Area Manager

Who are we? What do we do?

Over the past decade, technology has changed how tier 2+ india is consuming services - both online and offline. Imagine being in a tier 2+ city in India, sitting at the dining table of a home and discussing the monthly grocery and budget with the family. What comes to our mind first when we think of getting our monthly groceries? Our trusted neighborhood kirana store aka apne mohalle ke kirana wale bhaiyya, right?

ApnaMart started with a vision to offer an unparalleled shopping experience to tier 2+ India. A very modern shopping experience where they can choose quality products from varied assortments, add them to a shopping basket, check out at the front counter, pay cash/digitally and also have the option to do the same thing online from the comfort of their homes through our mobile App! We are building a scalable, asset-light chain of neighborhood super marts. We focus on bringing competitive pricing, varied assortment, and consistent customer experience coupled with the trust and personal connection of a neighborhood kirana.

We’ve come a long way from our first store to 100+ stores and 8 lac+ monthly customers. It has been an overwhelming journey! And now, we are considering scaling up at an even more incredible pace. The target is 1000+ stores in the next year. Fingers crossed!

https://apnamart.in/

Role Summary:

You’ll be the operational leader for multiple Apna Mart stores within a given geography. Your

mission: ensure smooth execution of daily operations, maximize sales and profitability,

uphold brand standards, and drive continuous improvement across your area.

Key Responsibilities:

• Manage day‑to‑day functioning of 5–15 stores, ensuring compliance with SOPs, safety, and local norms.
• Conduct frequent store audits, spot gaps, and initiate corrective actions.
• Monitor sales, footfall, and customer service metrics; drive improvements via coaching and promotions
• Set KPIs at store level; review performance dashboards regularly
• Ensure optimal stock levels, timely replenishment, and minimal shrinkage
• Coordinate merchandising, displays, and promotions in-line with brand strategy
• Build, mentor, and motivate store managers, pickers, cashiers & associates
• Conduct performance reviews, resolve staffing issues, and promote succession planning
• Drive initiatives for improved in-store experience; resolve escalations promptly
• Enforce regulatory compliance, store hygiene, and safety standards
• Prepare and present regular area-level reports on financials, operations, and KPIs
• Partner with Logistics, Marketing, Supply Chain, and Finance teams

Qualifications:

● Experience: 6+ years in retail/grocery operations; at least 2 years in area-level or

multi-store leadership roles

● Education: Bachelor degree in Business, Retail Management, or equivalent; MBA

is a plus