Performance Marketing Expert

7 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

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Employment Type:

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About the Role

Performance Marketing Expert

Responsibilities

  • Develop and execute comprehensive performance marketing strategies across

    LinkedIn, Google Ads, Meta (Facebook/Instagram), YouTube

    , and emerging channels.
  • Own full campaign lifecycle: research, planning, ad creation, testing, optimization, reporting, and scaling.
  • Build and manage high-performing, multi-channel paid campaigns focused on

    lead generation, conversions, and CAC efficiency

    .
  • Conduct ongoing A/B tests on creatives, audiences, messaging, and landing pages to improve conversion performance.
  • Analyze data across platforms to identify insights, trends, and optimization opportunities.
  • Manage budgets, forecast performance, and allocate spend effectively across channels.
  • Collaborate with content, design, and sales teams to ensure campaign alignment and messaging clarity.
  • Create dashboards, weekly/monthly reports, and recommendations for continuous improvement.
  • Stay up-to-date with evolving ad platform features, algorithm changes, and best practices.

Requirements

  • 4–7+ years of hands-on experience in

    performance marketing

    with ownership of meaningful budgets.
  • Proven track record of driving measurable results across

    LinkedIn Ads, Google Ads, and Meta Ads

    .
  • Strong analytical skills with the ability to interpret complex data and convert insights into clear strategies.
  • Expertise in conversion tracking, attribution modeling, retargeting, and funnel optimization.
  • Experience with tools such as Google Analytics, Google Tag Manager, HubSpot/CRM systems, and reporting dashboards.
  • Experience in B2B SaaS performance marketing is strongly preferred.

  • Excellent written and verbal communication skills.
  • Ability to work during

    UK or US time zones

    .
  • Highly organized, detail-oriented, and able to manage multiple priorities in a fast-moving environment.

What We’re Looking For

  • A growth-focused marketer with

    strong B2B SaaS experience

    .
  • A strategist who understands the full customer journey and can design high-ROI campaigns.
  • A practitioner who dives deep into platforms and optimizes daily.
  • Someone who is data-obsessed, agile, and creative with strong problem-solving skills.
  • A self-starter who thrives in a remote, high-ownership environment and can collaborate across teams.
  • Someone comfortable working

    UK or US hours

    , depending on business needs.

Compensation & Benefits

  • Competitive salary + performance incentives
  • Remote work flexibility
  • Opportunity to impact a rapidly growing AI recruiting platform
  • Collaborative, innovative team environment

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