Responsibilities: Responsible for driving revenue on multiple eCommerce platforms such as Amazon. Flipkart, Purple, Myntra, etc. Doing market research, understanding competition & market trends. Responsible for leading the team for product cataloguing, A+ content, and search engine optimization to get the best listings. Managing relationships with related personnel within the designated marketplaces. Working with the operations team to manage shipments/POs to reduce stock-out time Preparing weekly and monthly reports and working with management & seniors to forecast future performance. Handling Key Accounts management, Catalogue management. Qualifications: 2 to 4 years of managing e-commerce sales, with a BTech/BCom/MBA/ other bachelors/master’s degree Interest and willingness to work with beauty & personal care sector is a strong advantage Strong presentation skills and ability to effectively communicate the objectives and needs of the brand to all stakeholders Proven ability to develop and nurture relationships with internal and external stakeholders and handling Inventory Management. Proven ability to multi-task and work in a fast-paced environment Proven ability to manage a team of associates to drive marketplace channels Show more Show less
JD for Manager/Assistant Manager - D2C Role Overview As Assistant Manager – D2C Website, you’ll own the daily execution and improvement of the Deconstruct website. You’ll manage listings, launch offers, implement updates, and collaborate with internal teams to ensure the site is optimized for both performance and experience. This role requires a balance of analytical execution and right-brain thinking—the ability to understand how users think, feel, and behave. Key Responsibilities Website Operations & Updates Manage and maintain product listings, banners, offers, and collections on Shopify. Coordinate cross-functionally for campaign launches, ensuring all content and landing pages are accurate and on-brand. Work with third-party app partners to test and implement features that improve conversion and experience. Customer Journey Thinking Use intuitive and design-first thinking to map and improve the on-site shopping journey. Ensure the website reflects both user needs and brand personality—from structure to storytelling. Retention & Engagement Collaborate with the CRM team to support WhatsApp, SMS, and email journeys that drive repeat purchases. Implement creative tests and user flows to improve engagement, including A/B experiments on messaging and on-site UX. Performance Tracking Track key metrics like traffic, CVR, bounce rate, and user paths using tools like Google Analytics and Shopify reports. Provide insights and reports on promotions, offer effectiveness, and customer behavior. Key Requirements: 2–4 years of experience in D2C website or e-commerce operations (Shopify experience required). Strong attention to detail with a flair for layout, flow, and storytelling. You have right-brain strengths —Creative problem-solving, Visual and emotional storytelling, Intuitive, customer-first thinking, Design sensitivity and campaign ideation. Comfortable working cross-functionally with marketing, tech, design, and customer support teams. Analytical, organized, and able to manage multiple projects and timelines. Good to have- Experience with tools like Klaviyo, Bik.ai, or KwikEngage Good to have- Background in skincare, beauty, or wellness D2C Good to have- Working knowledge of basic HTML/CSS for Shopify tweaks Show more Show less
JD for Marketplace Manager: Deconstruct is a dynamic and rapidly growing skincare startup committed to transparency, efficacy, and science-backed solutions. Our mission is to empower individuals with products they can trust—formulations that are thoroughly tested, clinically effective. Responsibilities: Responsible for driving revenue on multiple eCommerce platforms such as Flipkart, Nykaa, Meesho, Ajio, D2C Brands etc. Doing market research, understanding competition & market trends. Responsible for leading the team for product cataloguing, A+ content, and search engine optimization to get the best listings. Managing relationships with related personnel within the designated marketplaces. Working with the operations team to manage shipments/POs to reduce stock-out time Preparing weekly and monthly reports and working with management & seniors to forecast future performance. Handling Key Accounts Management, Category and Catalogue management. Qualifications: 3 to 5 years of managing e-commerce sales, with a BTech/BCom/MBA/ other bachelors/master’s degree Interest and willingness to work with beauty and personal care sector is a strong advantage Strong presentation skills and ability to effectively communicate the objectives and needs of the brand to all stakeholders Proven ability to develop and nurture relationships with internal and external stakeholders and handling Inventory management can be a plus. Proven ability to multi-task and work in a fast-paced environment Proven ability to manage a team of associates to drive marketplace channels
