Digital Marketing Manager

website

Role summary

You’ll be accountable for planning and delivering organic growth for the website (technical & on-page SEO, content creation and optimization) while leading and overseeing the social media team that executes organic content and distribution across platforms.

Key responsibilities

• Define and own organic growth strategy limited to the

  website

  and

  social platforms

  (LinkedIn, X, Instagram, Facebook, YouTube shorts/reels, etc.).
• Technical & on-page SEO: run audits and implement or coordinate fixes for site structure, meta tags, schema, redirect issues, sitemap and crawlability.
• Content strategy & execution for the website: create and/or manage keyword-led articles, guides, landing pages and evergreen resources optimized for search intent and conversions.
• Oversee the social media team: set the social strategy, approve content calendar, brief and review posts (static and short-form video), set posting cadence, hashtag strategy, and ensure effective repurposing of website content for social.
• Keyword research, content-gap and competitor analysis focused on website + social visibility.
• Track performance (GA4, Search Console, social analytics), produce weekly/monthly reports, and iterate on content and SEO priorities.
• Manage freelance writers, content creators and social creatives as needed.

Required experience & skills

• 2+ years hands-on organic marketing focused on

  website SEO/content

  and managing

  social media teams

  .
• Proven track record of increasing organic website traffic and social presence through organic tactics.
• Strong SEO skills: technical and on-page SEO, keyword research, content optimization.
• Excellent writing/editorial skills and ability to brief and edit writers.
• Experience with GA4, Google Search Console, and at least one SEO tool (Ahrefs/SEMrush/Moz).
• Comfortable with a CMS (WordPress/)
• Strong leadership and project management skills — able to oversee a small social team and coordinate contributors.
• Data-driven, good communicator, and proactive problem solver.

Contact Details:

Ph: 9811043595

Job Location:

Kamla Nagar, Delhi-110007