Category Manager

Role Overview

The E-Commerce Campaign Manager is responsible for planning, executing, and optimizing Amazon Marketing Services (AMS) and digital campaigns to drive product sell-out and strengthen GripIt’s presence across key e-commerce platforms. The role requires hands-on campaign management, bid optimization, performance tracking, and collaboration with internal teams to ensure impactful execution.

Key Responsibilities

• Develop and execute AMS and digital campaigns (Paid + Organic) across Amazon and other e-commerce platforms.
• Strategically monitor and adjust bids to optimize spend and maximize conversions.
• Track and analyze campaign performance metrics and share actionable insights.
• Coordinate campaign assets, landing pages, and product listings to support promotions and launches.
• Conduct competitive analysis and recommend strategies to stay ahead of competition.
• Maintain e-commerce hygiene: accurate product content, stock availability, pricing, and visual assets.
• Identify trends and propose new campaign opportunities.
• Support inventory planning and coordination with vendors/distributors for stock optimization.
• Manage campaign calendars for product launches, seasonal activations, and events.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, Digital Media, or related field.
• 2–3 years’ experience in e-commerce campaign/digital marketing roles (Amazon expertise preferred).
• Strong analytical skills; proficient in Excel and Amazon analytics tools.
• Detail-oriented with a creative mindset for campaign optimization.
• Strong organizational and communication skills; ability to multitask under tight timelines.
• Familiarity with bidding tools, reporting platforms, and digital marketing best practices.