven lifestyle products. The Role We’re seeking a Head of Marketing who brings not just strategic thinking, but also hands-on execution, hustle, and a passion for building. This role is ideal for someone who has grown through the ranks, launched brands from scratch, and thrives in dynamic, high-growth environments. You’ll be responsible for shaping and leading the entire marketing function—from brand identity and packaging to digital campaigns and omnichannel engagement. This is a builder’s role, perfect for someone who’s equally confident in creative brainstorms and leadership meetings. Key Responsibilities 1) Brand Strategy & Identity - Define and lead brand positioning, tone of voice, visual identity, and purpose - Craft a compelling narrative that unites themes of luxury, craftsmanship, and sustainability - Oversee packaging design, brand guidelines, and consistency across all touchpoints 2) Campaigns & Execution - Lead full-funnel marketing campaigns, including product launches, festive initiatives, and storytelling content - Execute high-impact digital strategies across Meta, Google, email marketing, influencer collaborations, and more - Develop go-to-market strategies for new product lines and sub-brands 3) Cross-Channel Collaboration - Partner with sales, retail, and quick-commerce platforms (e.g., Blinkit, Zepto) for co-branded initiatives - Design and implement BTL activations and in-store experience strategies 4) Customer Engagement & Insights - Build and scale customer loyalty programs, CRM workflows, and feedback mechanisms - Leverage customer insights, market data, and competitive analysis to inform marketing decisions 5) Team Building & Leadership - Hire, mentor, and lead a high-performing team across digital, brand, design, and performance marketing - Collaborate closely with founders and cross-functional leadership to align marketing with business objectives Must have: - A self-driven marketing leader with end-to-end experience—from campaign execution to strategic planning - Known for rolling up your sleeves and driving results, not just building presentations - A storyteller who values aesthetics, craftsmanship, and customer connection - Obsessed with outcomes and real-world impact - Experienced in D2C, digital-first, FMCG, or lifestyle brands - Bonus: Passionate about conscious consumption, sustainability, and modern luxury What’s in It for You - The chance to define and lead the voice of a rising premium lifestyle brand - Direct influence on growth, customer engagement, and market perception - A collaborative, fast-paced, founder-led environment - Competitive compensation and meaningful career growth About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

Experience: 6-10 years Salary: upto INR 30 - 35 Lacs p.a (based on experience) Expected Notice Period: Immediate to 30 days Opportunity Type: Onsite Okhla Office About the employer brand: Having started operations in Germany in 2013, the brand has been shining bright ever since. Since their origin, they have been bullish on future, investing in and focusing on futuristic technology. They have been at the forefront of the solar technology revolution for almost a decade, learning, evolving, growing because of this privileged exposure to some of the best solar projects, products, technologies and global best-practices. In fact, they were the first organisation to promote String Inverters in utility grade projects. They continue to grow at a consistent rate of a whopping 100%, year on year, with a 30% market share in all the categories where they have a footprint. Today, they have a presence in 17 countries across Central & Western Europe and South Asia, and have cumulatively delivered over 17 Giga Watts of clean, green, carbon-neutral energy across various geographies. Today, they stand on the cusp of a huge change, as they transition from resellers to manufacturers, with FusionSolar now at their core. From where they stand, the future seems even brighter, with a huge untapped potential for not just growth, but real and purposeful sustainable growth. They have reached 1 Billion USD revenue mark, riding on our fierce entrepreneurial ethos and a sheer zeal for growth. Title - Corporate Communications Lead Role Overview They are looking for a highly skilled Corporate Communications expert to develop and implement effective marketing strategies to drive brand awareness, lead generation, and business growth. The ideal candidate will have a strong analytical mindset, creative problem solving skills, and a deep understanding of digital and traditional marketing channels. Job Description Develop and execute comprehensive marketing strategies aligned with business goals. Conduct market research to identify trends, customer needs, and competitive insights. Plan and oversee multi-channel marketing campaigns, including digital, social media, email, and offline marketing. Collaborate with design, content, and sales teams to create engaging marketing materials. Optimize marketing efforts based on data-driven insights and performance metrics. Manage and track marketing budgets to ensure cost-effectiveness and ROI. Identify and establish strategic partnerships for brand expansion. Stay updated with industry trends and emerging marketing technologies. Job Requirements/Mandatory Skills Bachelor's/master’s degree in marketing, Business, Communications, or a related field. Proven experience in marketing strategy, campaign execution, and brand positioning. Strong knowledge of digital marketing, SEO, PPC, and social media marketing. Experience in analyzing marketing metrics and using tools like Google Analytics, HubSpot, etc. Excellent communication, analytical, and leadership skills. Ability to think creatively and solve marketing challenges proactively. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Thanks, Show more Show less

