Social Media Executive

Job Title:

Location:

Department:

Reports To:

Job Overview:

dynamic and experienced Social Media Executive

Key Responsibilities:

• Develop, implement, and manage the company’s social media strategy, ensuring alignment with overall marketing and brand goals.
• Create and curate engaging content (images, videos, blogs, etc.), ensuring a high standard of creativity and quality.
• Manage daily activities on all major social media platforms (

  Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.

  ), including content scheduling, posting, and responding to queries.
• Monitor and analyze performance metrics for social media campaigns, track engagement, and adjust strategies to improve effectiveness.
• Collaborate with internal teams (marketing, design, sales, etc.) to align messaging and develop cross-functional campaigns.
• Stay up-to-date with industry trends, new social media tools, platforms, and technologies.
• Execute

  influencer partnerships and manage collaborations

  to increase brand visibility and engagement.
• Implement

  SEO/SEM strategies

  to improve website visibility and organic reach.
• Oversee

  digital PR efforts

  , ensuring positive brand presence across online media.
• Manage

  e-commerce-related digital marketing

  activities, driving conversions and online sales.
• Lead

  LinkedIn engagement and content strategy

  , optimizing it for brand positioning and B2B networking.
• Design and execute

  email marketing campaigns

  , ensuring lead nurturing and customer engagement.
• Utilize

  WhatsApp and mobile marketing

  strategies to reach and engage target audiences effectively.

Requirements:6 to 8 years of experience as a Social Media Executive or in a similar role within the digital marketing domain.Proven expertise in SEO,SEM, Digital PR, E-Commerce, Influencer Marketing, Website Management, and Social Media.Strong understanding of social media trends, algorithms, and analytics tools (e.g., Google Analytics, Social Bakers, Meta Business Suite, etc.).Excellent written and verbal communication skills with a flair for creative writing and content creation.Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).Experience in emailcampaign design and execution using platforms like Mailchimp, HubSpot, or SendGrid.Familiarity with WhatsApp business marketing and mobile engagement strategies.Ability to work independently, manage time effectively, and meet deadlines.Strong eye for detail and visual aesthetics, with experience in graphic design or content creation tools (Adobe Photoshop, Canva, etc.) being a plus.Preferred Skills:Knowledge ofe-commerce platformsand online sales strategies.Experience withlive streaming, webinars, and virtual events.A degree inMarketing, Communications, Media, or a related field.Benefits:Competitive salary and performance-based incentives.Flexible work hours and the possibility of remote work.Exposure to cutting-edgedigital marketing and social media technologies.Collaborative and supportive team environment.How to Apply:resume and portfolioIndustry:Employment Type: