Business Development Manager - OEM & Private Label

Job Title: Business Development Manager - OEM & Private Label

Experience Required: 5 to 7 years 

Location: Taloja , NAVI  Mumbai

Department: Sales & Marketing

Industry : Automotive (Oil/Greases/Lubricants)

Employment Type: Full-Time

About the Company

Raaj Industrial Lubricants Limited is an ISO-certified lubricant blending company, established in 1990, and a key member of the Rajgarhia Group of Enterprises. The company manufactures engine oils for vehicles, including 2-wheelers, 4-wheelers, trucks, buses, and the defence sector, as well as industrial, marine, specialty, and aviation oils and greases. Raaj Industrial Lubricants provides high-quality, superior-grade lubricants to meet diverse automotive and industrial needs, supported by an in-house testing facility and a focus on quality adherence.

Job Summary

OEMs, private label clients, industrial buyers

Key Responsibilities

Strategic Business Development:

• Create monthly business development goals and build strategic action plans to achieve them with the team
• Identify effective channels and acquire new clients in the OEM, contract manufacturing, and private label segments
• Develop proposals, quotations, pricing structures, and commercial agreements based on client needs.
• Create custom solutions and unique product portfolios that align with client requirements
• Manage lead generation and enable a continuous pipeline of potential customers to be pursued
• Represent the company and network in industrial expos and B2B forums to onboard new international clients
• Draw in-depth insights from the market and competitor analysis to guide product diversification (SKU expansion) and market entry strategies
• Identify emerging trends and regulatory changes in the lubricants and automotive industry

Key Account Management:

• Build, maintain, and deepen continuous and long-term relationships with OEMs and private label clients
• Act as the primary point of contact for technical queries, commercial discussions and service requests
• Ensure high levels of post-sales support and customer satisfaction
• Resolve escalations effectively and ensure long-term business retention
• Conduct regular client visits to maintain customer engagement and gather market feedback
• Analyze customer feedback to suggest existing product and quality improvements and explore new product diversifications

Cross-Functional Collaboration:

• Collaborate with supply chain, production and logistics teams to ensure timely delivery and client satisfaction
• Coordinate with the finance and accounting team for payment collections, and client documentation
• Work closely with R&D/quality, production and logistics teams to ensure real-time tracking and alignment of orders with customer requirements

Sales Metrics & Analysis:

• Drive and meet monthly, quarterly, and annual revenue targets for the OEM/private label vertical
• Lead pricing strategy, sales negotiations, and contract finalizations.
• Track sales performance, margins, and order pipelines on a regular basis
• Manage budgets, sales forecasts, cost-efficiency initiatives and KPIs for the sales and marketing department independently
• Recommend process improvements and innovations for greater operational efficiency
• Follow structured order tracking and task delegation on company ERP systems and SOPs
• Monitor sales performance metrics and generate actionable reports for senior management
• Prepare detailed MIS reports and present business forecasts to senior management

Required Qualifications

Education: BBA / B.Com or equivalent 

Experience of working in lubricant industry for minimum 3 years

Proficiency in:

• ERP systems, MS Excel
• Managing B2B client base
• Established network with OEMs



Preferred Knowledge/Skills:

• Strong knowledge of automotive lubricants, coolants, and grease products
• Working knowledge of ERP software like

  Odoo

  is a strong plus
• Proven track record of meeting/exceeding sales targets and driving revenue growth
• Hands-on experience with CRM platforms and digital marketing tools is a plus
• Excellent leadership, negotiation, and communication skills.
• Ability to take ownership of end-to-end customer cycle & practice accountability
• Willingness to travel based on business needs