About the employer: The employer focuses on shaping the future of payments technology. With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do. For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments. About the role: This “Demand Generation & Performance Marketing Lead” role is for you if you are driven by developing new leads, communicating with customers, understanding their needs, and ensuring a smooth sales process. You should be able to support the marketing team’s goals, thrive in a quick sales cycle environment, and meet marketing demand generation targets. Role Requirement: Account-based Marketing (ABM) skill : Review and understand Ideal Customer Profile (ICP) for benchmarking targeted personas across channels and executing ABM campaigns. Identify and nurture potential leads from email, social, web, PPC, and other demand-generation campaigns. Liaise with marketing vendors for demand generation execution. Build and manage acquisition campaigns across various channels including email, social, SEM, and display to drive revenue and increase ROI. Perform competitive analysis on ICPs and work on social selling strategies. Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs). Source new sales opportunities through lead follow-up via LinkedIn Sales Navigator, Email & PPC campaigns. Research, list, and evaluate demand generation channels that we can leverage. Interact with internal senior sales & BD professionals on calls/emails and help them sell better. Provide regular pipeline forecasts to the marketing team, management, and sales leadership as required. Understand the strategic direction set by the marketing team and senior management. Maintain data and reports on a daily basis. Analyze key trends of the sales region/territory and improve on follow-up and lead nurturing processes Desirable skill: Experience working with SEO/SEM, Programmatic Advertising, LinkedIn Ad & Sales Navigator, PPC, Google Ad, Salesforce CRM, Zoho Marketing Automation, D&B Hoovers, Bombora, ZoomInfo, and Lusha Skillset and Experience Requirement: Previous work experience in quantitative marketing role managing strategy and execution on email, social, search, content syndication, and other performance-marketing channels. Highly Desirable: Experience in working with customers from the North America and Canada region Track record of achieving monthly/quarterly MQL + SAL numbers Excellent verbal [neutral accent], written communication and presentation skills Proven ability to work independently Strong project management skills. Advanced understanding of Excel, Reporting Tools Qualifications (Desirable but not mandatory –>> experience, skillset and attitude prevail over qualification) Bachelor's degree with a focus in marketing, or business administration 8 - 10 years working in demand generation and performance marketing roles Desirable : Experience working with IT/Software product and/or services company (FinTech, Payments Technology company experience desirable) in a B2B environment Marketing and Sales Certifications: ABM, Google Analytics, Google Ad, LinkedIn Ad, Marketing Automation, HubSpot, Salesforce Pardot Specialist, Salesforce Administrator Good attitude, honest with setting the expectations, high integrity, confidence with humility, appetite for constant learning, and a drive to be better by 1% each day About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressive startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance/part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

Title: Demand Gen/ Performance marketing Manager Location: Pune / Remote Engagement: Full time Reporting Marketing Director About the employer: The employer focuses on shaping the future of payments technology With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments, About the role: This Demand Generation & Performance Marketing Lead role is for you if you are driven by developing new leads, communicating with customers, understanding their needs, and ensuring a smooth sales process You should be able to support the marketing teams goals, thrive in a quick sales cycle environment, and meet marketing demand generation targets, Role Requirement: Account-based Marketing (ABM) skill: Review and understand Ideal Customer Profile (ICP) for benchmarking targeted personas across channels and executing ABM campaigns, Identify and nurture potential leads from email, social, web, PPC, and other demand-generation campaigns, Liaise with marketing vendors for demand generation execution, Build and manage acquisition campaigns across various channels including email, social, SEM, and display to drive revenue and increase ROI, Perform competitive analysis on ICPs and work on social selling strategies, Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs), Source new sales opportunities through lead follow-up via LinkedIn Sales Navigator, Email & PPC campaigns, Research, list, and evaluate demand generation channels that we can leverage, Interact with internal senior sales & BD professionals on calls/emails and help them sell better, Provide regular pipeline forecasts to the marketing team, management, and sales leadership as required, Understand the strategic direction set by the marketing team and senior management, Maintain data and reports on a daily basis, Analyze key trends of the sales region/territory and improve on follow-up and lead nurturing processes Desirable skill: Experience working with SEO/SEM, Programmatic Advertising, LinkedIn Ad & Sales Navigator, PPC, Google Ad, Salesforce CRM, Zoho Marketing Automation, D&B Hoovers, Bombora, ZoomInfo, and Lusha Skillset and Experience Requirement: Previous work experience in quantitative marketing role managing strategy and execution on email, social, search, content syndication, and other performance-marketing channels, Highly Desirable: Experience in working with customers from the North America and Canada region Track record of achieving monthly/quarterly MQL + SAL numbers Excellent verbal [neutral accent], written communication and presentation skills Proven ability to work independently Strong project management skills, Advanced understanding of Excel, Reporting Tools Qualifications (Desirable but not mandatory >> experience, skillset and attitude prevail over qualification) Bachelor's degree with a focus in marketing, or business administration 8 -10 years working in demand generation and performance marketing roles Desirable: Experience working with IT/Software product and/or services company (FinTech, Payments Technology company experience desirable) in a B2B environment Marketing and Sales Certifications: ABM, Google Analytics, Google Ad, LinkedIn Ad, Marketing Automation, HubSpot, Salesforce Pardot Specialist, Salesforce Administrator Good attitude, honest with setting the expectations, high integrity, confidence with humility, appetite for constant learning, and a drive to be better by 1% each day

Experience Level: 3 to 6 Years Industry: Digital Marketing (Paid Performance) Preferred Experience: B2B (Not Mandatory) Engagement format Remote Work Timings11am to 9pm IST ( UK Time zone ) Type of role: Contract (2 years) About The Company & Role A brand that helps innovators uncomplicate data storage, forever Their data solutions enable SaaS companies, cloud service providers, and enterprise and public sector customers to deliver real-time, secure data to power their mission-critical production, DevOps, and modern analytics environments in a multi-cloud environment One of the fastest growing enterprise IT companies in history, as they enables customers to quickly adopt next-generation technologies, including artificial intelligence and machine learning, to help maximize the value of their data for competitive advantage And with a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, its ever-expanding list of customers are among the happiest in the world, Job Summary We are seeking a detail-oriented and self-motivated Ad Operations Specialist to manage and optimize digital advertising campaigns across multiple platforms The ideal candidate will have experience in digital marketing, paid performance advertising, and media operations The role requires strong ad operations experience, tracking, analytics and good communication skills You will be responsible for ensuring smooth campaign execution,tracking, media operations and troubleshooting issues, Job Description Set up and execute ad campaigns on LinkedIn, Google, Facebook, and programmatic platforms, ensuring accurate tracking and reporting in Marketo, SFDC, etc Conduct quality assurance and testing of creative assets across browsers and devices, ensuring ad creatives meet technical specifications and troubleshooting implementation, tracking, and reporting issues, Optimize campaigns using A/B testing, budget pacing, and industry best practices to maximize performance, Setup tracking of content syndication campaigns, including quality checks, lead uploads, and collaboration with internal teams Maintain organized records of creative assets, campaign proposals, and execution plans while identifying opportunities for process improvements and automation, Generate and test ad tags for campaign launches while monitoring key metrics like CTR, CPM, CPC, CPA, ROAS, and conversions, Create monthly performance reports with insights and recommendations, analyzing data to identify trends and presenting findings to stakeholders for strategic decision-making, Added advantage if you have experience with creative platforms like Figma or Adobe for ad creatives and localization, About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers Backed by Busybeebrands,com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time Request to visit our community page at https:// winnerbrands in/talentcommunity/ Registration implies consent to our privacy policies Thanks,

