Social Media Executive

Job Title:

Location:

Department:

Reports To:

Job Overview:

dynamic and experienced Social Media Executive

Key Responsibilities:

• Develop, implement, and manage the company’s social media strategy, ensuring alignment with overall marketing and brand goals.
• Create and curate engaging content (images, videos, blogs, etc.), ensuring a high standard of creativity and quality.
• Manage daily activities on all major social media platforms (

  Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.

  ), including content scheduling, posting, and responding to queries.
• Monitor and analyze performance metrics for social media campaigns, track engagement, and adjust strategies to improve effectiveness.
• Collaborate with internal teams (marketing, design, sales, etc.) to align messaging and develop cross-functional campaigns.
• Stay up-to-date with industry trends, new social media tools, platforms, and technologies.
• Execute

  influencer partnerships and manage collaborations

  to increase brand visibility and engagement.
• Implement

  SEO/SEM strategies

  to improve website visibility and organic reach.
• Oversee

  digital PR efforts

  , ensuring positive brand presence across online media.
• Manage

  e-commerce-related digital marketing

  activities, driving conversions and online sales.
• Lead

  LinkedIn engagement and content strategy

  , optimizing it for brand positioning and B2B networking.
• Design and execute

  email marketing campaigns

  , ensuring lead nurturing and customer engagement.
• Utilize

  WhatsApp and mobile marketing

  strategies to reach and engage target audiences effectively.

Requirements:

• 6 to 8 years of experience as a Social Media Executive or in a similar role within the digital marketing domain.Prove

• n expertise in SEO, SEM, Digital PR, E-Commerce, Influencer Marketing, Website Management, and Social Media.Stron

• g understanding of social media trends, algorithms, and analytics tools (e.g., Google Analytics, Social Bakers, Meta Business Suite, etc.).Excel

• lent written and verbal communication skills with a flair for creative writing and content creation.Profi

• ciency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).Exper

• ience in email campaign design and execution using platforms like Mailchimp, HubSpot, or SendGrid.Famil

• iarity with WhatsApp business marketing and mobile engagement strategies.Abili

• ty to work independently, manage time effectively, and meet deadlines.Stron

• g eye for detail and visual aesthetics, with experience in graphic design or content creation tools (Adobe Photoshop, Canva, etc.) being a plus.

• 
  

• Preferred Skills:

• Knowledge of e-commerce platforms and online sales strategies.

• Experience with live streaming, webinars, and virtual events.

• A degree in Marketing, Communications, Media, or a related field.

• 
  

• Benefits:

• Competitive salary and performance-based incentives.

• Flexible work hours and the possibility of remote work.

• Exposure to cutting-edge digital marketing and social media technologies.

• Collaborative and supportive team environment.

• 
  

• How to Apply:

• Interested candidates are invited to send their resume and portfolio of social media work and digital marketing experience.

• Industry: Technology, Information, and Media

• Employment Type: Full-time