Senior Copywriter

About Amber (https://amberstudent.com)

Long-term accommodation booking platform for students (think booking.com for student housing). Amber helps 80M students worldwide, find and book full-time accommodations near their universities, without the hassle of negotiation, non-standardized and cumbersome paperwork, and broken payment process. We are the leading student housing platform globally, with 1M+ student housing units listed in 6 countries and across 80 cities. We are growing rapidly and targeting $1B in annual gross bookings value by 2024. Amber raised $18.5M from Marquee investors like Gaja capital. If you are passionate about making international mobility and living seamless and accessible, then - Join us in building the future of student housing!

Recent spotlight on amber:

• https://economictimes.indiatimes.com/tech/funding/student-accommodation-platform-amber-rais[…]led-by-gaja-capital/articleshow/107604636.cms?from=mdr
• https://www.cnbctv18.com/videos/startup/startup-funding-edtech-student-accomodation-amber-education-19086371.htm
• https://thepienews.com/amber-student-housing/
• https://shorts.growthx.club/p/a-student-housing-startup-with-50

About the role :

Senior Copywriter / Creative Copy Lead

Key Responsibilities :

• Develop compelling and innovative copy across various platforms, including digital, print, social media, and video scripts.
• Lead the conceptualization and execution of large-scale creative campaigns that align with brand objectives based on deep market and consumer insights.
• Craft engaging content IPs that drive audience engagement and brand affinity.
• Ideate and execute award-winning concepts, activations, and brand experiences that push creative boundaries.
• Collaborate closely with designers, strategists, and marketing teams to bring brand stories to life.
• Ensure consistency in brand messaging and tone of voice across all communication touchpoints.
• Research and stay updated on industry trends, consumer behavior, and competitive landscapes to drive impactful content strategies.
• Present creative ideas and copy to clients and internal stakeholders with strong rationale and strategic insights.
• Mentor junior copywriters and contribute to the creative excellence of the team.

Qualifications & Skills :

• 4-5 years of experience as a copywriter in a reputed advertising or creative agency.
• Strong portfolio showcasing large-scale campaigns, brand positioning projects, and content-led initiatives.
• Proven ability to develop award-winning ideas, activations, and brand experiences.
• Exceptional storytelling, conceptual thinking, and writing skills.
• Experience in developing and executing content IPs across digital and traditional media.
• Strong presentation and communication skills with the ability to articulate creative concepts effectively.
• A deep understanding of digital and social media trends and their impact on brand communication.
• A proactive and collaborative mindset with a passion for creativity and innovation.

What will you get from Amber :

• Fast-paced growth (can skip intermediate levels)
• Flexible timings as long as work gets done
• Open and Inclusive Environment
• Amazing work culture (trust us when we are saying this!)
• Great Compensation (and ESOPs)