Product Marketing Associate

1.0 years

0 Lacs

Ahmedabad, Gujarat, India

Posted:2 days ago| Platform: Linkedin logo

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Skills Required

marketing design support mobile research messaging communication technology planning notifications positioning testing retention analyze data onboarding discovery engagement analysis surveys enablement content training notion figma firebase writing portfolio spectrum development

Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview As a Product Marketing Associate , you will work closely with the Product, Design, and Growth teams to support the end-to-end lifecycle of our mobile products. From market research to crafting feature messaging, you’ll get to wear multiple hats and develop your expertise across core product marketing functions. This is an entry-level role designed for high-potential candidates with strong communication, research, and organizational skills, and a genuine interest in mobile technology and consumer products. What You’ll Do Go-To-Market & Launches Assist in planning product and feature launches across platforms Collaborate with design to create launch assets (e.g., banners, release notes) Write compelling in-app messages, push notifications, and update logs Positioning & Messaging Help define product value propositions and user personas Write crisp product copy for store listings, websites, and emails Support A/B testing of headlines, descriptions, and CTAs Growth & Retention Analyze product usage data to identify adoption gaps Assist in crafting onboarding journeys and user lifecycle campaigns Run experiments to improve feature discovery and engagement Research & Insights Conduct competitive analysis and market research Help run user surveys and feedback loops Create and update internal battlecards and insight decks Enablement & Content Assist in creating product one-pagers, FAQs, and training decks Support internal stakeholders with launch summaries and playbooks What We’re Looking For 0–1 years of work experience in marketing, product, content, research, or similar fields Excellent written and verbal communication skills Strong curiosity about technology, users, and mobile apps Basic comfort with analyzing data (e.g., Google Sheets, dashboards) Organized, self-driven, and comfortable juggling multiple tasks Eagerness to learn and take initiative in a fast-paced environment Bonus Points For Any internship or project in product, marketing, or content Familiarity with tools like Notion, Figma, Canva, Mixpanel, or Firebase Experience in writing copy, creating content, or doing user research A portfolio of personal projects, newsletters, or writing samples What You’ll Gain First-hand experience across the full product marketing spectrum Opportunities to own small projects and grow quickly Mentorship from experienced product and marketing leads Exposure to real-time app performance and impact A front-row seat in a high-speed product development environment How to Apply Send us your resume and a short note on why you’re interested in product marketing and any projects or work you're proud of. Show more Show less

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