Assistant Product Manager

Job title:

Location:

About Springer Nature Group:

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understood and used by our communities enabling them to improve outcomes, make

progress, and benefit the generations that follow. Visit group.springernature.com and follow

@SpringerNature / @SpringerNatureGroup

About the Brand

Macmillan Education provides world-class content in the most relevant, engaging and

flexible formats to support students, teachers and institutions in lifelong learning. Visit

macmillaneducation.com and follow @MacmillanEducation / @MacmillanELT and more.

Key Responsibilities:

- Product Demonstration and briefing to schools

- Planning, Coordinating, Conducting workshops

- Resource Person empanelment for workshops

- Collecting market and product feedback

- Responsible for product training to the Sales team

- Focus on town projects

Key relationships

- Branch Managers, Regional Sales Teams, EPMs in other regions

Key Competencies

Qualification and Prerequisites

- Graduate, pref. B Ed.

- Excellent Communication (particularly in English)

- Open to 14 days travel in a month

Interpersonal Skills:

• Good communication skills, high enthusiasm, ability to build knowledge based

rapport with customers

• Ability to quickly understand the curriculum publishing market and the

products

• A team player but be able to work on own initiative and with minimal

supervision

• Ability to multi-task, prioritize and meet deadlines
• Excellent interpersonal relationship skills

Mandatory KRAs:

• Execution of Marketing plans - Empanelment of Resource persons, workshop

coordination, pan India initiatives

• Conducting workshops - focussed and unique City workshops (front list driven)
• Product Demos & briefing - making presentations while working with SE to cover their

critical

• schools; highlighting USPs esp. with respect to competition (with inputs from editorial

teams)

• Internal Product training sessions for SEs, highlighting new, key and distinguished

product features

• Product feedback and reviews
• Creating and maintaining connect with user institutions

Desirable KRAs:

• Knowledge sharing with other EPMs in conducting Workshops / product

presentations

Measurement criteria:

• Numbers of RP empanelled, cost of touchpoint, quality of the empanelled resources

(feedback

• received)
• Number of city workshops conducted in a region; feedback received
• Number of product demos conducted; feedback received
• Number of product reviews; feedback on quality of reviews

Retention/acquisition results in schools where product demos are done by them &

schools

• feedback
• Number of trainings conducted; feedback received on flow and structure

Reporting

• Updation of market news and product feedback on google doc or the system as

indicated

• Updation of workshops and product demos reporting on MAST
• Closure report of calls / cold calls discuss & agree with RM regarding frequency of

reporting

• post every school visit / at the end of day. RM to consolidate and send to respective

BM

• Learning and implementation of action points from feedback of Line Manager, RH

(with inputs from BM)

o

iMonthly reporting on google doc or the system as indicated

Reporting structure:

The role has straight line reporting to Regional Product Manager (LM); dotted line to Region

Head (RH); routine working relationships with Branch Manager and Branch Sales teams

1. Monthly plan to be created by RH in line with the Regions strategy by 20th of the

previous month with inputs from Line Manager and to shared and agreed by all on

google drive:

• Product presentation / school visit plan BM to discuss with respective SEs to create
• plans for EPM visits; to be finalised by RH in consensus with LM
• Plan for workshops (region / countrywide) to be finalised by LM in consensus with RH
• Proportionate weightage to product demos and workshops city / pan India; as
• discussed and agreed among RH (with inputs from BM) and LM
• Communication of the consolidated monthly plan (with) to be made by RH to

respective BM

2. Feedback forms EPM to share / follow up with concerned admin to share the workshop

data in excel to HO (can do so using google doc)

3. Travel plans to be entered in monthly calendar (at least 60% should be planned and

balance flexible)

4. Travel plans to be submitted to RH and approved by RH and LM, in case of workshops out

of territory assigned to EPM

5. Absence / change in plan system updation and email notification to LM and RM; and

inform BM

6. Ensuring accuracy and timeliness of expense claims to be reviewed by RH and approved

by LM

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culture, where people are treated fairly and can bring their differences to work and thrive.

We empower our colleagues and value their diverse perspectives as we strive to attract,

nurture and develop the very best talent.

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Find out more about our DEI work here https://group.springernature.com/gp/group/takingresponsibility/diversity-equity-inclusion

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please contact us so we can make all necessary accommodations.

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