Head of Sponsorships – Ekatva Festival

12 years

0 Lacs

Posted:1 week ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Ekatva Festival

Ekatva Festival

 It’s where brands, creators, and conscious consumers connect meaningfully — over mindful experiences, green innovation, and new ideas shaping the future.

Head of Sponsorships


About the Role

Head of Sponsorships

You’ll craft unique, high-value propositions that allow brands to meaningfully integrate with the festival’s ethos while achieving their business objectives — whether that’s visibility, sampling, engagement, or association with sustainability and lifestyle culture.

strategic sales acumen, creative storytelling, and strong relationship-building skills


Key Responsibilities

1. Sponsorship Strategy & Planning

  • Develop and execute a comprehensive sponsorship sales strategy for Ekatva Festival.
  • Identify and approach potential partners across categories — FMCG, F&B, lifestyle, wellness, travel, tech, fashion, sustainability, and more.
  • Design multi-tier sponsorship packages and brand activation opportunities that balance revenue goals with authentic integration.
  • Research market trends and identify new partnership avenues aligned with Ekatva’s values and audience.


2. Timely Onboarding of Sponsors

  • Ensure a thorough onboarding of Sponsors Partner

    with the

    Operations team

    to ensure smooth sponsor execution throughout - pre event, on-site, and post event — from branding visibility to experiential setups.
  • Ensure media plan is shared in advance with the sponsors and sponsor sales are done before media promotions for the event begin. .
  • Close Sponsorships according to the given timelines.


3. Brand Outreach & Relationship Management

  • Build and nurture relationships with marketing heads, brand managers, and agencies.
  • Conduct high-quality pitches and presentations that communicate Ekatva’s creative and cultural value.
  • Ensure clarity on each sponsor’s timelines for budget planning and allocation.
  • Ensure sponsor satisfaction through proactive communication, timely deliverables, and post-event reporting.


4. Collaboration with Internal Teams

  • Work closely with the

    Curation, Marketing, and Production teams

    to design compelling sponsorship integrations and on-ground activations.
  • Coordinate with the

    Content & Design team

    to develop high-quality sales decks, case studies, and promotional materials.


5. Financials & Reporting

Own and achieve sponsorship revenue targets.

Track progress through CRM or internal reporting systems.

Prepare detailed sponsor reports, including performance metrics and ROI analyses post-event.

Monitor competitor events and maintain an understanding of pricing, brand expectations, and partnership benchmarks.


Key Performance Indicators (KPIs)

  • Achievement of sponsorship and partnership revenue targets.
  • Sponsor satisfaction and renewal rate.
  • Growth in new sponsor categories and quality of partnerships.
  • Efficiency in delivery and coordination of brand activations.


Ideal Candidate Profile

sponsorship sales, partnerships, or business development

Excellent communication, negotiation, and presentation skills.

Strong network among marketing heads and brand managers across industries.

Ability to balance commercial targets with creative integrity and cultural fit.

Understanding of sustainability, plant-based lifestyle, and youth culture trends is a plus.


Must-Haves

Excellent at communication & relationship building.

Excellent sales closer and negotiator.

Entrepreneurial mindset and result-oriented approach.

Passion for culture, creativity, and conscious living.

Flexible with a learning attitude.

Comfortable working in a fast-paced, multi-stakeholder environment.


Compensation

CTC Range:

Incentives:


Growth Path

Vegan First

 This role opens the door to leadership opportunities across multiple festivals, conferences, and media IPs — as we expand our event ecosystem and build India’s most vibrant conscious community.


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