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Job Title : Digital Marketing Manager Location : On Site Dehradun Preferred/ Remote Can Apply Experience : 5+ years Type : Full-Time Compensation: We have a budget of 40K for the role. If you're amazing at creative direction + ops, we can negotiate a bit. About Us At Word Of Mouth Media , we don’t just “post content.” We build brands that move culture - with storytelling that sticks, strategy that scales, and ideas that spark real conversations. From luxury wellness to high-growth lifestyle brands and smart cultural IPs, we’re the agency behind some of the boldest digital work in India today. Now, we’re looking for a Digital Marketing Manager who can think like a strategist, build like a founder, and execute like a pro. Someone who knows the difference between vanity metrics and actual growth- and knows how to use AI + insight to get there faster. What You’ll Actually Be Doing Grow brand accounts organically - Instagram, LinkedIn, YouTube Shorts, Pinterest (and whatever’s next). Build real communities, not just post calendars. Build and run campaigns that matter. The kind people save, share, click, and act on- not just scroll past. Own the entire campaign journey —from thought to execution across every touchpoint: Social Media Content + Creator Collaborations Emails + WhatsApp Website content + Landing pages PR hooks + Influencer Seeding Product drops + Experiences Retargeting loops + Community moments Keep the campaign consistent and sharp across teams , timelines, and formats - working with design, film, copy, and strategy. Use AI tools smartly (ChatGPT, Canva AI, Notion AI, UGC automation, analytics helpers) to move faster without compromising quality. Always have a content repurposing mindset . One strong insight = multiple platform-native formats. Stay updated on platform algorithms, format trends, and what works NOW - especially for reels, carousels, video snippets, and DMs. Track performance, ROI, and conversions - not just likes. Create reports that are clear, useful, and help us optimise fast. Lead competitor and audience research - understand how the best win attention, and how we’ll win it better. Be the glue between strategy and execution . We don’t want siloed thinking. We want full-picture ownership. You’ll Do Great Here If You… Have 5+ years of digital marketing experience in luxury, lifestyle, or wellness Have a proven track record of organic brand growth (show us the work + results!) Know how to turn insights into ideas, and ideas into high-performing content Think in systems, journeys, and impact - not just posts and tasks Are fluent in AI tools and excited to keep learning Stay plugged into what’s trending across platforms, especially IG, LinkedIn, YouTube Shorts Love clean, consistent reporting and make decisions based on actual data Are deeply collaborative but confident taking full ownership when needed Can speak to creative teams, founders, and clients with clarity and direction Care about the work you put out - because we do What We’re Not Looking For Someone who just “manages” pages or calendars Someone who doesn’t test, learn, optimise, or report Someone who avoids numbers or waits for direction Someone who doesn’t know (or want to learn) how to use AI in their workflow What It’s Like Working Here High trust, high ownership, no micromanagement A lean, sharp, creative team that moves fast and thinks bold Full of personality, pop-culture references, and collaborative energy Zero fluff. Just real strategy, real results, and really good vibes You’ll get to work on brands people are talking about - and help make them better To Apply 📩 Send your CV + 2-3 digital campaigns you’ve led (with screenshots, insights, or stats - we like our work to speak for us) to snehi.singh@wordofm.in. NO DMs. No WhatsApp. No Calls. EMAIL. Subject line : Digital Marketing Manager – [Your Name] If you’re ready to run digital like you own it- this is your crew. Show more Show less
