CRM Head

Build strategies that deliver consistent, positive customer experiences

Monitor customer sentiment (NPS, CSAT, feedback) & implement improvements

Act as the custodian of customer happiness—making customers feel heard & appreciated

Develop & execute CRM strategies to maximize repeat purchases & loyalty

Create personalized, human-driven customer journeys

Design loyalty & engagement programs to reward & surprise customers

Analyze customer behavior to reduce pain points & boost happiness

Leverage CRM tools & automation for timely, relevant communication

What We’re Looking For:

Strong knowledge of CRM platforms (WebEngage, MoEngage, Salesforce, Zoho, HubSpot, etc.)

Proven track record in retention, lifecycle marketing, & loyalty management

Passion for customer-first thinking & customer experience

Analytical mindset with strong communication & leadership skills

Qualifications & Experience:

Bachelor’s/Master’s in Marketing, Business Administration, or related field

2 years in CRM/Retention/Customer Experience roles

D2C experience (preferably with fashion brands) and have worked on Shopify (must)

Experience handling end-to-end CRM tools with a strong D2C brand is a must

Apply now: hr@baccabucci.com

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹50,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Work from home

Experience:

• CRM software: 2 years (Required)
• Fashion retail: 2 years (Required)
• D2C: 1 year (Required)

Work Location: In person