Visual Merchandiser

2 - 3 years

0 Lacs

Ahmedabad, Gujarat, India

Posted:2 days ago| Platform: Linkedin logo

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Skills Required

visual marketing planning merchandising branding strategy strategies storytelling compliance development design audit report effectiveness management procurement coordination installation logistics negotiation service constraints efficiency forecasting billing layout software budgeting creativity communication agile compensation

Work Mode

On-site

Job Type

Full Time

Job Description

About Us: Timelessly inspired, endlessly enhanced – RENÉE Cosmetics is an Indian makeup brand that's redefining beauty with its range of high-quality, cruelty-free, and FDA-approved innovative products. RENÉE believes in empowering women to own and enjoy their bold, ambitious persona and let their glam do the talking. Designation: Visual Merchandiser Location: Ahmedabad Department: Sales and Marketing Employment Type: Full-time Job Overview: We are seeking a creative and detail-driven Visual Merchandiser to join our dynamic marketing team at RENÉE Cosmetics. This role is crucial in ensuring the brand’s visual identity is consistently represented across all retail touch-points. You will be responsible for planning and executing product placement, developing planogram visuals, coordinating timely deliveries of merchandising materials, and effectively managing vendor negotiations to meet retail branding needs Key Responsibilities: 1. Visual Merchandising Strategy & Execution: Conceptualize and execute visual merchandising displays and window setups across retail formats and stores. Align visual strategies with brand campaigns, seasonal launches, and market trends to ensure cohesive brand storytelling. Conduct regular store visits to ensure compliance with brand visual guidelines and gather insights for improvements. 2. Planogram Development: Design and implement planograms based on category movement, space availability, and aesthetics. Share store-specific guidelines for product placement, product zoning, and shelf hierarchy. Audit and report on planogram adherence and display effectiveness. 3. Vendor Management & Procurement: Liaise with vendors for POSM (Point-of-Sale Materials), displays, signage, and props . Ensure all purchase orders are within the approved rate card and budget. Monitor quality, cost, and timeliness of vendor deliverables. 4. Timely Execution & Delivery Coordination: Ensure on-time delivery and installation of all VM collaterals and setups across stores. Track shipments, manage escalations, and ensure smooth logistics coordination. Maintain an execution calendar to manage VM rollouts across cities and formats. 5. Vendor Negotiation & Budget Management: Negotiate rates and service terms with vendors to optimize value within budget constraints. Prepare cost estimations and maintain spend records for each VM campaign or rollout. Ensure cost efficiency and adherence to VM budgets shared by the marketing or commercial teams. 6. Cross-Functional Coordination: Work closely with Sales, Marketing, and Supply Chain teams for execution planning and forecasting VM material needs. Collaborate with the Commercial team for purchase approvals and billing compliance. Coordinate with Store Managers for timely implementation of visual plans. Required Qualifications: Education : Bachelor’s degree in any related field. Experience : 2-3 years of experience in Visual Merchandising, preferably in cosmetics industry. Skills: Strong creative and aesthetic sense with a focus on retail displays and layout design . Working knowledge of Planogram software, Adobe Creative Suite (Photoshop, Illustrator) , and MS Office. Excellent vendor management, negotiation, and budgeting skills. Understanding of retail operations and customer behaviour . Ability to manage multiple projects under tight deadlines. Key Attributes: Creativity & Innovation : Ability to translate brand identity into compelling visual displays. Execution-Driven : Strong organizational skills to manage VM roll-outs across locations. Communication : Effective communicator with internal teams and external vendors. Detail-Oriented : High attention to detail in both design and execution. Agile & Adaptive : Comfortable in a fast-paced, evolving retail environment. Why Join Us? Be part of a fast-growing colour cosmetics company that’s shaping beauty trends. Opportunity to lead visual experiences in a dynamic and creative industry. Competitive compensation and ample opportunities for growth and innovation. How to Apply: Interested candidates may apply at careers@reneecosmetics.in with their updated resume Show more Show less

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