Brand Manager - Derma

Good Health Can’t Wait

We started in 1984 with a modest investment, 20 employees and a bold vision. Today, we have research and development centres, manufacturing facilities or a commercial presence in 66 countries.

For nearly four decades, we have stood for access, affordability and innovation based on the bedrock of deep science, progressive people practices and robust corporate governance. As the pharmaceutical industry evolves and undergoes disruption, we see an opportunity – to strengthen our core further (the next steps) and to build the future (the new bets).

‘The Next and the New’ is how we aim to continue to be the partner of choice – purpose-driven, future-ready and sustainable. Our aim is to reach over 1.5 Bn+ patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy. Sustainability for us means operating in a manner that respects people, planet and purpose – helping us conserve precious resources, serve our patients, create value for stakeholders, give back to society, fulfil our potential and maintain our integrity and transparency

Dr Reddy’s maintains a work environment, free from discrimination and is an equal opportunity employer. We are committed to employ & nurture all qualified diverse workforce without regard to race, colour religion, nationality, sex, age, disability status, genetics, sexual orientation, gender expression, citizenship or any other characteristic or classification protected by applicable law(s) of the country we operate in. We treasure every talent, and recognize merit and diversity in our organization.

Job Summary

Qualifications

Educational Qualification:

• Science/Pharma/Medical Graduate, preferably with an MBA in Marketing
• Additional certifications in Brand Management or Digital Marketing are advantageous

Minimum Work Experience:

• 4-5 years of experience in Sales & Marketing, with a focus on:
• New Product launches
• Brand Management
• Competitive benchmarking
• Communication skills
• Experience in the pharmaceutical industry is highly preferred
• Proven track record of successful product launches and brand growth

Skills & Attributes:

Technical Skills:

• In-depth understanding of the pharmaceutical industry and its regulatory environment
• Ability to interpret market data and gain marketing insights from various resources
• Basic understanding of anatomy and physiology
• Proficiency in analyzing market trends, competitor activities, and customer needs within the generics market
• Strong problem-solving skills to address regulatory challenges, market access issues, and product-related obstacles
• Expertise in digital marketing strategies and social media management for brand promotion
• Proficiency in data analytics tools and marketing automation software
• Knowledge of project management methodologies

Behavioural Skills:

• Excellent communication and presentation skills, both written and verbal
• Strong collaborator with the ability to work effectively in cross-functional teams
• Adept at building and leveraging relationships with key stakeholders, including KOLs
• Adaptability and change management skills to thrive in a dynamic industry
• Creative thinking and innovative approach to brand management
• Strong analytical skills with the ability to translate data into actionable insights
• Leadership qualities with the capacity to mentor junior team members
• Time management and organisational skills to handle multiple projects simultaneously
• Customer-centric mindset with a focus on delivering value to end-users

Additional Requirements:

• Willingness to travel for market research, KOL meetings, and industry events
• Fluency in English; knowledge of additional languages is a plus
• Proficiency in Microsoft Office suite and marketing-specific software

  
  

Additional Information

About the DepartmentGlobal Generics India