JD for Marketplace Assistant Manager: Responsibilities: Responsible for driving revenue on multiple eCommerce platforms such as Purple,Nykaa, Myntra,Zepto, Blinkit, Swiggy etc. Doing market research, understanding competition & market trends. Responsible for leading the team for product cataloguing, A+ content, and search engine optimization to get the best listings. Managing relationships with related personnel within the designated marketplaces. Working with the operations team to manage shipments/POs to reduce stock-out time Preparing weekly and monthly reports and working with management & seniors to forecast future performance. Overseeing on marketing platform initiatives and improving Marketplaces Ads ROAS. Handling Key Accounts management. Qualifications: 2 to 4 years of managing e-commerce sales, with a BTech/BCom/MBA/ other bachelors/master’s degree Interest and willingness to work with beauty & personal care sector is a strong advantage Strong presentation skills and ability to effectively communicate the objectives and needs of the brand to all stakeholders Proven ability to develop and nurture relationships with internal and external stakeholders and handling Inventory Management. Proven ability to multi-task and work in a fast-paced environment Proven ability to manage a team of associates to drive marketplace channels
Internship Opportunity SEO Content Writer Duration: 4 Months About Deconstruct: At Deconstruct, were redefining skincare with a scientific, transparent, and results-driven approach. Our formulations are backed by research, and our D2C-first model allows us to deliver effective, ingredient-led products directly to consumers. Internship Overview: Were offering a 4-month internship opportunity for a passionate SEO Content Writer Intern whos equally enthusiastic about skincare and storytelling. This role is designed for someone who wants hands-on experience in creating impactful, benefit-led content while learning how to blend creativity with SEO strategies. Youll gain exposure to content creation across multiple formats from website copy to digital campaigns and work closely with the Brand, Marketing, Website, and Design teams. Key Responsibilities: Write compelling product descriptions, ingredient explainers, and benefit-led content for the website, packaging, and new launches Conceptualize and draft short-form scripts for brand videos, social media reels, and influencer collaborations (teasers, brand stories, campaigns, etc.) Create engaging and educational content for Instagram, YouTube, LinkedIn, and Twitter, aligned with Deconstructs brand voice Develop catchy taglines, hooks, captions, and call-to-actions that resonate with the target audience Assist in drafting and optimizing emailers, ad copies, SMS, and push notifications for customer engagement Work with the SEO/content team to integrate keywords and optimize copy performance Collaborate with creative producers, designers, and editors to bring campaign ideas to life Stay updated on skincare trends, consumer behavior, and new content formats/tools Revise and refine content based on team feedback Must-Haves: Interest in pursuing a career in copywriting/content writing, preferably with exposure to D2C, skincare, beauty, wellness, or personal care brands/agencies Strong knowledge/interest in skincare products, routines, and ingredients with the ability to simplify scientific concepts Flair for writing both promotional copy and longer-form educational content Excellent command over English, with the ability to write crisp, grammatically sound, and impactful copy Comfort working across formats: web, social media, email, video, and product content Creative yet structured approach, with strong collaboration skills Proficiency in Microsoft Word, Excel, and openness to exploring AI-driven tools like Runway ML, Clipdrop, etc. Show more Show less
