Performance Marketing Manager

Job Description

That Silver Bullet: a marketing company driving products, services, and communities. We’re looking for someone who not just runs ads , but lives ads. You’ll join us if you care deeply, maybe too deeply, about CTRs, CVRs, scaling campaigns, cracking experiments, pushing performance metrics, and breaking benchmarks. And ironically, this job is for you if you don’t want to do a “job” anymore, maybe you want to build, own, and win. 💰 CTC: Up to 15 LPA ------ We’re looking for a performance marketing manager who’s obsessed with numbers, customer psychology, and creative magic. Someone who’s not just a “media buyer” but a full-spectrum performance thinker, running bold experiments, cracking winning creatives, and scaling multi-channel campaigns profitably. This is not a pure agency-side role, nor a plug-and-play in-house position. You will work on experimental products, services, and growth projects end-to-end. Who you are: Extreme sense of ownership and accountability: you own stuff, top to bottom Actions > words: you come with a portfolio of real, tangible results Speed > perfection: you’d rather test and learn than wait and polish Data > gut: you always have a dashboard or cohort chart open You want to build something of your own someday — and you want this role to be the firestarter You are curious, restless, and relentless: you can’t not figure out why something worked or didn’t What you’ll be doing: Own end-to-end paid performance across Meta, Google, YouTube, LinkedIn, X (Twitter), and more than these obvious platforms Run A/B tests across ad creatives, landing pages, audiences, funnels, and interpret results like a scientist Come up with mind-blowing, scroll-stopping ad concepts, you’re not afraid to get your hands dirty with copy and creative ideas Optimize CAC, ROAS, LTV, and know how to manage the trade-offs at every stage of scale Set up and manage attribution, tracking, analytics using GTM, GA4, Meta Pixel, CRM events, and other platform tools Collaborate with the product, design, and dev teams to optimize funnels, landing pages, and offers Constantly experiment with new channels, placements, offers, and growth levers — you’re hungry to find the next breakout Manage CRM automation flows to maximize retention and upsells, integrating paid + owned strategies Report performance clearly and insightfully, no fluff, no vanity metrics What you bring (skills/experience): 3–5 years of hardcore performance marketing experience Proven success scaling across multiple channels (Meta, Google, LinkedIn, YouTube, programmatic, etc.) Mastery over analytics, attribution, pixels, UTMs, GTM, GA4 — you know how to track everything Strong creative instinct — you know when an ad will work before the data even comes in Hands-on experience with landing page A/B testing, CRO, and funnel optimization Comfortable managing budgets, bids, pacing, and scaling decisions confidently CRM familiarity (HubSpot, Salesforce, etc.) to integrate paid + owned performance A history of running scrappy, clever experiments — you don’t just wait for big budgets to make magic happen Ability to explain performance insights and strategy to non-marketing stakeholders Want to stand out? If you want to actually get noticed among applications, send a direct note to vt@thatsilverbullet.com telling us: One performance campaign you’re proud of (and the real numbers it hit) One big experiment you ran that failed — and what you learned from it Show more Show less