Product Development Manager

Job Title: Product Development Manager – LED TV

Reports To:

Job Purpose:

Lead the end-to-end product development lifecycle for LED TVs, from concept to market launch, ensuring products meet market requirements, quality standards, and cost targets. Act as a bridge between R&D, design, procurement, manufacturing, marketing, and quality teams to deliver innovative and competitive products.

Key Responsibilities:

1. Product Planning & Concept Development

• Identify market trends, customer needs, and competitor offerings to define product specifications.
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• Collaborate with marketing and sales to create a product roadmap aligned with business objectives.
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• Prepare feasibility studies, cost analysis, and product positioning strategies.

2. Design & Development

• Coordinate with the R&D team for product design, features, and technical specifications.
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• Ensure product compliance with industry standards, certifications (BIS, BIS CRS, RoHS, etc.), and safety norms.
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• Oversee industrial design, mechanical structure, UI/UX, and firmware development.

3. Sourcing & Vendor Management

• Work with procurement to identify and qualify component suppliers (panels, PCBA, plastics, etc.).
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• Negotiate with vendors for quality, cost, and delivery timelines.
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• Ensure timely availability of proto parts and production components.

4. Prototyping & Testing

• Lead prototype development and coordinate functional, performance, and reliability tests.
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• Work with QA/QC teams to address design or quality issues in early stages.
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• Approve design validation and pre-production samples.

5. Manufacturing Readiness

• Coordinate with manufacturing engineering for line setup, tooling, jigs & fixtures.
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• Ensure smooth transition from pilot production to mass production.
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• Address process optimization and yield improvement during ramp-up.

6. Product Launch & Post-Launch Support

• Support marketing in product training, feature communication, and technical collateral.
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• Monitor field feedback, warranty claims, and initiate design improvements.

Key Skills & Competencies:

• Strong knowledge of LED TV technology (panels, drivers, power supply, UI software, connectivity protocols).
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• Understanding of display performance parameters (brightness, contrast, refresh rate, HDR, etc.).
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• Vendor management and cost negotiation skills.
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• Proficiency in project management tools & techniques.
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• Problem-solving and cross-functional coordination abilities.

Qualification & Experience:

• Education:

   B.E./B.Tech in Electronics & Communication / Electrical / Related field.
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• Experience:

   8–15 years in product development, preferably in LED TV / consumer electronics.
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• Certifications:

   Six Sigma / PMP preferred.