JD for Marketplace Manager: Deconstruct is a dynamic and rapidly growing skincare startup committed to transparency, efficacy, and science-backed solutions. Our mission is to empower individuals with products they can trust—formulations that are thoroughly tested, clinically effective. Responsibilities: Responsible for driving revenue on multiple eCommerce platforms such as Flipkart, Purple,Nykaa, Myntra,etc. Doing market research, understanding competition & market trends. Responsible for leading the team for product cataloguing, A+ content, and search engine optimization to get the best listings. Managing relationships with related personnel within the designated marketplaces. Working with the operations team to manage shipments/POs to reduce stock-out time Preparing weekly and monthly reports and working with management & seniors to forecast future performance. Handling Key Accounts Management, Category and Catalogue management, Brand management. Qualifications: 3 to 5 years of managing e-commerce sales, with a BTech/MBA/master’s degree from Tier 1 or 2 colleges. Interest and willingness to work with beauty and personal care sector is a strong advantage Strong presentation skills and ability to effectively communicate the objectives and needs of the brand to all stakeholders Proven ability to develop and nurture relationships with internal and external stakeholders and handling Inventory management can be a plus. Proven ability to multi-task and work in a fast-paced environment Proven ability to manage a team of associates to drive marketplace channels
JD For Finance manager - 1 Job Description: We are looking for a highly skilled and detail-oriented Finance Manager to lead core accounting functions with a strong focus on Accounts Receivable , Reconciliations , and Regulatory Compliance (GST & TDS) . The ideal candidate will bring analytical rigor, process discipline, and hands-on expertise in Advanced Excel , ensuring the accuracy and efficiency of financial operations. Responsibilities: Manage end-to-end Accounts Receivable process including invoicing, collections, and ageing. Perform regular bank and ledger reconciliations to ensure data accuracy. Ensure timely GST and TDS filings , including interbrand GST calculations. Analyze financial data and reports using advanced Excel functions (VLOOKUP, Pivot, etc.). Support month-end and year-end closing , including journal entries and adjustments. Collaborate with cross-functional teams to ensure correct financial transaction recording. Assist in audit processes by providing documentation and resolving discrepancies. Implement and improve internal financial controls and compliance processes . Optional: Review and process Accounts Payable transactions and vendor payments. Qualifications: Bachelor’s degree in Accounting, Finance, or related field (CPA or equivalent preferred). 5+ years of progressive experience in accounting or finance roles. Strong analytical and problem-solving skills; ability to interpret financial data and trends. High attention to detail with accuracy in financial reporting and record-keeping. Excellent communication and collaboration skills across teams and stakeholders. Ability to multitask, prioritize, and meet deadlines in a fast-paced environment. Strong organizational skills with a proactive approach to problem-solving. High level of integrity and discretion in handling confidential financial information.
Job Title: Associate - Graphic Designer & Video Editor About Deconstruct: Deconstruct offers Beginner-friendly, Highly Effective Yet Gentle products for those who are starting their science-backed skincare journey. Deconstruct was born to ease out the science-backed skincare journey of every beginner with sensitive skin. Key Responsibilities: ? Conceptualize and create engaging visual assets, including digital ads, social media graphics, videos, packaging, and website ? Ensure all designs align with brand guidelines and maintain a cohesive visual identity across all platforms. ? Collaborate with the marketing and performance teams to develop creative assets for new product launches, promotions, and campaigns. ? Manage multiple projects simultaneously while meeting deadlines and maintaining quality standards. ? Stay up-to-date with industry trends, competitor activities, and emerging technologies to keep the brands design strategies innovative and competitive. ? Provide guidance to junior designers, fostering a collaborative and creative work Environment. Qualifications: ? Minimum of 1 - 4 years of experience in graphic designing & video editing ? Understanding in Adobe Premiere Pro, After Effects, Photoshop & Illustrator for social creative like Reels, GIFs. ? Ability to adapt to newer AI tools of design function. ? Strong understanding of video editing - including animations, motion graphics ? Excellent understanding of video production processes, including storyboarding, editing, color grading and sound design. ? Strong portfolio showcasing a range of video editing and motion design projects. What Youll Gain: The opportunity to shape the visual identity of a fast-growing skincare brand. Hands-on experience across a diverse range of creative projects. Mentorship from senior creatives and cross-functional collaboration. A creative, fast-paced, and collaborative work environment. Show more Show less
