Google Ads Expert

About us

Genix Entertainment is a leading digital marketing agency helping Indian brands grow through innovative campaigns, data-driven strategies, and creative storytelling. We collaborate with clients across diverse industries — including entertainment venues, e-commerce brands, healthcare clinics, and travel companies — to deliver measurable results and audience engagement.

Key Responsibilities

• Plan, Execute & Optimize Google Ads Campaigns: Manage end-to-end campaigns across Search, Display, and YouTube, ensuring strong ROI and performance.
• Audience & Keyword Research: Conduct in-depth research to identify high-intent keywords and audiences that drive relevant traffic.
• A/B Testing: Continuously test creatives, ad copy, and targeting strategies to maximize efficiency and conversions.
• Monitor Performance & Budgeting: Track and optimize key performance metrics such as ROAS, CTR, CPC, and CPA to ensure efficient budget allocation.
• Data Analysis & Reporting: Regularly analyze performance data and present actionable insights to clients and internal teams.
• Stay Ahead of Trends: Stay updated with the latest Google Ads features, algorithm changes, and best practices.
• Collaborate Across Teams: Work closely with creative and content teams to ensure ad messaging and visuals align with campaign goals.

Requirements

• Proven hands-on experience managing Google Ads campaigns (Search, Display, YouTube).
• Strong knowledge of Google Analytics, Google Tag Manager, and conversion tracking setups.
• Deep understanding of campaign metrics including ROAS, CPC, CTR, and CPA.
• Experience in scaling campaigns and managing substantial ad budgets.
• Strong analytical and problem-solving skills with a data-driven mindset.
• Excellent communication skills for reporting and collaboration.

What You'll Gain

• Advanced knowledge of Google Ads strategies, budget optimization, and audience targeting.
• Hands-on experience managing and scaling high-budget campaigns across platforms.
• In-depth understanding of performance analytics and data-led decision-making.
• Exposure to real-time, high-impact marketing campaigns that drive measurable business growth.