About The Brand A fast-growing, digital-first personal care brand that’s redefining how Indian women engage with self-care. Focused specifically on the hair care category, the brand blends the art and science of haircare to create high-performing, clean, and organic formulations—meticulously crafted for Indian hair types and weather conditions. Their premium, design-led products celebrate individuality, confidence, and conscious living, helping every woman discover, embrace, and express her unique hair story. With a growing presence across both online and offline channels, the brand combines effective formulations, aesthetic packaging, and thoughtful storytelling to deliver a distinctive and joyful customer experience. Role Overview We are looking for a seasoned Head of Marketing to lead the full-funnel marketing function for a premium, high-growth consumer brand. This is a strategic leadership role that also requires hands-on execution across brand building, performance marketing, CRM, retail marketing, and customer experience. The ideal candidate is someone who can build emotionally resonant brands while driving measurable growth across digital, offline, and lifecycle channels. You will collaborate closely with cross-functional teams—including product, e-commerce, retail, and design—to ensure a cohesive and impactful brand presence across all customer touchpoints. Title - Head of Marketing Job Description Brand & Creative Strategy Define and evolve brand positioning, narrative, and identity across all customer touchpoints. Lead integrated brand campaigns (digital, social, ATL, influencer, and retail). Manage in-house and external creative teams to ensure consistent brand storytelling. Own tone of voice, visual systems, packaging inputs, and campaign aesthetics. Performance & Digital Growth Own digital acquisition across paid channels (Google, Meta, YouTube, Affiliates, etc.). Drive efficiency in customer acquisition (CAC, ROAS, LTV) through continuous optimization. Partner with analytics and product teams to improve funnel performance and AOV. CRM & Customer Lifecycle Design and implement lifecycle marketing strategies across email, WhatsApp, and push. Own repeat, retention, and customer engagement metrics. Leverage data and segmentation to create personalized communication and drive loyalty. Omnichannel & Retail Marketing Develop marketing plans for offline formats including stores, pop-ups, and events. Drive regional and city-specific campaigns to boost footfalls and brand visibility. Collaborate with retail ops and city teams to localize brand activation efforts. Consumer Experience & Insights Improve end-to-end customer journey—online and offline. Identify friction points and work with cross-functional teams for resolution. Build consumer feedback loops and integrate insights into product and brand decisions. Team Leadership & Collaboration Foster a culture of experimentation, creativity, ownership, and continuous learning. Collaborate with leadership and other functions to align on business and brand goals. Required Skills & Experience 10+ years of experience leading a digital first brand from scratch Experience in premium consumer sectors such as beauty, lifestyle, personal care, fashion,wellness, or D2C. Strong grasp of marketing analytics, customer funnels, and digital performance metrics. Proven ability to scale brands with both creative flair and commercial impact. Strong leadership and team-building skills with experience managing large, creative teams. Excellent communication skills, creative judgment, and commercial thinking. Ideal Candidate Traits (Non-Negotiables) Strategic + Execution-Oriented: Able to define vision while staying involved in daily problem-solving. Brand-Driven: Passionate about building brands that stand out and connect emotionally. Performance-Savvy: Data-literate with experience managing ROI-focused campaigns. Consumer-Obsessed: Deep empathy for customer needs and behavior. Collaborative Operator: Strong cross-functional coordination and influence. Comfortable with Ambiguity: Proven success in fast-paced, evolving environments. Culture Builder: Capable of leading and mentoring high-energy, agile teams. Why This Role? Opportunity to shape and scale a consumer brand with national reach. Lead a comprehensive marketing charter across online, offline, and experience channels. Work closely with founders and a cross-functional leadership team. High ownership, high impact role with freedom to build, test, and scale. Be part of a fast-growing, design-forward, and purpose-led consumer brand journey. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

Job Title: Content Lead Location: Pune / Remote Experience Required: 6 to 7 years Compensation: 20 to 22 LPA About the employer: The employer focuses on shaping the future of payments technology. With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do. For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments. About The Role We are seeking a talented and experienced Content Writer to join our team. The ideal candidate will have a strong background in creating high-quality content tailored to a Native American technical decision-maker audience and internal communications. This role requires a deep understanding of payments, banking, fintech trends, technologies, and business needs, along with the ability to craft compelling narratives that engage and inform our target audience. The ideal candidate will have a solid IT/Software background, ensuring a deep understanding of complex technical concepts and their effective representation. Key Responsibilities: Research, write, edit, and proofread a variety of content, including: Blog posts, articles, and whitepapers Case studies and website copy Social media posts and marketing materials Internal communications, including leadership emails and corporate announcements Develop content strategies aligned with business goals and audience insights. Translate complex technical concepts into clear, engaging, and accessible content. Collaborate with product managers, developers, Presales, CoE and marketing teams to ensure accuracy and alignment with business messaging. Optimize content for SEO and audience engagement. Ensure consistency in tone, style, and brand voice across all content. Required Skills & Qualifications: Proven experience as a content writer, preferably in the fintech industry. Strong understanding of fintech solutions, including payments, digital banking, and financial infrastructure. Experience writing for a Native American technical decision-maker audience. Experience with internal communications, including drafting executive communications. Excellent research skills and ability to translate complex information into clear, engaging content. Familiarity with SEO best practices and content performance metrics. Strong attention to detail and ability to meet tight deadlines. Preferred Qualifications: Experience with content management systems (e.g., WordPress). Knowledge of financial regulations and industry trends. Ability to work independently and collaboratively in a fast-paced environment. Why Join Us? Work with an innovative team in a cutting-edge technology-driven environment. Competitive compensation and professional growth opportunities. A collaborative team culture where new ideas are encouraged and valued. Open communication and a flat hierarchy that fosters transparency and accountability. About WinnerBrands: At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressive startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance/part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

