Performance Marketing Manager

The ideal candidate will have a minimum of 5-6 years of experience in digital marketing with a minimum of 3-4 years in performance marketing and a proven track record of growing D2C brands. This role requires strong leadership skills, team management capabilities, and a deep understanding of ecommerce and digital marketing.

The Senior D2C Performance Marketing Manager will be responsible for leading a team, connecting with clients on a daily basis, and designing and executing successful D2C campaigns. Key Responsibilities -

 Connect with clients on a regular basis, understanding their goals and objectives, and providing strategic recommendations.  Design and execute comprehensive performance marketing strategies to drive growth and revenue for D2C brands.  Utilize data-driven insights to optimize campaign performance, maximize ROI, and drive continuous improvement.  Lead and manage a team of performance marketing professionals, providing guidance, support, and mentorship.

Assign tasks to team members, prioritize projects, and ensure timely delivery of high-quality work.  Collaborate with internal teams and client teams to ensure alignment and coordination across all aspects of D2C marketing efforts.  Stay updated on industry trends, emerging technologies, and best practices in ecommerce and performance marketing.  Foster a culture of excellence, teamwork, and innovation within the performance marketing team.

Qualifications -

 Minimum Bachelor's degree, or above, in Business Administration, Marketing, or a related field.  Minimum of 3 years of experience in digital marketing, with 3-4 years in performance marketing, with a focus on growing D2C brands.  Strong leadership skills, with experience in team management, coaching, and development.  Ability to hire and train a team.  Excellent communication and interpersonal skills, with the ability to build strong client relationships.  Deep understanding of ecommerce, digital marketing, and D2C platforms.  Proven track record of driving results and exceeding client expectations in a fast-paced environment.  Tech orientation; always looking out for new technologies/tools in the performance marketing space.  Comfortable working out of our Gurgaon office.