Key Account Manager

The Key Account Manager (KAM) acts as the primary liaison between the agency and its most valuable clients. This role focuses on building and nurturing long-term strategic relationships, ensuring client satisfaction, driving account growth, and managing the delivery of services aligned with client business goals.

Responsibilities

• Develop and maintain strong, long-term relationships with key clients based on trust and understanding of their business and marketing objectives.
• Serve as the main point of contact for designated accounts, ensuring seamless communication between clients and internal teams.
• Collaborate with internal teams (creative, performance marketing, development, etc.) to ensure timely and high-quality delivery of services and campaigns.
• Understand client requirements deeply and translate those into actionable strategies and solutions that drive results and account growth.
• Manage the Shopify backend operations including product listing updates, inventory monitoring, pricing, and ensuring the online store is aligned with marketing campaigns.
• Oversee product shoot curation, coordinating timelines, concepts, and deliverables to ensure visuals meet brand and campaign standards.
• Coordinate and manage social media content production, collaborating with creative teams and ensuring timely rollout of posts, stories, reels, and other formats.
• Monitor, analyze, and report on account performance, providing clients with regular updates, insights, and recommendations for optimization.
• Manage client expectations, resolve issues promptly, and address concerns proactively to maintain high client satisfaction and loyalty.
• Identify and pursue upselling and cross-selling opportunities within key accounts to maximize revenue.
• Lead the onboarding and integration of new clients within accounts.
• Prepare and present account progress reports and business reviews.
• Stay informed on industry trends and competitive landscape to guide clients’ strategic decisions.
• Facilitate negotiations and renewals, ensuring mutual benefit and long-term partnerships.
• Coordinate and supervise the efforts of any internal team members working on the account, ensuring alignment and quality.
• This enhanced role ensures oversight not only of client relationships and campaign delivery but also of core e-commerce operations and content management integral to the success of digital-first brands.