0 - 1 years

0.175 - 0.2 Lacs P.A.

Anna Salai, Chennai, Tamil Nadu

Posted:3 weeks ago| Platform: Indeed logo

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Skills Required

crmdatamanagementstrategiesengagementretentiondatabasemarketingserviceanalyzereportmetricsautomationdrivesalesforcehubspotsegmentationreportingexcelanalyticspowermailchimpmarketoregulationscommunicationreimbursementschedule

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Summary: We are looking for an experienced and data-driven CRM Manager / Executive to lead our customer relationship management strategies. The CRM Manager will be responsible for managing the CRM system, optimizing customer journeys, executing data-driven campaigns, and improving customer engagement, retention, and lifetime value. Salary : 17,500 to 20,000 Key Responsibilities: Develop and execute CRM strategies to enhance customer engagement, retention, and loyalty Manage the day-to-day operation of the CRM platform (LeadSquared ) Segment the customer database for targeted and personalized marketing campaigns Collaborate with marketing, sales, and customer service to align CRM strategies with business goals Analyze customer data and campaign performance; report key metrics and insights Oversee the automation of customer journeys and lifecycle marketing Drive initiatives to improve customer experience based on behavior and feedback Work with IT or external vendors for CRM system upgrades and integrations Skills and Qualifications: Education & Experience: Bachelor’s degree in Marketing, Business, IT, or a related field (MBA is a plus) 0.6– 1 years of experience in CRM, customer marketing, or data-driven campaign management Hands-on experience with CRM tools like Salesforce, HubSpot, Zoho CRM, or Microsoft Dynamics Technical Skills: Strong analytical skills and experience with data segmentation and reporting tools (Excel, Google Analytics, Power BI) Knowledge of marketing automation platforms (e.g., Mailchimp, Marketo, ActiveCampaign) Familiarity with data protection regulations (GDPR, CCPA, etc.) Soft Skills: Excellent communication, interpersonal, and project management skills Ability to think strategically and execute tactically Customer-centric mindset with an eye for detail Key Performance Indicators (KPIs): Customer lifetime value (CLV) CRM campaign performance (open rate, click-through rate, conversion) Database growth and segmentation accuracy Interested Candidate call or share your CV / resume this number 94983 25088 Job Types: Full-time, Permanent Pay: ₹17,500.00 - ₹20,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Fixed shift Morning shift Supplemental Pay: Performance bonus Work Location: In person