Digital Marketing Specialist

Note: Blindly applying for this job without carefully reviewing the responsibilities and expectations below will result in automatic disqualification. We are only interested in candidates who understand the role, have relevant agency/IT experience, and show initiative from Day 1.

About the Role:

We’re looking for a multi-skilled Digital Marketing Specialist to own and execute our social media, content, newsletters, and SEO strategies. This role is ideal for someone who can think creatively and analytically — someone who can write compelling copy, manage social platforms, design engaging newsletters, and improve website visibility through robust SEO activities.

We don’t need order-takers — we need someone who thinks ahead, owns their outcomes, and raises the bar.

Key Responsibilities:

Social Media Management:

• Develop & execute social media strategies aligned with business goals.
• Plan, create, and publish content calendars for consistent posting.
• Manage daily activities across platforms (Instagram, LinkedIn, Facebook, etc.).
• Monitor comments, messages, and mentions; engage with followers professionally.
• Run paid campaigns and optimize them for engagement, reach, and conversions.
• Stay updated on trends, algorithms, and emerging formats to keep content fresh.

Content & Newsletters:

• Write clear, engaging, and brand-aligned copy for posts, blogs, and newsletters.
• Design professional newsletters that drive engagement and conversions.
• Collaborate with designers for high-quality creatives that complement written content.
• Ensure all content adheres to brand voice, tone, and visual guidelines.

SEO (On-Page & Off-Page):

• Perform on-page SEO audits and optimize meta tags, URLs, content structure, and internal links.
• Develop and execute off-page SEO strategies (link-building, citations, guest posts).
• Monitor and improve website rankings, organic traffic, and keyword performance.
• Stay updated on search engine algorithm changes and industry best practices.

Analytics & Reporting:

• Track and report performance metrics for social media, SEO, and newsletters.
• Provide actionable insights to improve campaigns and strategy.
• Use tools like Google Analytics, Search Console, and social media insights to make data-driven decisions.

Collaboration:

• Work closely with design, content, and web development teams for cohesive campaigns.
• Coordinate with paid media specialists for integrated organic + paid efforts.
• Support customer support and sales by addressing inquiries or leads via digital channels.

Requirements:

• Proven experience in social media management, content writing, and SEO in an agency, IT, or creative environment.
• Strong writing skills — must be able to craft engaging posts, blogs, and newsletters.
• Hands-on experience with on-page & off-page SEO techniques and tools.
• Proficiency in Canva Pro for creating social visuals & newsletters.
• Familiarity with analytics tools (Google Analytics, Search Console, platform insights).
• Ability to work independently & manage multiple projects under deadlines.
• Excellent communication skills & collaborative mindset.
• Strong problem-solving skills & attention to detail.

Preferred:

Experience running paid social campaigns & optimizing them.Familiarity with email marketing platforms (e.g., Mailchimp, Sendinblue).Knowledge of HTML/CSS basics for newsletters or SEO tweaks.

Growth Track

If you perform well, deliver campaigns independently, and reduce cost-per-lead month on month — we’ll back your growth with cash, upskilling, and cross-country exposure. If you want promotions without results, don't apply.

About Epirco Group

Epirco Group, a global consulting and digital execution company, operates offices in the New York, Tampa, Buenos Aires, Dubai, Moscow, Delhi, and Colombo. We empower organizations in sectors like real estate, finance, infrastructure, and health to scale using digital strategy, CRM automation, and performance-based marketing. With over 80 team members across 5 countries, our clients benefit from a unique combination of localized support and enterprise-grade systems.

Why Join Us?

• We are a global leader in growth consulting, driving innovative and strategic solutions for businesses across industries.
• Our expertise spans digital transformation, operational efficiency, and creative innovation, making us a trusted partner for our clients.
• Epirco Group encompasses multiple specialized divisions. This diversity allows employees to work on a variety of projects, fostering professional growth and skill development.
• We embrace cutting-edge technologies and strategies to stay ahead of the curve.
• With offices in key locations worldwide, Epirco Group provides exposure to international projects and clients, enabling a broader professional experience.
• Our data-driven HR practices focus on productivity, efficiency, and employee well-being.
• We recognize and reward high performers while creating a supportive environment for career advancement.
• At Epirco, you’ll work on challenging, high-value projects that make a tangible difference for businesses.
• Our approach to client engagement ensures that every employee’s contributions are impactful and recognized.
• As a well-established organization, Epirco Group offers job security alongside opportunities for upward mobility within the company.
• Collaboration is at the heart of our operations, fostering strong teamwork across departments while encouraging innovation and independent thinking.

Employee First Organization

We take pride in offering a comprehensive set of benefits that prioritize the safety, well-being, and professional growth of our employees. Below are the benefits you will receive upon joining our team:

• Personal Accidental Death Cover
• Total Permanent Disability Cover
• Partial Permanent Disability Cover
• Air Accident Death Cover
• Golden Hour Cashless Treatment (After Accident
• Personal Accident Insurance & Permanent Total Disability Cover
• Clean Personal Loan Facility
• Annual Performance-Based Bonus
• Child’s Educational Assistance
• Life Insurance
• Cashless Medical Insurance

Join Epirco Group to become part of a forward-thinking, dynamic organization where your skills and efforts are recognized, rewarded, and nurtured for long-term success.

NOTE: Only candidates with prior experience in a Digital Agency, Creative Agency, or IT Company should apply.

Job Types: Full-time, Permanent, Fresher

Pay: ₹10,606.71 - ₹46,939.72 per month

Benefits:

• Health insurance
• Life insurance
• Paid sick time
• Paid time off

Schedule:

• Morning shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Education:

• Bachelor's (Required)

Experience:

• Social media management: 1 year (Required)
• Digital marketing: 1 year (Required)
• Content management: 1 year (Required)

Language:

• Fluent English (Required)

Location:

• Pitampura, Delhi, Delhi (Required)

Work Location: In person