About the employer: The employer focuses on shaping the future of payments technology. With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do. For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments. About the role: This “Demand Generation & Performance Marketing Lead” role is for you if you are driven by developing new leads, communicating with customers, understanding their needs, and ensuring a smooth sales process. You should be able to support the marketing team’s goals, thrive in a quick sales cycle environment, and meet marketing demand generation targets. Role Requirement: Account-based Marketing (ABM) skill : Review and understand Ideal Customer Profile (ICP) for benchmarking targeted personas across channels and executing ABM campaigns. Identify and nurture potential leads from email, social, web, PPC, and other demand-generation campaigns. Liaise with marketing vendors for demand generation execution. Build and manage acquisition campaigns across various channels including email, social, SEM, and display to drive revenue and increase ROI. Perform competitive analysis on ICPs and work on social selling strategies. Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs). Source new sales opportunities through lead follow-up via LinkedIn Sales Navigator, Email & PPC campaigns. Research, list, and evaluate demand generation channels that we can leverage. Interact with internal senior sales & BD professionals on calls/emails and help them sell better. Provide regular pipeline forecasts to the marketing team, management, and sales leadership as required. Understand the strategic direction set by the marketing team and senior management. Maintain data and reports on a daily basis. Analyze key trends of the sales region/territory and improve on follow-up and lead nurturing processes Desirable skill: Experience working with SEO/SEM, Programmatic Advertising, LinkedIn Ad & Sales Navigator, PPC, Google Ad, Salesforce CRM, Zoho Marketing Automation, D&B Hoovers, Bombora, ZoomInfo, and Lusha Skillset and Experience Requirement: Previous work experience in quantitative marketing role managing strategy and execution on email, social, search, content syndication, and other performance-marketing channels. Highly Desirable: Experience in working with customers from the North America and Canada region Track record of achieving monthly/quarterly MQL + SAL numbers Excellent verbal [neutral accent], written communication and presentation skills Proven ability to work independently Strong project management skills. Advanced understanding of Excel, Reporting Tools Qualifications (Desirable but not mandatory –>> experience, skillset and attitude prevail over qualification) Bachelor's degree with a focus in marketing, or business administration 8 - 10 years working in demand generation and performance marketing roles Desirable : Experience working with IT/Software product and/or services company (FinTech, Payments Technology company experience desirable) in a B2B environment Marketing and Sales Certifications: ABM, Google Analytics, Google Ad, LinkedIn Ad, Marketing Automation, HubSpot, Salesforce Pardot Specialist, Salesforce Administrator Good attitude, honest with setting the expectations, high integrity, confidence with humility, appetite for constant learning, and a drive to be better by 1% each day About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressive startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance/part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

About the employer: The employer focuses on shaping the future of payments technology. With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do. For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments. About the role: Research, write, edit, and proofread a variety of content, including: Blog posts, articles, and whitepapers Case studies and website copy Social media posts and marketing materials Internal communications, including leadership emails and corporate announcements Develop content strategies aligned with business goals and audience insights. Translate complex technical concepts into clear, engaging, and accessible content. Collaborate with product managers, developers, Presales, CoE and marketing teams to ensure accuracy and alignment with business messaging. Optimize content for SEO and audience engagement. Ensure consistency in tone, style, and brand voice across all content. Required Skills & Qualifications: Proven experience as a content writer, preferably in the fintech industry. Strong understanding of fintech solutions, including payments, digital banking, and financial infrastructure. Experience writing for a Native American technical decision-maker audience . Experience with internal communications , including drafting executive communications . Excellent research skills and ability to translate complex information into clear, engaging content. Familiarity with SEO best practices and content performance metrics. Strong attention to detail and ability to meet tight deadlines . Preferred Qualifications: Experience with content management systems (e.g., WordPress). Knowledge of financial regulations and industry trends. Ability to work independently and collaboratively in a fast-paced environment. Why Join Us? Work with an innovative team in a cutting-edge technology-driven environment. Competitive compensation and professional growth opportunities. A collaborative team culture where new ideas are encouraged and valued. Open communication and a flat hierarchy that fosters transparency and accountability. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressive startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance/part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Show more Show less

Job Title: Marketing Manager Location: Bangalore Onsite Experience : 3–6 years Compensation: Upto 20LPA About the employer brand: This is a performance footwear company built specifically for the unique needs of Indian feet, movement, and climate. Founded with the mission to make high-quality, comfortable, and durable shoes accessible to all, the brand blends deep anatomical research with advanced materials and innovative manufacturing. Its range includes everyday shoes for children and adults—ideal for school, work, or play. With a strong focus on sustainability, the brand prioritizes long-lasting design and environmentally conscious practices. Role Overview We’re on the lookout for an unconventional thinker — someone who’s been told their ideas are too bold or too early. This role is ideal for a brand strategist, content creator, or creative marketer looking to shape a brand’s narrative, not just execute briefs. If you thrive in organized chaos and believe creativity should lead business strategy — we’d love to talk. Job Description Drive creative ideation and own brand storytelling across digital, social, and offline platforms Partner with internal teams and external agencies to create memorable and culturally resonant campaigns Shape and evolve the brand voice and narrative — from product stories to founder-led moments Build campaigns that are disruptive, purpose-led, and rooted in insight Act as a cultural antenna, constantly identifying trends, conversations, and movements to tap into Work closely with performance marketing and design teams to ensure brand consistency and creative quality Job Requirements/Mandatory Skills 3–6 years of experience in brand marketing, advertising, creative strategy, or content Deep understanding of digital platforms and content formats Proven track record of bringing ideas to life from concept to execution Strong communication skills — written, verbal, and visual Ability to think strategically while executing at high speed Mandatory Traits ( Non -negotiables ) Bold and original thinker Self-starter with a bias for action Thrives in ambiguity and fast-paced environments Values purpose over process Unafraid to challenge the status quo Age criteria 25-30 Years Preferred traits Background in copywriting, content creation, or creative strategy Passion for culture, design, and emerging trends Previous experience in consumer brands or startups Has a side hustle or personal creative project Why should you apply for this job? Work at the intersection of purpose, creativity, and impact Get real ownership of the brand’s voice and creative direction Join a fearless team that values ideas over hierarchy Competitive compensation, high creative freedom, and a seat at the table where decisions are made About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Thanks, Show more Show less

