Cold Email and Webinar Marketing Expert

Company Description

At DesignNBuy, we simplify how print businesses sell personalized products online with our advanced web-to-print solutions. Our tools streamline order customization, enhance workflows, improve efficiency, and drive sales for businesses that print products like photos, packaging, signs, or wide-format prints. With over 15 years of experience and trust from 2,000+ clients across 80+ countries, our flexible solutions cater to both B2B and B2C businesses of all sizes. Our AI-powered tools, preflight checks, and seamless eCommerce integration ensure smarter and faster business growth.

Role Description

This is a full-time on-site role located in Ahmedabad for a Cold Email and Webinar Marketing Expert. The primary responsibilities include creating and executing cold email campaigns, organizing and managing webinars, tracking the performance of marketing initiatives, and generating leads through email and webinar strategies. The role involves working closely with the marketing and sales teams to devise effective marketing strategies and enhance outreach efforts.

Lead Outreach Campaigns

·        Plan, launch, and manage targeted cold email campaigns to drive high-quality leads.

·        Strategically segment audiences for personalized outreach based on buyer personas and funnel stages.

·        Promote webinars and ensure strong registration and attendance rates through well-timed email sequences.

Craft High-Impact Messaging

·        Write engaging and personalized email copy that resonates with different segments.

·        Build and manage email templates and sequences aligned with the buyer journey and campaign objectives.

Leverage Tools & Automation

·        Use industry-standard tools (e.g., Snov.io, Smartlead.ai, Instantly) to automate campaigns and track performance.

·        Run A/B tests to optimize subject lines, messaging, and CTAs.

·        Monitor email health, ensuring strong deliverability and minimal bounce/spam issues.

Track, Analyze & Improve

·        Report on campaign performance metrics such as open rates, CTR, responses, and conversions.

·        Use insights to improve future campaigns and fine-tune segmentation and targeting strategies.

·        Share findings with the team to inform marketing and sales alignment.

Collaborate for Impact

·        Partner with the sales and marketing teams to ensure cold outreach is consistent with broader goals.

·        Work cross-functionally to align messaging across channels and funnel stages.

What We’re Looking For

·        A customer-first mindset with a strong focus on relevance and personalization.

·        Hands-on experience running cold outreach campaigns—ideally in a SaaS or software product setting.

·        Technical know-how on email deliverability, sender reputation, and inbox placement.

·        A passion for creating content that gets replies, not just opens.

·        A strong eye for detail with the ability to manage multiple campaigns and timelines.

·        Solid analytical skills with comfort in interpreting data and making data-backed decisions.

·        Someone self-driven, proactive, and always exploring ways to improve.

·        High ethical standards and commitment to quality work.

·        A continuous learner with a growth-oriented mindset.

Nice to Have

·        Familiarity with CRM tools and how email fits into the broader sales/marketing funnel.

·        Experience with LinkedIn outreach or multi-channel prospecting is a plus.

·        Prior success in promoting and filling webinars or live events via cold campaigns.

If you’re excited about reaching the right people with the right message and building engagement through smart, data-driven email campaigns, we’d love to hear from you!

Why Join Us?

• Lead a high-impact product with end-to-end ownership.
• Work alongside a collaborative, mission-driven team.
• Shape the product vision with real influence on decisions.
• Flexible work culture focused on results, not micromanagement.
• Competitive salary + long-term growth opportunities.

Benefits & Perks:

• 19 Paid Leaves

• 8 Festive Leaves

• Paid Marriage/Maternal/Parental Leave

• Retention Bonus

• Health Insurance

• Gratuity

• Magento Certification

• Flexible Work Arrangements

• Top of the Line Equipment

• Equal Growth Opportunities

About Company:

· Company Name: Design N Buy Web-to-print Solution

· Website: https://www.designnbuy.com/

To Apply share your CV to - hr@designnbuy.com or whatsapp on - 9909922506