Digital Marketing Specialist

Digital Marketing SpecialistINTERED VENTURES PRIVATE LIMITED

Position: Digital Marketing Specialist
Company: INTERED VENTURES PRIVATE LIMITED
Location: NAMAKKAL
Employment Type: Full-time
Contact: admin@intered.in

About Us

INTERED VENTURES PRIVATE LIMITED is a dynamic and innovative organization committed to delivering exceptional digital solutions and services. We are seeking a motivated and creative Digital Marketing Specialist to join our growing marketing team and help drive our brand presence across digital channels.

Position Overview

We are looking for a talented Digital Marketing Specialist to develop, implement, and manage marketing campaigns that promote our company's products and services. The ideal candidate will be skilled in digital marketing strategies, data analysis, and creative content development, with a passion for staying updated with the latest digital marketing trends.

Key Responsibilities

• Develop and execute integrated digital marketing strategies across multiple channels including social media, email, SEO, SEM, and content marketing
• Create, manage, and optimize digital marketing campaigns to achieve business objectives and maximize ROI
• Plan and execute social media strategies, including content calendar development, community management, and engagement initiatives
• Conduct SEO/SEM optimization to improve website visibility and drive organic traffic
• Develop and distribute engaging content including blog posts, infographics, videos, and newsletters
• Manage and monitor digital advertising campaigns including Google Ads, Facebook Ads, and other platform-specific advertising
• Analyze campaign performance metrics and provide regular reports with actionable insights
• Collaborate with cross-functional teams including sales, content, and design to align marketing efforts with business goals
• Maintain and update company websites and social media profiles with relevant content
• Monitor industry trends and competitor activities to identify new marketing opportunities
• Build and nurture email marketing lists and execute email campaigns
• Ensure brand consistency across all digital touchpoints and marketing materials

Required Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent professional experience)
• 1-3 years of proven experience in digital marketing or a related role
• Strong understanding of digital marketing channels, tools, and best practices
• Proficiency with marketing automation tools and analytics platforms (Google Analytics, SEMrush, HubSpot, etc.)
• Experience with social media management and scheduling tools
• Solid knowledge of SEO/SEM principles and practices
• Excellent written and verbal communication skills
• Strong analytical and data interpretation abilities
• Creative thinking and problem-solving skills
• Ability to work independently and as part of a team
• Proficiency in Microsoft Office and Google Workspace

Desired Skills & Experience

• Certification in Google Analytics, Google Ads, or HubSpot
• Experience with content management systems (CMS) and website builders
• Basic graphic design or video editing skills
• Experience with marketing attribution models
• Knowledge of web design and HTML basics
• Experience in e-commerce or B2B marketing
• Familiarity with A/B testing and conversion rate optimization

Key Competencies

• Digital Strategy & Planning
• Campaign Management
• Data Analysis & Reporting
• Creative Problem-Solving
• Communication & Collaboration
• Adaptability & Learning Agility
• Attention to Detail
• Time Management & Organization

What We Offer

• Competitive salary and benefits package
• Opportunities for professional development and training
• Exposure to diverse marketing projects and initiatives
• Collaborative and innovative work environment
• Flexible work arrangements
• Health and wellness benefits
• Performance-based incentives

How to Apply

Interested candidates should submit the following to admin@intered.in:

• Updated resume/CV
• Cover letter highlighting relevant experience
• Portfolio or links to digital marketing work (campaigns, content, projects)
• References from previous employers

Job Type: Full-time

Pay: Up to ₹25,000.00 per month

Work Location: In person