Job
Description
Role Overview As a Digital Marketing Associate , you will work closely with the Product, Content, and Growth teams to support the end-to-end execution of marketing campaigns for our mobile and digital products. From campaign planning to performance analysis, this role offers hands-on exposure across various facets of digital marketing. This is an entry-level role designed for high-potential candidates with strong communication, research, and organizational skills, and a genuine interest in mobile technology, digital media, and marketing strategy. What You’ll Do Campaign Execution & Channel Management Assist in planning and executing digital campaigns across platforms (Google, Meta, ASO, SEO, Influencer, etc.) Collaborate with content and design teams to create performance-driven creatives Monitor ad spends, ROI, and performance across channels Content & Copywriting Write compelling ad copies, social media posts, emailers, and push notifications Support A/B testing for headlines, CTAs, landing page copy, and visuals Contribute to organic marketing efforts through SEO blogs, app store descriptions, etc. Analytics & Optimization Track campaign metrics and user behavior using dashboards (e.g., Google Analytics, Mixpanel) Assist in identifying drop-offs, trends, and growth opportunities Run small-scale experiments to improve reach, engagement, and conversion Market Research & Insights Conduct competitive benchmarking for digital presence and campaign strategy Assist in collecting and synthesizing audience insights and persona profiles Monitor trends in mobile apps, digital content, and marketing innovations Collaboration & Support Coordinate with internal stakeholders for timely campaign execution Create internal decks, summaries, and marketing playbooks for ongoing learning and enablement Maintain documentation for experiments, templates, and best practices What We’re Looking For 0–1 years of work experience in digital marketing, content, product, or related roles Excellent written and verbal communication skills Strong curiosity about mobile apps, consumer tech, and internet trends Basic comfort with analyzing data using tools like Google Sheets or dashboards Organized, proactive, and comfortable juggling multiple tasks A learning mindset and the initiative to thrive in a fast-paced environment Bonus Points For Any internship or project in digital marketing, growth, or content Familiarity with tools like Google Ads, Meta Ads, Canva, Notion. Experience creating marketing content or managing social media pages A portfolio of personal projects, campaigns, blogs, or social content What You’ll Gain First-hand exposure to real-world digital marketing campaigns Opportunities to take ownership of mini-projects and grow quickly Mentorship from experienced marketing and product leaders Access to tools and platforms used by top marketing teams Show more Show less
