Creative Content Designer – Digital Marketing & AI Innovation

🎨 Creative Content Designer – Digital Marketing & AI Innovation Location: Vanasthalipuram or Gachibowli, Hyderabad Experience: 3–8 years Division: Digital Marketing | Creative Strategy Company: VXU Global Consulting – Accelerate You for Excellence 🌍 About VXU Global ConsultingAt VXU Global, we build global careers through transformative education and upskilling. We partner with leading institutions like UpGrad, TimesPro, HeroVired, Apollo Medskills, and global universities to empower learners through Study Abroad, Pathway, and Upskilling programs. We’re now scaling our creative engine — and we’re looking for a Creative Content Designer who blends imagination with innovation, artistry with analytics, and storytelling with technology. If you’re the kind of designer who thinks in ideas, breathes in aesthetics, and speaks in AI prompts — this role is for you. 🎯 Role Objective To conceptualize, design, and deliver world-class creative assets across all digital touchpoints — social media, performance ads, video, and web — using AI-powered tools to enhance productivity, creativity, and cost-efficiency. 🔹 Key Responsibilities 🧩 Creative Ideation & Visual Storytelling Conceptualize and design high-impact creatives for Meta, LinkedIn, Google, and YouTube campaigns. Translate campaign briefs into emotionally resonant and visually arresting stories aligned with VXU’s tone of “Excellence, Ambition, and Global Growth.” Develop reels, carousels, infographics, motion graphics, and ad visuals optimized for engagement and conversion. Maintain brand consistency across all VXU verticals — Study Abroad, Upskilling, MBBS Abroad, and Executive Education. 🤖 AI-Driven Content CreationLeverage AI tools such as: Midjourney, Leonardo, Firefly, Canva AI, RunwayML, D-ID, Sora (once available), and ChatGPT for creative ideation and generation. Descript, Pika, or Synthesia for video editing and voice-over automation. Notion AI, Jasper, Copy.ai, or ChatGPT for intelligent captioning, ad copy support, and content planning. Build AI-assisted design workflows to reduce turnaround time while maintaining world-class quality. Stay ahead of the curve by experimenting with emerging tools and integrating them into production pipelines. 📱 Performance & Platform OptimizationDesign platform-specific content tailored to: Meta Ads (static + motion) LinkedIn B2B creatives YouTube Thumbnails & Shorts Google Display Ads & Landing Page visuals Understand ad psychology and funnel metrics, ensuring creative intent aligns with campaign objectives (CTR, CPL, CVR). Collaborate with digital marketing and performance teams to A/B test creative variations for performance uplift. 🎬 Video & Motion ExpertiseCreate short-form videos, transitions, and text animations that hold attention within the first 3 seconds. Make best use of ChatGPT & other AI tools to turn concepts into cinematic stories. Design video overlays, typography, and color grading aligned with brand identity. 🧠 Creative Strategy & Collaboration Participate in campaign brainstorming sessions; bring bold, insight-driven ideas to the table. Collaborate cross-functionally with: Performance Marketing for data-driven visual optimization. Content Strategy for messaging alignment. Brand and Founders for vision coherence. Manage creative workflows, prioritize tasks, and ensure timely delivery. 💡 Brand EvolutionEvolve VXU’s visual identity as the brand expands globally. Develop design systems, templates, and guidelines to scale creative consistency. Champion cost-effective creativity — delivering more impact with less friction. 🧰 Technical Skill SetProficiency in: Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) Canva Pro / Figma for collaboration and quick-turn design AI Design Tools: Midjourney, Leonardo, Firefly, RunwayML, Kaiber, D-ID Video Editing: CapCut, Descript, or Final Cut Pro Animation & Motion: After Effects, Lottie, or Animaker Strong understanding of: Typography, color theory, composition, and brand identity. Digital ad formats, resolutions, and ratios (1:1, 4:5, 16:9, 9:16) Performance metrics — design with purpose, not just aesthetics. 🧬 Personality Traits & Creative DNA Tech-Savvy Visionary: Always exploring new tools, trends, and innovations. Strategic Storyteller: Understands both the emotional and commercial side of design. Agile Creator: Can adapt tone, style, and format based on platform and audience. Detail-Obsessed: Pixel perfection meets performance precision. Growth-Driven: Sees every project as a portfolio-worthy masterpiece. Collaborative Spirit: Balances creativity with feedback gracefully. Efficiency-Minded: Masters the art of doing more with automation and AI assistance. Curious Learner: Eager to learn, experiment, and stay two steps ahead of trends. 💼 QualificationsBachelor’s degree or equivalent in Design, Visual Communication, Animation, or Digital Media. 3–8 years of experience in digital creative design (preferably in EdTech, Consulting, or Consumer Brands). Strong portfolio demonstrating excellence in digital, motion, and AI-assisted design. Certifications in AI tools, Adobe Creative Suite, or Digital Marketing are a plus. 🌟 What You’ll GainOpportunity to design for global audiences in education and career transformation. Freedom to innovate, experiment, and redefine creative production using AI. Exposure to multi-platform campaigns generating thousands of leads monthly. Collaborative environment that celebrates creativity, innovation, and impact. Competitive compensation + performance bonuses + creative autonomy.