JD For Finance manager Job Description: We are looking for a highly skilled and detail-oriented Finance Manager to lead core accounting functions with a strong focus on Accounts Receivable , Reconciliations , and Regulatory Compliance (GST & TDS) . The ideal candidate will bring analytical rigor, process discipline, and hands-on expertise in Advanced Excel , ensuring the accuracy and efficiency of financial operations. Responsibilities: ● Manage end-to-end Accounts Receivable process including invoicing, collections, and ageing. ● Perform regular Customer ledger reconciliations and ensure collections. ● Ensure timely GST and TDS filings , including interbrand GST calculations. ● Analyze financial data and reports using advanced Excel functions (VLOOKUP, Pivot, etc.). ● Ensure 100% entry posting, timely book closure (WD+7) for all customer accounts, prepare rollforward pre-closure and BS reconciliation post closure. ● Collaborate with cross-functional teams to ensure correct financial transactions and avoid recovery delays ● Assist in audit processes by providing workings, schedules, documentation ● Implement and improve internal financial controls and compliance processes . ● Make this as scope expansion (optional and performance driven): Review and process Accounts Payable transactions and vendor payments. Qualifications: ● Bachelor’s degree in Accounting, Finance, or related field (CPA or equivalent preferred). ● 5+ years of progressive experience in accounting or finance roles. ● Strong analytical and problem-solving skills; ability to interpret financial data and trends. ● High attention to detail with accuracy in financial reporting and record-keeping. ● Excellent communication and collaboration skills across teams and stakeholders. ● Ability to multitask, prioritize, and meet deadlines in a fast-paced environment. ● Strong organizational skills with a proactive approach to problem-solving. ● High level of integrity and discretion in handling confidential financial information.
Position: Brand & Strategy Location: Bangalore Experience: 3-5 years in brand management, new product development, marketing strategy, or a related field, preferably in FMCG, beauty, skincare, or wellness industry. Education: Bachelor’s or Master’s degree in Marketing, Business, or a related field. (Tier 1 Colleges perferred) Role Overview: As the Senior Manager – Brand & Strategy , you will be responsible for shaping and driving the overall strategic direction of Deconstruct’s brand. You will oversee brand positioning, market share growth, consumer insights and integrated marketing campaigns to enhance brand health and visibility. This role requires a strategic thinker who can blend creativity with data-driven decision-making to elevate the brand and drive business success. Key Responsibilities: Brand Strategy & Market Positioning Develop and execute the overall brand strategy, ensuring alignment with business objectives. Define the brand’s value proposition, positioning and messaging to enhance market share and consumer perception. Track and improve brand health metrics, including awareness, engagement and consumer sentiment. Conduct competitive analysis to identify gaps and opportunities for differentiation. Consumer Insights & Market Research Leverage data analytics and market research to understand consumer behavior, preferences and emerging trends. Conduct research on already launched products and provide insights for continuous improvement. New Product Development Conceptualize and develop innovative product ideas based on market trends and consumer needs. Coordinate with design and engineering teams for product realization Stay informed about industry trends and emerging technologies Ensure timely and successful product launches Evaluate and enhance existing product offerings Campaign Development & Execution Conceptualize and drive integrated marketing campaigns across digital, PR, influencer marketing and social media. Ensure execution excellence by working cross-functionally with product, design, PR, and media teams. Monitor campaign effectiveness through key performance indicators (KPIs) such as brand impressions, engagement rates, and conversion metrics. Continuously innovate and implement new brand-building initiatives. Content & Communication Strategy Oversee the development of high-impact storytelling and content creation for various