Performance Marketing Manager

Job Title: Performance Marketing Manager
Location: Mahipalpur, Delhi
Department: Marketing
Reports To: Founder
Experience: 3–6 years preferred

About Us

At The Science of Good Health, we're building the future of science-backed health. Our mission is to make evidence-based, personalized wellness accessible to everyone—rooted in real data, research, and results. Whether it's through diagnostics, clean-label supplements, or lifestyle insights, we're empowering individuals to take control of their health with clarity, not clutter.

We’re looking for people who are just as passionate about growth as they are about impact.

The Role

As our Performance Marketing Manager, you’ll lead the charge in driving high-quality customer acquisition across digital platforms. You’ll blend analytical rigor with creative experimentation to deliver campaigns that don’t just drive clicks—but drive healthier lives.

You’ll work closely with our brand, product, and science teams to translate complex wellness ideas into compelling, high-converting marketing strategies.

What You’ll Do

• Plan and execute paid campaigns across Google (Search, YouTube), Meta (Instagram, Facebook), and emerging health-focused platforms
• Own full-funnel campaign strategy — from ad creatives and landing pages to post-click conversion
• Partner with science and product teams to craft educational and compliant ad narratives
• Optimize performance through constant A/B testing, data analysis, and creative iteration
• Improve CAC, ROAS, and LTV through smart segmentation, retargeting, and cohort analysis
• Ensure accurate tracking across all campaigns (GTM, GA4, pixels, server-side tagging)
• Experiment with new channels (health-focused communities, influencers, native ads)
• Stay ahead of digital trends and policy changes in the health/wellness ad space
• Create reporting dashboards to monitor, analyze, and present campaign performance

You Should Have

• 3–6 years of experience in digital/performance marketing, preferably in wellness, D2C, or science-led brands
• Deep hands-on experience with Meta Ads, Google Ads, and YouTube marketing
• An intuitive grasp of the customer health journey and how to market ethically in this space
• Strong analytical skills and experience working with GA4, Sheets, and dashboard tools
• Creative thinking with a keen sense of visual and message testing
• Familiarity with marketing regulations and compliance in health-related advertising (bonus)
• Bonus: Experience in content-led funnels, lead generation, or supplement/diagnostic brands

Why Join Us

• Be part of a mission that merges data, compassion, and health science
• Work with a cross-functional team of health experts, product thinkers, and creatives
• Create campaigns that actually improve lives, not just sell products
• Competitive salary, performance bonuses, and growth equity
• A culture of ownership, curiosity, and purpose

To Apply:
Send your resume and 2–3 examples of campaigns you’ve led in health, wellness, or science-backed products. We’d also love to know why ethical marketing in this space matters to you. Share your resume at hr@thescienceofgoodhealth.com

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Schedule:

• Day shift
• Morning shift

Application Question(s):

• What is your CTC?
• What is your ECTC?
• Are you an immediate joiner? (If not how many days)

Work Location: In person