Marketing Manager

Job Title:

Location:

Department:

Job Type:

Job Overview:

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will have a strong background in strategic marketing, a keen understanding of market trends, and excellent leadership skills. You will be responsible for developing and executing marketing strategies that align with our business goals.

Key Responsibilities:

• Strategy Development:

  Create and implement comprehensive marketing strategies to increase brand awareness, customer engagement, and market share.

• Market Research:

  Analyze market trends, consumer behaviour, and competitive landscape to identify opportunities for growth and improvement.

• Campaign Management:

  Plan, execute, and monitor marketing campaigns across various channels (digital, social media, print, events, etc.), ensuring they meet objectives and budgets.

• Content Creation:

  Oversee the development of engaging content for marketing materials, social media, and the company website, ensuring alignment with brand messaging.

• Team Leadership:

  Manage and mentor the marketing team, providing guidance and support to achieve departmental goals.

• Budget Management:

  Develop and manage the marketing budget, ensuring optimal allocation of resources and ROI tracking.

• Collaboration:

  Work closely with sales, product development, and other departments to align marketing strategies with overall business objectives.

• Performance Analysis:

  Monitor and report on marketing performance metrics, adjusting strategies as needed to maximize effectiveness.

• Brand Management:

  Ensure consistent brand messaging and identity across all marketing channels and materials.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
• 3-5 years of experience in marketing as a manager.
• Strong understanding of digital marketing techniques and tools, including SEO, PPC, social media, and email marketing.
• Proven track record of successful campaign management and brand growth.
• Excellent communication, leadership, and interpersonal skills.
• Creative thinker with strong problem-solving abilities.

Salary: INR 5.0 to 6.0 Lakh per annum (CTC).

• How to Apply:

  Email: hr@waldevelopments.in / khushbu.gideon@waldevelopments.in