channels. Align influencer marketing, PR, and SEO efforts to maximize brand reach and quality impressions. Supervise the creation of press releases, newsletters, website content, and other communication materials. Reporting & Performance Measurement Establish a robust measurement framework to assess brand performance and campaign impact. Report key brand metrics, competitive positioning, and actionable insights to senior leadership. Optimize marketing spend by ensuring cost-effective strategies with a strong return on investment (ROI). Project Management & Compliance Oversee artwork, branding claims, and regulatory compliance for marketing materials. Manage multiple projects, ensuring timely execution and budget adherence. Stakeholder & Team Management Align internal teams and external agencies to drive brand goals effectively. Lead and mentor a team, fostering a high-performance culture with a strong focus on learning and development. Collaborate with senior leadership to align brand strategies with business objectives. Key Requirements: Proven track record of leading brand strategy and marketing initiatives in a fast-paced environment. Strong analytical mindset with expertise in market research, consumer insights, and brand performance tracking. Hands-on experience with digital marketing, influencer partnerships, PR, and SEO. Excellent project management and organizational skills to handle multiple initiatives simultaneously. Strong problem-solving, decision-making, and stakeholder management capabilities. Proficiency in MS Office and data-driven marketing tools. Passion for skincare, beauty, and wellness industries. Why Join Us? Opportunity to drive the brand strategy for an innovative and fast-growing skincare brand. Work in a dynamic and collaborative environment with a passionate team. Competitive salary, benefits, and career growth opportunities. If you’re a strategic brand leader with a passion for creating impactful brand experiences, we’d love to hear from you! Apply Now!
Job Title: Customer Support Executive (Multilingual) Company: Deconstruct Location: HSR Layout Shift Timing: 10:00 AM – 7:00 PM Week Off: Rotational Job Type: Full-Time About Deconstruct : Deconstruct is a dynamic and fast-growing brand committed to delivering high-quality skincare solutions rooted in transparency and science. We value exceptional customer experiences and are looking for talented individuals to join our support team and be the voice of Deconstruct for our valued customers. Role Overview: We are hiring passionate and customer-centric Customer Support Executives who are fluent in English, Hindi, and Tamil . This role is essential in helping our customers with product inquiries, order support, and general assistance, ensuring every interaction reflects the care and quality Deconstruct stands for. Key Responsibilities: ● Interact with customers via calls, emails, or chats to resolve queries and provide accurate information. ● Address order-related issues, product inquiries, and other support needs with professionalism and empathy. ● Maintain records of interactions and escalate issues when necessary. ● Collaborate with internal teams to ensure prompt and effective resolutions. ● Maintain service quality standards and meet performance metrics (TAT, CSAT, etc.). Language Requirements: ● Mandatory: Fluent in English , Tamil and Hindi ● Plus any two: Regional languages such as Telugu, Kannada, Bengali, Marathi, Gujarati, Malayalam, etc. What We're Looking For: ● Excellent communication skills – both verbal and written. ● Prior experience in a customer service role preferred (0.5 – 1 year); freshers with strong language skills are welcome to apply. ● Ability to multitask and handle pressure in a fast-paced environment. ● Strong problem-solving skills with a customer-first mindset. ● Basic knowledge of computer systems and customer service tools. Perks & Benefits: ● Friendly and growth-focused work culture ● Opportunity to work with one of the most trusted skincare brands in India
