Digital Marketing Specialist

About HitFame

HitFame is an AI-powered entertainment-tech platform transforming how creators, artists, and professionals in the entertainment industry discover work, build their brand, and connect with global opportunities. Whether you're an actor, singer, editor, influencer, or director, HitFame is your intelligent gateway to success in the creator economy.

150,000+ users

Position Overview

Digital Marketing Specialist

Key Responsibilities

• Run paid campaigns on

  Meta, Google, YouTube, LinkedIn, Snapchat, TikTok

  to drive installs & leads
• Set up and manage

  remarketing funnels, lookalike audiences

  , and app install ads
• Optimize creatives using tools like

  Canva, AdCreative.ai, and Meta Ads Manager

• Conduct

  keyword research, optimize app store listings

  (iOS & Android), and improve ratings/reviews
• Use

  Firebase, Appsflyer, Mixpanel, GA4

  to track installs, user events, and conversions
• Monitor CAC, CPI, ROAS, and DAU/MAU regularly

• Create & publish content, carousels, and reels for

  Instagram, YouTube, Facebook, LinkedIn, Snapchat

• Support daily scheduling using

  Hootsuite, SocialBee, or Buffer

• Collaborate with creators & influencers for weekly activations and product shoutouts

• Onboard affiliate partners and influencers
• Manage tracking links (UTM), dashboards, and performance reports
• Support in scaling revenue from

  Premium & Pro plan subscriptions

• Assist in writing and publishing SEO-optimized blogs using

  Jasper, SurferSEO, ChatGPT

• Contribute to content planning for HitFame News, workshops, and promotional events
• Manage internal linking, backlinks, and performance analytics

• Set up

  email, SMS, and WhatsApp

  drip campaigns for new users and leads
• Use tools like

  Mailchimp, MoEngage, or ActiveCampaign

  to design and automate journeys
• Create reactivation, upsell, and referral campaigns

Must-Have Skills

• 3–7 years of digital marketing experience (preferably in

  mobile apps, D2C, influencer tech, or entertainment

  )
• Proven knowledge of running paid ads, app install campaigns, and affiliate programs
• Hands-on experience with

  Meta Ads, Google Ads, Firebase, Canva, GA4, ASO tools

• Strong creative instincts and analytical mindset
• Good communication, copywriting, and execution skills