Marketing Analyst

Job Role: Marketing Analyst

You should apply if you have:

• Have a demonstrable track record of bringing positive impact in your previous organizations.
• Experience with advanced analytics tools or statistical programming (e.g., Python, R).
• Familiarity with digital marketing platforms like Facebook Ads, Google Ads, LinkedIn Ads, and email marketing tools.
• Knowledge of business intelligence tools (e.g., Power BI, Google Data Studio, SQL, Excel).

You should not apply if you:

• Can’t work in ambiguity.
• Can’t work with complex & large data sets
• Can’t spot trends, anomalies, and areas for improvement.
• Prefer to work in silo as an individual contributor.
• Are not passionate about the health and nutrition industry.
• Have less than ~ 3 years of hands-on experience in Analysis & reporting

Skills Required:

• High Proficiency in Excel, Google Sheets, SQL, Python, report automations and database management.
• Experience with data visualization tools like PowerBi, Looker studio, Tableau.
• Basic understanding of Google Ads, Microsoft Ads, Facebook Ads, and or other ad networks. To pull data with the help of their APIs, automated reports
• Proven ability to work with large datasets and analyze complex data.
• Strong understanding of statistical analysis and modelling techniques.
• Ability to translate data insights into actionable recommendations.
• Strong attention to details and accuracy.
• Strong verbal & written communication skills for reporting and presenting findings to stakeholders.

What will you do?

• Collect, analyze, and interpret data from different sources (large datasets, sheets, ads manager etc) related to consumer behavior, sales trends, and market performance.
• Ensuring Data quality & resolving discrepancies and errors.
• Analyze data to identify patterns, trends, and insights for decision making
• Create & maintain reports, dashboards to track key performance indicators(KPIs)
• Use tools and software to analyze and visualize data
• Present reports to stakeholders and decision makers clearly and concisely
• Implement strategies to increase reporting efficiency & effectiveness
• Ability to think critically & recommend adjustments to campaigns or strategies based on data insights.
• Create regular reports on campaign performance, customer acquisition, LTV, retention, and overall marketing ROI.
• Assist in forecasting future marketing trends, customer behaviors, and budgeting needs based on historical data.

Work Experience: 3-5 years

Working days:

Location:

Perks:

• High learning and personal growth opportunities in a dynamic environment.
• Flexible timings and a collaborative, inclusive workplace.

Why Nutrabay:

We believe in an open, intellectually honest culture where everyone is given the autonomy to contribute and do their life’s best work. As a part of the dynamic team at Nutrabay, you will have a chance to learn new things, solve new problems, build your competence and be a part of an innovative marketing-and-tech startup that’s revolutionising the health industry.

Working with Nutrabay can be fun, and a place of a unique growth opportunity. Here you will learn how to maximise the potential of your available resources. You will get the opportunity to do work that helps you master a variety of transferable skills, or skills that are relevant across roles and departments. You will be feeling appreciated and valued for the work you delivered. We are creating a unique company culture that embodies respect and honesty that will create more loyal employees than a company that simply shells out cash. We trust our employees and their voice and ask for their opinions on important business issues.

About Nutrabay

Nutrabay is the largest health & nutrition store in India. Our vision is to keep growing, having a sustainable business model and continue to be the market leader in this segment by launching many innovative products. We are proud to have served over 1 million customers uptill now and our family is constantly growing.

We have built a complex and high converting eCommerce system and our monthly traffic has grown to a million. We are looking to build a visionary and agile team to help fuel our growth and contribute towards further advancing the continuously evolving product.

Funding

We raised $5 Million in a Series A funding round led by RPSG Capital Ventures, with participation from Kotak Alternate Asset Managers