Job Title: Customer Support Executive (Multilingual) Company: Deconstruct Location: HSR Layout Shift Timing: 10:00 AM – 7:00 PM Week Off: Rotational Job Type: Full-Time About Deconstruct : Deconstruct is a dynamic and fast-growing brand committed to delivering high-quality skincare solutions rooted in transparency and science. We value exceptional customer experiences and are looking for talented individuals to join our support team and be the voice of Deconstruct for our valued customers. Role Overview: We are hiring passionate and customer-centric Customer Support Executives who are fluent in English, Hindi, and Tamil . This role is essential in helping our customers with product inquiries, order support, and general assistance, ensuring every interaction reflects the care and quality Deconstruct stands for. Key Responsibilities: ● Interact with customers via calls, emails, or chats to resolve queries and provide accurate information. ● Address order-related issues, product inquiries, and other support needs with professionalism and empathy. ● Maintain records of interactions and escalate issues when necessary. ● Collaborate with internal teams to ensure prompt and effective resolutions. ● Maintain service quality standards and meet performance metrics (TAT, CSAT, etc.). Language Requirements: ● Mandatory: Fluent in English , Tamil and Hindi ● Plus any two: Regional languages such as Telugu, Kannada, Bengali, Marathi, Gujarati, Malayalam, etc. What We're Looking For: ● Excellent communication skills – both verbal and written. ● Prior experience in a customer service role preferred (0.5 – 1 year); freshers with strong language skills are welcome to apply. ● Ability to multitask and handle pressure in a fast-paced environment. ● Strong problem-solving skills with a customer-first mindset. ● Basic knowledge of computer systems and customer service tools. Perks & Benefits: ● Friendly and growth-focused work culture ● Opportunity to work with one of the most trusted skincare brands in India Job Types: Full-time, Permanent, Fresher Pay: ₹18,000.00 - ₹25,000.00 per month Benefits: Health insurance Leave encashment Paid sick time Paid time off Provident Fund Work Location: In person
Job Title: Associate - Graphic Designer About Deconstruct: Deconstruct offers Beginner-friendly, Highly Effective Yet Gentle products for those who are starting their science-backed skincare journey. Deconstruct was born to ease out the science-backed skincare journey of every beginner with sensitive skin. Key Responsibilities: ? Conceptualize and create engaging visual assets, including digital ads, social media graphics, videos, packaging, and website ? Ensure all designs align with brand guidelines and maintain a cohesive visual identity across all platforms. ? Collaborate with the marketing and performance teams to develop creative assets for new product launches, promotions, and campaigns. ? Manage multiple projects simultaneously while meeting deadlines and maintaining quality standards. ? Stay up-to-date with industry trends, competitor activities, and emerging technologies to keep the brands design strategies innovative and competitive. ? Provide guidance to junior designers, fostering a collaborative and creative work Environment. Qualifications: ? Minimum of 2 - 4 years of experience in graphic designing & video editing ? Understanding in Adobe Premiere Pro, After Effects, Photoshop & Illustrator for social creative like Reels, GIFs. ? Ability to adapt to newer AI tools of design function. ? Strong understanding of video editing - including animations, motion graphics ? Excellent understanding of video production processes, including storyboarding, editing, color grading and sound design. ? Strong portfolio showcasing a range of video editing and motion design projects. What Youll Gain: The opportunity to shape the visual identity of a fast-growing skincare brand. Hands-on experience across a diverse range of creative projects. Mentorship from senior creatives and cross-functional collaboration. A creative, fast-paced, and collaborative work environment. Show more Show less
Key Responsibilities: ● Extract, manipulate, and analyze data from various sources using SQL. ● Build reports, dashboards, and visualizations to communicate insights. ● Collaborate with stakeholders to understand business needs and deliver data-driven solutions. ● Apply analytical thinking to identify trends, patterns, and opportunities. ● Translate complex findings into simple, actionable recommendations. Requirements: ● Proficiency in SQL – a must. ● Knowledge of Python is an advantage . ● Experience with data visualization tools (e.g., Tableau, Power BI, or similar). ● Strong problem-solving skills and a first principles mindset. ● Understanding of business metrics and a sense of business acumen are a plus. ● Excellent communication skills and the ability to work in a fast-paced environment Preferred Qualifications: ● Bachelor’s degree (preferably in Engineering, Computer Science, Mathematics, Economics, or a related field). ● A decent academic track record demonstrating analytical and quantitative aptitude. Why Join Us? ● Work on real business problems that drive impact. ● Collaborate with smart, motivated, and curious individuals. ● Grow in an environment that values clarity, logic, and creativity.
