Marketing Manager

Team Leadership and Management:

·      Lead, mentor, and manage a team of web developers, SEO specialists, and PPC marketing experts.

·      Set clear goals, performance metrics, and KPIs for the team.

·      Foster a collaborative and innovative work environment.

·      Conduct regular performance reviews and provide constructive feedback.

Project and Strategy Management:

·      Develop and execute digital marketing strategies that align with business objectives.

·      Oversee the design, development, and maintenance of user-friendly, optimized websites.

·      Manage SEO strategies to improve organic search rankings and website traffic.

·      Plan and manage PPC campaigns across Google Ads and social media platforms, optimizing for ROI.

·      Collaborate with stakeholders to define project scopes, timelines, and deliverables.

SEO and Content Optimization:

·      Ensure on-page and off-page SEO best practices are followed.

·      Analyze keyword research, website performance, and implement optimization strategies.

·      Work with content creators to develop engaging, SEO-friendly content.

PPC Campaign Management:

·      Monitor and optimize Google and Facebook Ads campaigns to achieve business objectives.

·      Analyze campaign performance, report key insights, and adjust strategies for maximum ROI.

·      Manage campaign budgets and allocate resources effectively.

Data Analysis and Reporting:

·      Analyze web traffic and campaign performance using tools like Google Analytics, Google Tag Manager, and other tracking software.

·      Create and present regular reports on KPIs, ROI, and team performance.

·      Provide actionable insights to stakeholders.

Stakeholder Collaboration:

·      Act as the primary point of contact for digital marketing and web development initiatives.

·      Work closely with sales, product, and customer support teams to align strategies.

Preferred Qualifications:

·      Certifications in Google Ads, Analytics, or Facebook Blueprint, Seo Expert, Knowledge on word press.

·      Experience in conversion rate optimization (CRO).

·      Familiarity with UX/UI principles.

Perks & Benefits:

ü Monthly Incentives                                   

ü Benefits of Insurance

ü Attendance Bonus

ü 5 Working Days

ü US Shifts

Location: On-Site (VASHI-NAVI MUMBAI)

CTC : 10 LPA (TILL)