CRM Head

Looking to hire Head CRM for a leading real estate company in Bangalore. The role that we have is for residential CRM with multiple projects and retail customers. Strong residential CRM experience is a must for this role.

Job specs : A Head of CRM in Real Estate leads strategy for customer lifecycle, from lead to post-sales, focusing on retention, satisfaction, and upselling using CRM tools (like Salesforce) to manage data, drive engagement, handle documentation (agreements, possession), resolve escalations, and align with sales/marketing for revenue growth, requiring strong leadership, process setup, and industry knowledge.

Key Responsibilities

• Strategy & Leadership:

  Develop and implement CRM strategies, lead the CRM team, and ensure alignment with overall business goals.

• Customer Lifecycle Management:

  Oversee the entire customer journey, from initial inquiry to after-sales service, ensuring smooth handoffs.

• Automation of Data & Systems:

  Manage and optimize CRM software, analyze customer data for insights, and generate MIS reports.

• Sales & Marketing Alignment:

  Collaborate with sales/marketing for lead nurturing, cross-selling, upselling, and improving conversion.

• Post-Sales & Documentation:

  Manage documentation (Agreements, Receipts, Possession Letters), handle post-sales queries, and facilitate possession processes.

• Process & Efficiency:

  Build and optimize SOPs, SLAs, and internal processes for CRM operations.

• Customer Experience:

  Handle escalations, resolve complaints, and ensure high customer satisfaction.

Key Qualifications & Skills

• Experience:

  Proven experience in Real Estate CRM, post-sales, and documentation.

• Skills:

  Strong communication, problem-solving, organizational, and data analysis skills.

• Tools:

  Proficiency in CRM software (Salesforce, HubSpot, Zoho) and MS Office/Excel.

• Education:

  Bachelor's degree in Business, Marketing, or related field (MBA preferred).

• Industry Knowledge:

  Deep understanding of real estate terminology, sales processes, and regulations