Senior Marketing Associate

Growth Marketing Strategist (DTC & AI-SaaS Focus)

Location: UK (London preferred) or India (Remote OK for top talent)
Type: Full-Time | Hybrid/Remote
Reports to: Founder & Head of Growth Strategy

About GoZupees

GoZupees is a cutting-edge AI transformation company helping brands modernize marketing, sales, and support with agentic AI systems, performance-led funnels, and data-first execution. We work with eCommerce, SaaS, and telecom clients across the UK, US, and India — and we also build our own media and product companies. If you're looking to work with a founder-led team building the next wave of AI-enabled growth systems, this is your opportunity.

Role Overview

We’re hiring a Growth Marketer who’s part strategist, part operator, and 100% obsessed with results. You’ll design and execute growth campaigns across email, funnels, paid media, partnerships, conversion rate optimization, and more — using both traditional tools and AI automation.

This role is ideal for someone who thrives in a fast-paced, builder-led environment and is looking to scale their impact across multiple brands, not just one. You will lead key growth experiments, craft scalable strategies, and work directly with the founder and senior team on our internal and client-facing projects.

What You’ll Work On

Strategy & Planning

• Build, test, and scale growth strategies across DTC, SaaS, and AI agent products
• Design full-funnel growth frameworks (TOFU to BOFU) across paid, organic, and owned media
• Architect campaign calendars for product launches, BFCM, seasonal promos, and new feature rollouts

Channel Execution

• Email & SMS (Klaviyo, Postscript, etc.) — campaign + automation
• Meta/Google/TikTok ad testing and scaling
• CRO and landing page optimization using tools like Webflow, Unbounce, Hotjar
• Influencer/affiliate/commerce content partnerships (Impact, CJ, niche blogs)

Systems & Automation

• Set up and optimize AI workflows (e.g., auto-generated content, funnel logic, segment builders)
• Use tools like Zapier, Make, or Replit to streamline repetitive tasks
• Integrate dashboards to monitor CPL, CAC, LTV, ROAS, etc.

Experimentation & Reporting

• Plan and execute A/B tests across creative, landing pages, and offers
• Regularly review and optimize funnel metrics
• Work closely with content and dev teams to implement conversion assets, forms, pixel tracking, and retargeting systems

You’re a Fit If You…

• Have 3–6 years of hands-on performance/growth marketing experience in DTC or SaaS
• Are fluent in growth strategy, funnel design, attribution, and testing methodology
• Can think like a full-stack growth operator: email, ads, CRO, partnerships, and automation
• Are comfortable using AI tools (e.g., ChatGPT, Claude, Copy.ai) to accelerate work
• Thrive in a fast-paced, high-performance environment without micromanagement
• Can work independently, manage vendors, and collaborate with designers, developers, and founders
• Bonus: Experience with B2B marketing, SaaS onboarding flows, or working in an agency/startup environment

Tools You Should Know or Be Ready to Learn Fast

• Ad Platforms: Meta Ads, Google Ads, TikTok Ads
• Email/SMS: Klaviyo, Postscript, Mailchimp, Sendlane
• Web & Analytics: GA4, Hotjar, Webflow, Shopify, Replit
• CRO: VWO, Unbounce, Instapage, ConvertBox
• Automation: Zapier, Make, Airtable, Notion, Replit
• AI: ChatGPT, Claude, Midjourney (for creatives), Gemini, Replit Agents

Location & Compensation

• India-Based Candidates: Remote (with travel for in-person workshops/retreats). Salary Range: ₹18–28 LPA + performance bonus

What Success Looks Like (in First 90 Days)

• Audit and present strategy improvements for 2 active funnels
• Launch a minimum of 3 new growth campaigns (email, ads, landing page)
• Drive measurable improvement in CAC, ROAS, or conversion rates
• Design and document at least 1 repeatable growth playbook for internal use
• Work with dev/design teams to launch 1 experiment per week across owned brands

How to Apply

Your CV or LinkedIn

• Examples of growth wins (before/after metrics, screenshots welcome)
• A Loom or video answering this: “What’s the most underrated growth tactic no one is using well today — and why?”

Want a team that values autonomy, bold thinking, and getting things done? You’ve found it.

Benefits:

• Company events
• Employee mentoring programme

Education:

• Master's (required)

Experience:

• Digital marketing: 2 years (required)
• Marketing: 2 years (required)

Work Location: In person

Job Types: Full-time, Permanent

Pay: ₹1,500,000.00 - ₹3,000,000.00 per year

Experience:

• total work: 3 years (Required)

Work Location: In person