An award-winning Indian plant biotechnology company specializing in natural, zero-calorie sweetening solutions derived from stevia Founded in 2015, the company operates a vertically integrated supply chainfrom cultivation with smallholder farmers in the Himalayan foothills to proprietary extraction and formulation technologies, There mission is to help food and beverage brands launch healthier, sugar-reduced products within 30 days, offering clean-label, cost-effective alternatives that replicate the taste and texture of sugar With over 150 global brand partnerships and a growing presence in Indias FMCG sector, also redefining the future of food through science-backed innovation and sustainable sourcing, About the role : We are seeking an experienced Growth Marketing Manager to lead and execute multi-channel marketing campaigns that drive brand awareness, customer engagement, and business growth This role requires a strategic thinker with strong analytical skills, a deep understanding of consumer behaviour, and the ability to collaborate cross-functionally to achieve marketing objectives, Role and Responsibilities: Develop and implement marketing strategies to effectively reach and engage target audiences, Plan, execute, and manage integrated marketing campaigns across digital, social media, print, and other relevant channels, Ensure all campaigns align with overall marketing goals and brand messaging, Conduct in-depth market research to understand consumer preferences, trends, and competitive landscapes, Analyze brand positioning and customer insights to optimize marketing efforts, Monitor campaign performance and make data-driven optimizations to improve effectiveness, Analyze marketing data to identify trends, measure ROI, and pinpoint areas for improvement, Prepare reports and presentations to communicate key findings and insights, The ideal candidate will have: Knowledge of marketing principles and best practices Bachelor's degree in Marketing, Business, or a related field; MBA preferred, Proven track record of managing successful multi-channel marketing campaigns, Excellent communication, presentation, and stakeholder management skills, Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously, About Winnerbrands :

Job Title: Marketing Manager Location: Bangalore Onsite Experience : 3–6 years Compensation: Upto 20LPA About the employer brand: This is a performance footwear company built specifically for the unique needs of Indian feet, movement, and climate. Founded with the mission to make high-quality, comfortable, and durable shoes accessible to all, the brand blends deep anatomical research with advanced materials and innovative manufacturing. Its range includes everyday shoes for children and adults—ideal for school, work, or play. With a strong focus on sustainability, the brand prioritizes long-lasting design and environmentally conscious practices. Role Overview We’re on the lookout for an unconventional thinker — someone who’s been told their ideas are too bold or too early. This role is ideal for a brand strategist, content creator, or creative marketer looking to shape a brand’s narrative, not just execute briefs. If you thrive in organized chaos and believe creativity should lead business strategy — we’d love to talk. Job Description Drive creative ideation and own brand storytelling across digital, social, and offline platforms Partner with internal teams and external agencies to create memorable and culturally resonant campaigns Shape and evolve the brand voice and narrative — from product stories to founder-led moments Build campaigns that are disruptive, purpose-led, and rooted in insight Act as a cultural antenna, constantly identifying trends, conversations, and movements to tap into Work closely with performance marketing and design teams to ensure brand consistency and creative quality Job Requirements/Mandatory Skills 3–6 years of experience in brand marketing, advertising, creative strategy, or content Deep understanding of digital platforms and content formats Proven track record of bringing ideas to life from concept to execution Strong communication skills — written, verbal, and visual Ability to think strategically while executing at high speed Mandatory Traits ( Non -negotiables ) Bold and original thinker Self-starter with a bias for action Thrives in ambiguity and fast-paced environments Values purpose over process Unafraid to challenge the status quo Preferred Traits Background in copywriting, content creation, or creative strategy Passion for culture, design, and emerging trends Previous experience in consumer brands or startups Has a side hustle or personal creative project Why should you apply for this job? Work at the intersection of purpose, creativity, and impact Get real ownership of the brand’s voice and creative direction Join a fearless team that values ideas over hierarchy Competitive compensation, high creative freedom, and a seat at the table where decisions are made About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies Thanks, Show more Show less

Title : Corporate Communications Lead Experience: 6-10 years Salary : upto INR 30 - 35 Lacs p.a (based on experience) Expected Notice Period : Immediate to 30 days Opportunity Type : Onsite About the employer brand: Having started operations in Germany in 2013, the brand has been shining bright ever since. Since their origin, they have been bullish on future, investing in and focusing on futuristic technology. They have been at the forefront of the solar technology revolution for almost a decade, learning, evolving, growing because of this privileged exposure to some of the best solar projects, products, technologies and global best-practices. In fact, they were the first organisation to promote String Inverters in utility grade projects. They continue to grow at a consistent rate of a whopping 100%, year on year, with a 30% market share in all the categories where they have a footprint. Today, they have a presence in 17 countries across Central & Western Europe and South Asia, and have cumulatively delivered over 17 Giga Watts of clean, green, carbon-neutral energy across various geographies. Today, they stand on the cusp of a huge change, as they transition from resellers to manufacturers, with FusionSolar now at their core. From where they stand, the future seems even brighter, with a huge untapped potential for not just growth, but real and purposeful sustainable growth. They have reached 1 Billion USD revenue mark, riding on our fierce entrepreneurial ethos and a sheer zeal for growth. Role Overview: They are looking for a highly skilled Corporate Communications expert to develop and implement effective marketing strategies to drive brand awareness, lead generation, and business growth. The ideal candidate will have a strong analytical mindset, creative problem solving skills, and a deep understanding of digital and traditional marketing channels. Job Description: • Develop and execute comprehensive marketing strategies aligned with business goals. • Conduct market research to identify trends, customer needs, and competitive insights. • Plan and oversee multi-channel marketing campaigns, including digital, social media, email, and offline marketing. • Collaborate with design, content, and sales teams to create engaging marketing materials. • Optimize marketing efforts based on data-driven insights and performance metrics. • Manage and track marketing budgets to ensure cost-effectiveness and ROI. • Identify and establish strategic partnerships for brand expansion. • Stay updated with industry trends and emerging marketing technologies. Job Requirements/Mandatory Skills: • Bachelor's/master’s degree in marketing, Business, Communications, or a related field. • Proven experience in marketing strategy, campaign execution, and brand positioning. • Strong knowledge of digital marketing, SEO, PPC, and social media marketing. • Experience in analyzing marketing metrics and using tools like Google Analytics, HubSpot, etc. • Excellent communication, analytical, and leadership skills. • Ability to think creatively and solve marketing challenges proactively. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies

Job Title: Marketing Manager Location: Bangalore Onsite Experience: 36 years Compensation: Upto 20LPA About the employer brand: This is a performance footwear company built specifically for the unique needs of Indian feet, movement, and climate Founded with the mission to make high-quality, comfortable, and durable shoes accessible to all, the brand blends deep anatomical research with advanced materials and innovative manufacturing Its range includes everyday shoes for children and adultsideal for school, work, or play With a strong focus on sustainability, the brand prioritizes long-lasting design and environmentally conscious practices Role Overview Were on the lookout for an unconventional thinker someone whos been told their ideas are too bold or too early This role is ideal for a brand strategist, content creator, or creative marketer looking to shape a brands narrative, not just execute briefs If you thrive in organized chaos and believe creativity should lead business strategy wed love to talk Job Description Drive creative ideation and own brand storytelling across digital, social, and offline platforms Partner with internal teams and external agencies to create memorable and culturally resonant campaigns Shape and evolve the brand voice and narrative from product stories to founder-led moments Build campaigns that are disruptive, purpose-led, and rooted in insight Act as a cultural antenna, constantly identifying trends, conversations, and movements to tap into Work closely with performance marketing and design teams to ensure brand consistency and creative quality Job Requirements/Mandatory Skills 36 years of experience in brand marketing, advertising, creative strategy, or content Deep understanding of digital platforms and content formats Proven track record of bringing ideas to life from concept to execution Strong communication skills written, verbal, and visual Ability to think strategically while executing at high speed Mandatory Traits ( Non -negotiables ) Bold and original thinker Self-starter with a bias for action Thrives in ambiguity and fast-paced environments Values purpose over process Unafraid to challenge the status quo Preferred Traits Background in copywriting, content creation, or creative strategy Passion for culture, design, and emerging trends Previous experience in consumer brands or startups Has a side hustle or personal creative project Why should you apply for this job Work at the intersection of purpose, creativity, and impact Get real ownership of the brands voice and creative direction Join a fearless team that values ideas over hierarchy Competitive compensation, high creative freedom, and a seat at the table where decisions are made About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers Backed by Busybeebrands com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time Request to visit our community page at https://www winnerbrands in/talentcommunity/ Registration implies consent to our privacy policies Thanks,

About The Employer The company, part of India's largest & most trusted conglomerate, is a future oriented organization that focuses on creating consumer-centric, high-engagement digital products By creating a holistic presence across various touchpoints, the company aims to be the trusted partner of every consumer and delight them by powering a rewarding life The company's debut offering, a super-app, provides an integrated rewards experience across various consumer categories like groceries, fashion and electronics, travel and hospitality, health and fitness, entertainment, and financial services on a single platform Responsibilities: Brainstorm with the team to come up with creative solutions for business challenges Create impactful ROI-driven content for app, website, social and paid digital marketing channels Work on short format as well as long format content Liaise with agency to lead priority projects to closure Own and manage projects from start to finish Qualifications: Bachelors degree in journalism, marketing, communications, or a related field 2+ years of experience in creating customer-facing content for web, apps, digital mediums and platforms (social, paid marketing, emails) Adept at both short form and long form writing Self-starter with ability to manage multiple tasks in a deadline-driven environment Ability to work across multiple teams Strong creative, conceptual and analytical thinker with attention to detail Excellent writing and editing skills in English for Indian audience About WinnerBrands: At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers Backed by Busybeebrands com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time

