Influencer Marketing Manager

Job Description

Looking for folks specialized in Influencer Marketing and preferably immediate joiner. About Amber Amber is a leading long-term accommodation booking platform for students globally—think Booking.com for student housing. We help over 80 million students worldwide find and book full-time accommodations near their universities without the hassle of non-standardized paperwork, unreliable listings, or broken payment processes. About the Role We’re looking for an experienced and results-driven Influencer Marketing Specialist to lead and execute influencer strategies across platforms like YouTube, Instagram, TikTok, and Twitter. The ideal candidate brings 4–6 years of hands-on experience in influencer marketing, strong industry knowledge, and exceptional communication and negotiation skills. This is a critical role that will directly impact lead generation, brand awareness, and booking conversions by leveraging strategic influencer collaborations. Key Responsibilities Influencer Strategy & Execution Own and lead influencer marketing campaigns from ideation to execution. Identify, vet, and build long-term relationships with influencers aligned with our brand values and target segments. Leverage both micro and macro influencers across regions to generate qualified leads and bookings. Partnership & Communication Act as the key point of contact for influencers and their agencies. Negotiate contracts, deliverables, and KPIs to ensure win-win collaborations. Ensure consistent, clear, and professional communication throughout the campaign lifecycle. Campaign Management & Analytics Monitor campaign progress and evaluate performance based on defined KPIs. Measure ROI and gather insights to optimize future campaigns. Present detailed performance reports to key stakeholders. Creative & Strategic Input Collaborate with the content and design teams to develop creative briefs and assets. Stay ahead of trends across global and local social media platforms. Brainstorm innovative campaign ideas, activations, and influencer-led content formats. Requirements 4–6 years of experience in influencer marketing or digital brand partnerships, preferably in a fast-paced, high-growth environment. Proven ability to deliver measurable results through influencer collaborations. Excellent verbal and written communication skills with a flair for storytelling and brand positioning. Deep understanding of social media platforms, creator ecosystems, and marketing trends. Strong negotiation skills and a collaborative approach to relationship building. Experience working with influencer agencies is a plus. Bachelor’s degree in Marketing, Communications, Business, or a related field. Why Join Us? Be part of a fast-growing global company revolutionizing the student housing ecosystem. Work with a young, energetic, and ambitious team. Competitive compensation, performance incentives, and growth opportunities. Make a direct impact on global student mobility and living experiences. Show more Show less