Key Responsibilities: ? Extract, manipulate, and analyze data from various sources using SQL. ? Build reports, dashboards, and visualizations to communicate insights. ? Collaborate with stakeholders to understand business needs and deliver data-driven solutions. ? Apply analytical thinking to identify trends, patterns, and opportunities. ? Translate complex findings into simple, actionable recommendations. Requirements: ? Proficiency in SQL a must. ? Knowledge of Python is an advantage . ? Experience with data visualization tools (e.g., Tableau, Power BI, or similar). ? Strong problem-solving skills and a first principles mindset. ? Understanding of business metrics and a sense of business acumen are a plus. ? Excellent communication skills and the ability to work in a fast-paced environment Preferred Qualifications: ? Bachelor's degree (preferably in Engineering, Computer Science, Mathematics, Economics, or a related field). ? A decent academic track record demonstrating analytical and quantitative aptitude. Why Join Us ? Work on real business problems that drive impact. ? Collaborate with smart, motivated, and curious individuals. ? Grow in an environment that values clarity, logic, and creativity.
Job Title: Senior Associate – Operations Company: Deconstruct Location: Bangalore About the Role: We are looking for a detail-oriented and proactive Senior Associate – Operations to handle order fulfillment, inventory management, and dispatch coordination across B2B, B2C, and D2C channels. This role requires strong Excel skills, Excellent communication Skills (English & Hindi), and multitasking abilities to ensure smooth warehouse operations. Key Responsibilities: Manage inventory, order punching, and timely fulfillment. Coordinate dispatches, logistics, and vendor relations. Oversee packaging quality, returns, and warehouse organization. Maintain reports using Excel, WMS/ERP, and track operational KPIs. Qualifications: 2+ years in warehouse/logistics/e-commerce operations. Advanced Excel & ERP knowledge. Strong communication skills (Hindi mandatory). Ability to multitask with a progressive mindset. 📩 If you’re ready to grow in a fast-paced environment, apply now!
Job Description: E-commerce Ads Associate We are seeking a detail-oriented and data-driven E-commerce Ads Associate to manage and optimize paid marketing campaigns across leading marketplaces and quick commerce platforms. The ideal candidate will have strong analytical skills, hands-on experience with ad platforms, and a solid understanding of performance marketing metrics to drive measurable business results. Responsibilities: ● Execute and optimize paid ad campaigns across platforms including Blinkit, Zepto, Swiggy Instamart, Amazon, Flipkart, Myntra, Purplle, and Nykaa. ● Manage campaign budgets, keyword bidding, and targeting to meet platform-specific KPIs (ROAS, CTR, CVR). ● Allocate SKU-level budgets to maximize sales and visibility of key products. ● Track daily campaign metrics — spend, impressions, clicks, conversions, and sales. ● Analyze campaign performance at product and keyword levels to identify optimization opportunities. ● Monitor organic vs. paid share, ad rank, and share of voice to guide decision-making. ● Partner with category and brand teams to build keyword strategies (branded, generic, competitor) and ensure strong campaign structure. ● Plan monthly spends aligned with promotional calendars, new launches, and peak sales periods. ● Coordinate with design and brand teams to ensure correct creative assets and ad formats are used. ● Test new ad formats and features to enhance campaign efficiency and scalability. ● Maintain regular reports (daily, weekly, monthly) and share actionable insights for performance improvement. Qualifications: ● Bachelor’s degree in Marketing, Business, or a related field. ● 1–2 years of experience in performance marketing, e-commerce advertising, or marketplace marketing. ● Hands-on experience with any of the following: Blinkit Ads, Amazon Ads, Flipkart Ads, Swiggy Ads, Zepto Ads. ● Proficiency in Excel/Google Sheets — pivot tables, formulas, data analysis. ● Strong understanding of key performance metrics (CTR, CVR, ROAS, TACoS). ● Analytical mindset with attention to detail and the ability to handle large datasets. ● Strong communication and collaboration skills with cross-functional teams. Preferred Skills (Good to Have): ● Prior experience in FMCG or Beauty & Personal Care categories. ● Familiarity with campaign automation or marketplace analytics tools.