Assistant Product Manager

About Times Internet

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig, and Times Mobile, among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About the Business Unit: Times Prime

Times Prime is India’s first digital lifestyle membership for premium content and exclusive member-benefits (www.timesprime.com).

Members get exclusive access to 30+ subscriptions and 40+ curated benefits from leading brands across Entertainment, Shopping, Essentials, Health & Fitness, Content, Dining, Travel, and more.

Times Prime members also get VIP access to exclusive premieres, concerts, stand-up shows, and more.

Over 30+ leading players have partnered with Times Prime for customer gratification, acquisition, and other endeavors. Our clients include CitiBank, HDFC, Kotak Mahindra, IDFC First, Amazon, Tata Cliq, Samsung, Xiaomi, Flipkart, Myntra, and many more.

About the Role

We are hiring for an innovative, data-driven, and metrics-oriented Assistant Product Manager to own end-to-end engagement and retention goals for the Times Black & Times Card business. You will work extensively with the Tech, Operations, and Design teams to devise and implement new features, measure impact, and drive optimizations.

Key Responsibilities

1. Product Strategy & Execution

Feature Lifecycle Management: Own the product lifecycle from ideation to launch. Create detailed Product Requirement Documents (PRDs) and user stories to guide engineering and design teams.

Cross-Functional Collaboration: Collaborate with tech, operations and design teams to implement new features and ensure timely delivery of product roadmaps.

User Acceptance Testing (UAT): Conduct thorough testing of new features to ensure they meet quality standards before going live.

2. Analytics & Performance Tracking

Data-Driven Insights: Seek and synthesize customer signals on the platform through qualitative and quantitative analysis with analytics team

Metric Monitoring: Monitor engagement and acquisition metrics to identify trends and drop-offs.

Dashboarding: Build and maintain product dashboards to track daily active users (DAU), retention rates, stickiness and feature adoption.

3. Growth, Acquisition & Revenue

Revenue Generation: Drive revenue goals by optimizing conversion funnels and identifying up-selling/cross-selling opportunities

Acquisition Strategy: Contribute towards acquisition by collaborating with the growth team to optimize landing pages and referral programs. Come up with ideas for product related sourcing.

Engagement & Retention: Collaborate with the engagement team to optimize engagement funnel.

4. Market & Competitor Analysis

Conduct regular benchmarking of competitor fintech products to identify gaps and opportunities for innovation.

Stay updated on industry trends to ensure the value proposition remains competitive.

5. Partner Relationship Management

Manage partner relations effectively by collaborating closely with the alliances team.

Service Maintenance: Ensure that all customer-facing services provided via these partners are maintained smoothly and function without disruption.

Skills and Qualifications

Essential:

Education: Bachelor’s or Master’s degree

Experience: 0–1 years of experience in product management, preferably in a fintech company (though not mandatory).

Technical Skills: Proficiency in SQL, analytics tools and database management is highly valued for this role.

Desirable:

Collaboration & Teamwork: Demonstrated ability to work collectively with cross-functional teams, including tech, operations, partnerships and design to execute projects smoothly.

Communication: Excellent verbal and written communication skills to articulate complex technical concepts to non-technical stakeholders.