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Generalist Marketer/B2B SaaS/ US Market

Generalist Marketer/B2B SaaS/ US Market

Software Products Based company

5 - 10 years

15 - 25 Lacs

Faridabad, Bengaluru

Posted:4 hours ago| Platform:

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Skills Required

US Market Sales Startup Sdr Saas Products SAAS US Sales Inside Sales B2B Sales International Sales B2B Lead Generation International Market Hubspot Global Sales Saas Sales Crm Marketing Software Sales End To End Sales Demand Generation

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Work from Office

Job Type

Full Time

Job Description

Job Title: Generalist Marketer B2B SaaS | US Market Focus Location: Bangalore OR Faridabad (On-site) Work Type: Full-time CTC: Up to 30 LPA Experience Required: 5 to 11 years Industry: B2B SaaS / Tech Startup Market: US Market (Mandatory) Job Overview: We are looking for a versatile, strategic, and hands-on Generalist Marketer with strong experience in B2B SaaS and a deep understanding of the US market . The ideal candidate has a startup mindset, excels in content and event marketing, and is capable of owning full-funnel marketing execution — from lead generation to community engagement. Key Requirements: 5–11 years in B2B SaaS marketing Mandatory experience serving the US market Startup background — must have worked in high-growth environments Proven in 0 to 1 marketing setup and scaling Excellent content writing , messaging, and storytelling ability Strong event marketing experience (US-focused preferred) Familiarity with ABM strategies and sales collaboration Hands-on with CRM & marketing tools (e.g., HubSpot, GA, Tag Manager) Understanding of product marketing , lead nurturing & sales enablement Proficient in funnel reporting , email campaigns & performance optimization Experience in budget management Key Responsibilities: Content & Product Marketing Develop blogs, one-pagers, product collateral, sales content Align messaging with Product and Sales teams Own content calendar and GTM narrative Event & Community Marketing Manage company participation in major US industry events Plan micro-events (executive dinners, networking meetups) Build brand presence and community engagement through PR and media Demand Generation Execute lead-gen and ABM campaigns across key segments Manage CRM workflows and nurture email marketing Analyze funnel performance; optimize campaigns based on insights

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Generalist Marketer/B2B SaaS/ US Market

Faridabad, Bengaluru

5.0 - 10.0 yrs

INR 15 - 25 Lacs

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