Strategic account management Head

14 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Social Beat

Social Beat is a leading digital marketing agency that partners with brands to unlock growth through data-driven strategies, creative storytelling, and innovative media solutions. We are committed to delivering measurable outcomes and transforming how businesses engage with their audiences.

Role Overview

AVP – Strategic Account Management



Key Responsibilities

Revenue & Margin Ownership

  • Own city-level revenue and gross margin targets for existing clients, ensuring YoY growth through disciplined forecasting, pipeline reviews, and structured expansion plans.
  • Drive quarterly and monthly business reviews (QBRs/MBRs), aligning teams and clients on performance and next steps.
  • Client Partnership & Advisory

    • Act as a C-suite advisor to CMOs, VPs, and marketing heads on media mix, creative platforms, growth strategy, martech, and data-driven decision-making.
    • Translate client objectives into actionable, measurable plans tied to business outcomes.
  • Strategic Planning

    • Develop 12-month account plans, including vision, roadmap, testing agenda, and budget scenarios.
    • Align and coordinate cross-functional squads—media, creative, CX/CRM, analytics, and technology—to ensure seamless execution.
  • Commercial Negotiation & Governance

    • Lead negotiations and governance of contracts including MSAs, SOWs, renewals, and change orders while protecting scope, utilization, and margin.
    • Identify and mitigate delivery risks early to ensure on-time and high-quality service.
  • Performance Measurement

    • Define and implement measurement frameworks, including north-star KPIs, leading indicators, and benchmarks.
    • Convert performance data into board-ready narratives and actionable insights for clients.
  • Business Expansion

    • Drive growth through stakeholder mapping, whitespace assessment, cross-sell/upsell motions, and executive sponsorship programs.
  • Team Leadership

    • Build, coach, and mentor a high-performing team of Account Managers (~5–7 members).
    • Set clear OKRs, establish coaching rhythms, lead hiring efforts, and cultivate a client-first, high-bar culture.
  • Operational Excellence

    • Oversee capacity planning, SLA governance, delivery timelines, and quality benchmarks.
    • Lead blameless post-mortems and continuous-improvement initiatives.
  • Thought Leadership

    • Publish point-of-view content, industry insights, and market commentary.
    • Represent the agency at forums and client events to build credibility and expand relationships.



    Qualifications

    • 10–14 years of experience in digital marketing or account leadership within an agency or consulting environment.
    • Last 5–6 years of experience owning revenue and margin for strategic accounts.
    • Strong forecasting discipline with robust pipeline management and QBR/MBR leadership involving C-suite stakeholders.
    • Commercial acumen with hands-on experience negotiating MSAs, SOWs, pricing, renewals, and change orders.
    • Proven experience in team leadership—coaching, hiring, succession planning, and performance management.
    • Expertise across paid media channels, programmatic, content marketing, and creative solutions.
    • Analytical mindset with the ability to define north-star KPIs and dashboards, and convert data into business decisions (experience with GA4, Looker, Tableau is a plus).
    • Excellent executive communication—clear writing, persuasive presentations, and workshop facilitation.
    • A proactive mindset, structured planning ability, and a passion for helping clients grow.


    Why Join Us?

    • Work with some of the most dynamic brands and marketers in India.
    • Lead transformational growth at both client and organizational levels.
    • Collaborate with best-in-class teams in a fast-paced, innovative environment.
    • Opportunity to shape industry conversations and build a lasting career in strategic account management.

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    Social Beat

    Digital Marketing

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