Marketing Specialist

Job Title:

Marketing Specialist – School Outreach & Partnerships (Field role)

Location:

Kozhikode (On-site; field-work intensive with extensive school visits and partner engagement)

Compensation:

₹15,000 – ₹25,000 per month + performance-based incentives

About Aeloria

Aeloria Leadership Academy empowers students to become confident communicators and leaders through a structured, multi-stage program designed with international expertise and tailored to local needs. We partner with schools and educational institutions to bring transformative learning experiences to young minds.

Role Overview

This is a field-intensive role focused on driving Aeloria’s outreach and brand visibility in the education sector. You will lead school-level marketing initiatives, build strong relationships with principals, counselors, and decision-makers, and ensure successful enrollment conversions through strategic engagement and events.

You will also work alongside European leadership trainers in facilitating workshops for students, supporting the delivery of international-standard leadership training experiences.

Key Responsibilities

School Outreach & Partnerships

• Develop and maintain strong relationships with schools, principals, counselors, and educational stakeholders.
• Pitch Aeloria’s programs through structured meetings and presentations.
• Negotiate and secure long-term partnerships with schools.

Marketing & Brand Representation

• Deliver impactful presentations, product demos, and seminars to students, parents, and educators.
• Represent Aeloria at education fairs, events, and exhibitions to enhance brand visibility.
• Ensure professional, consistent representation of Aeloria’s brand across all interactions.

Lead Generation & Conversion

• Identify, pursue, and nurture leads from school visits and events.
• Manage and update CRM with visit logs, follow-ups, and pipeline status.
• Work closely with the Business Strategist to drive enrollment growth and meet conversion targets.

Event Coordination & Campaign Execution

• Plan and execute school-level campaigns, workshops, and info sessions.
• Coordinate logistics, materials, and team members for smooth execution of outreach activities.
• Collect feedback, analyze outcomes, and provide recommendations to improve future campaigns.

Workshop Facilitation Support

• Assist European leadership trainers in conducting student workshops.
• Support facilitation by managing logistics, student engagement, and coordination.
• Ensure workshops are dynamic, experiential, and impactful for students.

Reporting & Insights

• Track outreach performance, enrollment funnel, and ROI of campaigns.
• Share weekly reports and insights to optimize outreach strategy.

What You’ll Bring

Education & Experience

• Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).
• 1–3 years of experience in marketing, business development, or educational outreach (EdTech/education sector experience is a plus).

Skills & Competencies

• Excellent communication and presentation skills in English (Malayalam proficiency preferred).
• Strong relationship-building and negotiation abilities.
• Highly organized, self-motivated, and target-driven.
• Comfortable with frequent field travel in Kozhikode, Kannur and Malappuram Districts.
• Proficiency in Google Workspace (Sheets, Docs, Slides, Email), CRM tools, and digital communication platforms.

Personal Attributes

• Professional presence, persuasive, and resilient.
• Ability to work independently and as part of a team.
• Passion for education, leadership development, and student growth. Compensation & Benefits
• Salary: ₹15,000 – ₹25,000 per month, aligned with experience and performance.
• Incentives: Attractive performance-based bonuses (enrollment-based and milestone-based).
• Reimbursements: Local travel and phone usage.
• Professional Development: Structured onboarding, mentoring, and opportunities to grow into Senior Marketing or Business Development roles.

Schedule & Work Nature

• Full-time role; Monday–Friday (day shift).
• Field-intensive with frequent school visits.
• Occasional Saturdays for school events and education fairs. Outside office hours are compensated with overtime allowance.
• Regular opportunities to work with international trainers during student workshops.

How to Apply

Send your CV along with a short cover note on why you are a strong fit for this role to hr@aeloriaacademy.com with the subject line:

Application – Marketing Specialist – School Outreach & Partnerships (Field role)

Job Types: Full-time, Permanent

Pay: ₹15,427.77 - ₹35,942.03 per month

Work Location: In person