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Job Description

Job Title: Manager – E-commerce & Quick Commerce - FMCG (Biscuits, Chocolates, D2C, Q-Commerce)

Location: Kattedan, Hyderabad, Telangana


Reporting To: Head – Marketing & Ecommerce

About :

We are one of India’s leading manufacturers of biscuits, chocolates, and confectionery under flagship brands like Bakemate, Ankit and Unwrap Happiness. With a strong distribution footprint in both domestic and international markets, we are now scaling our digital presence and seeking a dynamic leader to drive our growth across E-commerce and Quick Commerce channels.

Key Responsibilities:

E-commerce Strategy & Execution

  • Develop and implement a comprehensive E-commerce growth strategy across platforms like Amazon, Flipkart, Jiomart, BigBasket, and other D2C channels.
  • Drive P&L ownership for the E-commerce vertical, ensuring revenue growth, profitability, and brand visibility.
  • Lead catalogue management, content optimization (A+ content), and SEO across product listings.
  • Manage E-commerce marketing budgets effectively (performance marketing, display ads, influencer tie-ups).
  • Collaborate with supply chain and operations to ensure timely fulfilment, order accuracy, and inventory management.
  • Leverage consumer insights and platform analytics to optimize campaigns and improve user experience.

Quick Commerce (Q-Commerce)

  • Build and execute a channel-specific strategy for platforms like BB Now, Blinkit, Instamart, Zepto, etc.
  • Curate fast-moving SKUs, define bundle packs, exclusive launches, and platform-specific offerings.
  • Develop high-performing ad creatives, sampling strategies, and platform visibility plans tailored to quick commerce behaviour.
  • Align with category teams of Q-commerce platforms to unlock monthly activations, promotions, and SOV (Share of Voice).

Cross-functional Collaboratio

  • Work closely with marketing, supply chain, finance, category heads, and IT to deliver seamless consumer experience across digital platforms.
  • Collaborate with 3P partners, agencies, and marketplaces to achieve sales and visibility targets.

Team & Stakeholder Management

  • Manage a lean team of E-commerce executives/agencies and provide strategic guidance and performance reviews.
  • Present regular performance dashboards, ROI analysis, and improvement plans to senior leadership.

Key Requirements:

  • Education: MBA/PGDM in Marketing, E-commerce, or related fields from a reputed institution.
  • Experience: 8–16 years of relevant experience in E-commerce and/or Quick Commerce sales in FMCG, Food & Beverage, or Consumer Goods industry.
  • Proven track record of driving double-digit digital sales growth across E-commerce platforms.
  • Strong understanding of digital marketing, D2C operations, and platform algorithms.
  • Hands-on experience with AMS, Flipkart Ads, Google Ads, Meta Ads, and analytics dashboards.
  • Excellent analytical, negotiation, and communication skills.

Preferred Skills:

  • Experience in setting up and scaling a D2C commerce platform.
  • Working knowledge of tools like Unicommerce, Shopify, Zoho CRM, Google Analytics, Power BI etc.
  • Creative thinking with a consumer-first approach and growth hacking mindset.

Why Join Us:

  • Be part of a fast-growing Indian food brand with global aspirations.
  • Opportunity to build a scalable digital commerce ecosystem from ground up.
  • Work in a collaborative and performance-driven culture.


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