About The Brand A fast-growing, digital-first personal care brand that’s redefining how Indian women engage with self-care. Focused specifically on the hair care category, the brand blends the art and science of haircare to create high-performing, clean, and organic formulations—meticulously crafted for Indian hair types and weather conditions. Their premium, design-led products celebrate individuality, confidence, and conscious living, helping every woman discover, embrace, and express her unique hair story. With a growing presence across both online and offline channels, the brand combines effective formulations, aesthetic packaging, and thoughtful storytelling to deliver a distinctive and joyful customer experience. Role Overview We are looking for a seasoned Head of Marketing to lead the full-funnel marketing function for a premium, high-growth consumer brand. This is a strategic leadership role that also requires hands-on execution across brand building, performance marketing, CRM, retail marketing, and customer experience. The ideal candidate is someone who can build emotionally resonant brands while driving measurable growth across digital, offline, and lifecycle channels. You will collaborate closely with cross-functional teams—including product, e-commerce, retail, and design—to ensure a cohesive and impactful brand presence across all customer touchpoints. Title - Head of Marketing Job Description Brand & Creative Strategy Define and evolve brand positioning, narrative, and identity across all customer touchpoints. Lead integrated brand campaigns (digital, social, ATL, influencer, and retail). Manage in-house and external creative teams to ensure consistent brand storytelling. Own tone of voice, visual systems, packaging inputs, and campaign aesthetics. Performance & Digital Growth Own digital acquisition across paid channels (Google, Meta, YouTube, Affiliates, etc.). Drive efficiency in customer acquisition (CAC, ROAS, LTV) through continuous optimization. Partner with analytics and product teams to improve funnel performance and AOV. CRM & Customer Lifecycle Design and implement lifecycle marketing strategies across email, WhatsApp, and push. Own repeat, retention, and customer engagement metrics. Leverage data and segmentation to create personalized communication and drive loyalty. Omnichannel & Retail Marketing Develop marketing plans for offline formats including stores, pop-ups, and events. Drive regional and city-specific campaigns to boost footfalls and brand visibility. Collaborate with retail ops and city teams to localize brand activation efforts. Consumer Experience & Insights Improve end-to-end customer journey—online and offline. Identify friction points and work with cross-functional teams for resolution. Build consumer feedback loops and integrate insights into product and brand decisions. Team Leadership & Collaboration Foster a culture of experimentation, creativity, ownership, and continuous learning. Collaborate with leadership and other functions to align on business and brand goals. Required Skills & Experience 10+ years of experience leading a digital first brand from scratch Experience in premium consumer sectors such as beauty, lifestyle, personal care, fashion,wellness, or D2C. Strong grasp of marketing analytics, customer funnels, and digital performance metrics. Proven ability to scale brands with both creative flair and commercial impact. Strong leadership and team-building skills with experience managing large, creative teams. Excellent communication skills, creative judgment, and commercial thinking. Ideal Candidate Traits (Non-Negotiables) Strategic + Execution-Oriented: Able to define vision while staying involved in daily problem-solving. Brand-Driven: Passionate about building brands that stand out and connect emotionally. Performance-Savvy: Data-literate with experience managing ROI-focused campaigns. Consumer-Obsessed: Deep empathy for customer needs and behavior. Collaborative Operator: Strong cross-functional coordination and influence. Comfortable with Ambiguity: Proven success in fast-paced, evolving environments. Culture Builder: Capable of leading and mentoring high-energy, agile teams. Why This Role? Opportunity to shape and scale a consumer brand with national reach. Lead a comprehensive marketing charter across online, offline, and experience channels. Work closely with founders and a cross-functional leadership team. High ownership, high impact role with freedom to build, test, and scale. Be part of a fast-growing, design-forward, and purpose-led consumer brand journey. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies

About the employer: The employer focuses on shaping the future of payments technology. With experience building highly innovative solutions and products, they combine their deep technology proficiency with unmatched domain expertise in Payments and Fintech, enabling them to deliver unparalleled quality and value in everything they do. For the last 26 years, their team has worked with a diverse global customer base, ranging from startups to Fortune 500 financial leaders, all focused on digital transformation and driving innovation in payments. About the role: This “Demand Generation & Performance Marketing Lead” role is for you if you are driven by developing new leads, communicating with customers, understanding their needs, and ensuring a smooth sales process. You should be able to support the marketing team’s goals, thrive in a quick sales cycle environment, and meet marketing demand generation targets. Role Requirement: Account-based Marketing (ABM) skill : Review and understand Ideal Customer Profile (ICP) for benchmarking targeted personas across channels and executing ABM campaigns. Identify and nurture potential leads from email, social, web, PPC, and other demand-generation campaigns. Liaise with marketing vendors for demand generation execution. Build and manage acquisition campaigns across various channels including email, social, SEM, and display to drive revenue and increase ROI. Perform competitive analysis on ICPs and work on social selling strategies. Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs). Source new sales opportunities through lead follow-up via LinkedIn Sales Navigator, Email & PPC campaigns. Research, list, and evaluate demand generation channels that we can leverage. Interact with internal senior sales & BD professionals on calls/emails and help them sell better. Provide regular pipeline forecasts to the marketing team, management, and sales leadership as required. Understand the strategic direction set by the marketing team and senior management. Maintain data and reports on a daily basis. Analyze key trends of the sales region/territory and improve on follow-up and lead nurturing processes Desirable skill: Experience working with SEO/SEM, Programmatic Advertising, LinkedIn Ad & Sales Navigator, PPC, Google Ad, Salesforce CRM, Zoho Marketing Automation, D&B Hoovers, Bombora, ZoomInfo, and Lusha Skillset and Experience Requirement: Previous work experience in quantitative marketing role managing strategy and execution on email, social, search, content syndication, and other performance-marketing channels. Highly Desirable: Experience in working with customers from the North America and Canada region Track record of achieving monthly/quarterly MQL + SAL numbers Excellent verbal [neutral accent], written communication and presentation skills Proven ability to work independently Strong project management skills. Advanced understanding of Excel, Reporting Tools Qualifications (Desirable but not mandatory –>> experience, skillset and attitude prevail over qualification) Bachelor's degree with a focus in marketing, or business administration 4- 8 years working in demand generation and performance marketing roles Desirable : Experience working with IT/Software product and/or services company (FinTech, Payments Technology company experience desirable) in a B2B environment Marketing and Sales Certifications: ABM, Google Analytics, Google Ad, LinkedIn Ad, Marketing Automation, HubSpot, Salesforce Pardot Specialist, Salesforce Administrator Good attitude, honest with setting the expectations, high integrity, confidence with humility, appetite for constant learning, and a drive to be better by 1% each day About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressive startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance/part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies

