Business Manager

We are seeking a dynamic business lead to join our team and spearhead the strategic development and execution for our online business. As the Business Manager, you will be responsible for shaping our business strategy across channels, enhancing brand awareness, and driving engagement to elevate our online luxury website to new heights. You will work closely with cross-functional teams to develop and implement brand initiatives that resonate with our target audience and reinforce our position as the one-stop shop for luxury fashion & lifestyle category. This is a leadership role and you will be leading a team of 30 employees across Merchandising, Operations, Marketing, Customer Care and Creative & Content.

Responsibilities:

Performance Analysis and P&L Ownership:

• Plan, forecast, report on sales, costs and business performance, according to company/brand requirements.
• Develop strategies and plans for business expansion and future development.
• Guide “Buyer” on creating the right product and price mix.
• Oversee advertising and promotional strategy and activities.
• Manage costs and overheads, and all factors affecting the profitable performance of the business.
• Liaise with external agencies and authorities as necessary (advertising, PR, recruitment, training, customer care tools, etc.).
• Review overall performance on KPIs–performance, merchandising, audit scores and manpower.

Partner Management:

Brand Positioning:

Market Research:

People Skills and Leadership :

Desired Skills and Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
• Proven experience in brand management, preferably within the luxury retail or e-commerce industry.
• Strong understanding of digital marketing channels, including social media, affiliate & email marketing and SEO/SEM.
• Excellent communication skills, with the ability to craft compelling brand narratives and engage diverse audiences.
• Strategic thinker with a creative mindset and a passion for luxury fashion and lifestyle.
• Analytical skills with the ability to interpret data and derive actionable insights.
• Proven ability to manage multiple projects simultaneously and thrive in a fast-paced environment.