Sales Manager(Industrial Fans, Ahu)

Job Title: Regional Sales Manager – Tamil Nadu & Kerala

Department: Sales – Equipment Business

Reporting To: GM – Sales & Marketing.

Location: Chennai (with extensive travel across Tamil Nadu & Kerala)

Key Responsibilities:

1. Technical Sales & Solutioning

• Understand customer application requirements (static pressure, airflow, temperature, noise, energy efficiency) and recommend optimal fan/blower solutions from the ebm-papst portfolio (EC/AC axial, centrifugal, compact fans, etc.).
• Support customers in technical evaluation, selection, and integration of fans in end-equipment (AHUs, CRACs, PAHUs, evaporators, air washers, precision cooling units).
• Conduct performance presentations, airflow simulations (where applicable), and participate in technical discussions with OEM design teams, consultants, and facility heads.

2. OEM and Consultant Engagement

• Identify and engage target OEMs in HVAC, panel cooling, clean rooms, refrigeration, data centers, and laboratory environments.
• Collaborate with design and R&D teams of OEMs for early-stage design wins and specifications.
• Drive consultant engagement for technical approvals, specification-based selling, and project conversions.

3. Project and Key Account Management

• Develop and manage large projects (e.g., data centers, pharma HVAC systems, hospitals, food cold chains) with a technical and commercial strategy.
• Ensure compliance with application standards (EN, ISO, BIS) and customer qualification processes.
• Work closely with end-users and contractors during installation and commissioning support, when required.

4. Channel & System Integrator Management

• Appoint and manage technically proficient distributors and system integrators who can handle fan-based assemblies and support application demands.
• Conduct product and application training for channel partners on energy-efficient EC fans, control systems (0–10V, PWM, MODBUS), and integration protocols.

5. Commercial and Operational Ownership

• Drive booking, billing and collection targets.
• Prepare techno-commercial proposals, margin working, and ensure adherence to commercial terms.
• Liaise with internal logistics, operations, and application engineering for order fulfilment and post-sales support.

6. CRM, Forecasting & Reporting

• Maintain accurate funnel data on OEM developments, retrofit opportunities, consultant wins, and project stages in CRM.
• Submit monthly sales forecast, competitor benchmarking, market intelligence reports, and technical opportunity tracking.

Desired Candidate Profile:

• Education: B.E./B. Tech in Mechanical/Electrical/Electronic Engineering.

MBA or PGDM is an advantage but not mandatory.

• Experience: 8–12 years of experience in technical sales, business development, or application engineering in B2B segments.
• Industry Exposure: HVAC, Data Centre Cooling, Refrigeration, Electrical Panels, Clean Rooms, Pharma HVAC, or Process Cooling.
• Technical Knowledge Must-Haves:
• Basics of fan types – axial, backward curved, forward curved, mixed flow, etc.
• EC motor technology, fan curve interpretation, system resistance curve.
• Integration of fans with BMS systems, variable speed drives, control protocols.
• Soft Skills: Strong presentation, negotiation, and project management capabilities.
• Languages: English and Tamil (Malayalam desirable).

Key Performance Indicators (KPIs):

• Achievement of regional order booking, billing, and GP targets
• Number of OEM wins with technical approvals and design-in status
• Consultant specs secured for key verticals
• Value and volume of EC fan sales (as % of total)
• Conversion of technical trials into commercial orders
• Channel partner performance and technical competency improvement

Job Types: Full-time, Permanent

Pay: Up to ₹1,500,000.00 per year

Benefits:

• Health insurance
• Life insurance
• Paid sick time
• Provident Fund

Schedule:

• Monday to Friday
• Morning shift

Supplemental Pay:

• Performance bonus

Work Location: In person

Expected Start Date: 09/07/2025