Job Title: Head of Marketing Reporting: CEO Experience: 8-15 Years (with proven track record of building a brand from scratch) Location: Churchgate, Mumbai ( Onsite, full time) Compensation: Open to discuss based on current CTC ( budgets up to 50 LPA) About the Company The brand is redefining what modern luxury means—through artisanal craftsmanship, conscious living, and sensory-driven experiences. From premium teas and coffees to curated gifting, their offerings are rooted in quality, storytelling, and sustainability. The brand is on a mission to become a leading name in the world of refined, purpose-driven lifestyle products. The Role We’re seeking a Head of Marketing who brings not just strategic thinking, but also hands-on execution, hustle, and a passion for building. This role is ideal for someone who has grown through the ranks, launched brands from scratch, and thrives in dynamic, high-growth environments. You’ll be responsible for shaping and leading the entire marketing function—from brand identity and packaging to digital campaigns and omnichannel engagement. This is a builder’s role, perfect for someone who’s equally confident in creative brainstorms and leadership meetings. Key Responsibilities 1) Brand Strategy & Identity - Define and lead brand positioning, tone of voice, visual identity, and purpose - Craft a compelling narrative that unites themes of luxury, craftsmanship, and sustainability - Oversee packaging design, brand guidelines, and consistency across all touchpoints 2) Campaigns & Execution - Lead full-funnel marketing campaigns, including product launches, festive initiatives, and storytelling content - Execute high-impact digital strategies across Meta, Google, email marketing, influencer collaborations, and more - Develop go-to-market strategies for new product lines and sub-brands 3) Cross-Channel Collaboration - Partner with sales, retail, and quick-commerce platforms (e.g., Blinkit, Zepto) for co-branded initiatives - Design and implement BTL activations and in-store experience strategies 4) Customer Engagement & Insights - Build and scale customer loyalty programs, CRM workflows, and feedback mechanisms - Leverage customer insights, market data, and competitive analysis to inform marketing decisions 5) Team Building & Leadership - Hire, mentor, and lead a high-performing team across digital, brand, design, and performance marketing - Collaborate closely with founders and cross-functional leadership to align marketing with business objectives Must have: - A self-driven marketing leader with end-to-end experience—from campaign execution to strategic planning - Known for rolling up your sleeves and driving results, not just building presentations - A storyteller who values aesthetics, craftsmanship, and customer connection - Obsessed with outcomes and real-world impact - Experienced in D2C, digital-first, FMCG, or lifestyle brands - Bonus: Passionate about conscious consumption, sustainability, and modern luxury What’s in It for You - The chance to define and lead the voice of a rising premium lifestyle brand - Direct influence on growth, customer engagement, and market perception - A collaborative, fast-paced, founder-led environment - Competitive compensation and meaningful career growth About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/ Registration implies consent to our privacy policies

Job Title: Head of Marketing Reporting: Co-founder Experience: 10-15 Years (with proven track record of building a brand) Location: Gurgaon Compensation: Open to discuss based on current CTC ( budgets up to 50 LPA) About the Brand A fast-growing, digital-first personal care brand that’s redefining how Indian women engage with self-care. Focused specifically on the hair care category, the brand blends the art and science of haircare to create high-performing, clean, and organic formulations—meticulously crafted for Indian hair types and weather conditions. Their premium, design-led products celebrate individuality, confidence, and conscious living, helping every woman discover, embrace, and express her unique hair story. With a growing presence across both online and offline channels, the brand combines effective formulations, aesthetic packaging, and thoughtful storytelling to deliver a distinctive and joyful customer experience. Role Overview We are looking for a seasoned Head of Marketing to lead the full-funnel marketing function for a premium, high-growth consumer brand. This is a strategic leadership role that also requires hands-on execution across brand building, performance marketing, CRM, retail marketing, and customer experience. The ideal candidate is someone who can build emotionally resonant brands while driving measurable growth across digital, offline, and lifecycle channels. You will collaborate closely with cross-functional teams—including product, e-commerce, retail, and design—to ensure a cohesive and impactful brand presence across all customer touchpoints. Title - Head of Marketing Job Description 1. Brand & Creative Strategy ● Define and evolve brand positioning, narrative, and identity across all customer touchpoints. ● Lead integrated brand campaigns (digital, social, ATL, influencer, and retail). ● Manage in-house and external creative teams to ensure consistent brand storytelling. ● Own tone of voice, visual systems, packaging inputs, and campaign aesthetics. 2. Performance & Digital Growth ● Own digital acquisition across paid channels (Google, Meta, YouTube, Affiliates, etc.). ● Drive efficiency in customer acquisition (CAC, ROAS, LTV) through continuous optimization. ● Partner with analytics and product teams to improve funnel performance and AOV. 3. CRM & Customer Lifecycle ● Design and implement lifecycle marketing strategies across email, WhatsApp, and push. ● Own repeat, retention, and customer engagement metrics. ● Leverage data and segmentation to create personalized communication and drive loyalty. 4. Omnichannel & Retail Marketing ● Develop marketing plans for offline formats including stores, pop-ups, and events. ● Drive regional and city-specific campaigns to boost footfalls and brand visibility. ● Collaborate with retail ops and city teams to localize brand activation efforts. 5. Consumer Experience & Insights ● Improve end-to-end customer journey—online and offline. ● Identify friction points and work with cross-functional teams for resolution. ● Build consumer feedback loops and integrate insights into product and brand decisions. 6. Team Leadership & Collaboration ● Foster a culture of experimentation, creativity, ownership, and continuous learning. ● Collaborate with leadership and other functions to align on business and brand goals. Required Skills & Experience ● 10+ years of experience leading a digital first brand from scratch ● Experience in premium consumer sectors such as beauty, lifestyle, personal care, fashion,wellness, or D2C. ● Strong grasp of marketing analytics, customer funnels, and digital performance metrics. ● Proven ability to scale brands with both creative flair and commercial impact. ● Strong leadership and team-building skills with experience managing large, creative teams. ● Excellent communication skills, creative judgment, and commercial thinking. Ideal Candidate Traits (Non-Negotiables) ● Strategic + Execution-Oriented: Able to define vision while staying involved in daily problem-solving. ● Brand-Driven: Passionate about building brands that stand out and connect emotionally. ● Performance-Savvy: Data-literate with experience managing ROI-focused campaigns. ● Consumer-Obsessed: Deep empathy for customer needs and behavior. ● Collaborative Operator: Strong cross-functional coordination and influence. ● Comfortable with Ambiguity: Proven success in fast-paced, evolving environments. ● Culture Builder: Capable of leading and mentoring high-energy, agile teams. Why This Role? ● Opportunity to shape and scale a consumer brand with national reach. ● Lead a comprehensive marketing charter across online, offline, and experience channels. ● Work closely with founders and a cross-functional leadership team. ● High ownership, high impact role with freedom to build, test, and scale. ● Be part of a fast-growing, design-forward, and purpose-led consumer brand journey. About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. 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