Brand Manager

Adwants is a full-service agency offering cutting-edge brand, strategy, and digital solutions. With offices in Chennai, Bengaluru, and Dubai, we partner with global clients to craft impactful marketing campaigns.

Roles and Responsibilities

Client Relationship Management:

• Build and maintain strong, long-term relationships with clients, acting as their trusted advisor.
• Understand client goals, challenges, and industry trends to provide strategic recommendations.
• Address client inquiries, concerns, and feedback promptly and professionally.

Campaign Management:

• Collaborate with clients to define campaign objectives, budgets, and timelines.
• Develop creative briefs based on client requirements and communicate them to creative, media, and production teams.
• Oversee campaign execution, ensuring deliverables are on time, within budget, and aligned with client expectations.

Social Media Management:

• Develop and manage social media calendars to ensure consistent and strategic content delivery across platforms (e.g., Instagram, Twitter, LinkedIn, Facebook).
• Coordinate with creative teams to produce engaging social media content that aligns with client brand guidelines.
• Monitor social media performance and provide clients with analytics reports to optimize future campaigns.
• Coordination and Communication:
• Serve as a liaison between clients and internal teams (creative, media, digital, social) to ensure alignment and clarity.
• Facilitate meetings, presentations, and status updates with clients and internal stakeholders.
• Monitor campaign and social media performance, providing clients with regular reports and insights.

Business Development:

• Identify opportunities to upsell or cross-sell agency services, including social media campaigns, to existing clients.
• Support new business pitches by contributing to proposals and presentations.
• Stay informed about industry trends, social media platform updates, and competitor activities to provide strategic insights.

Financial Oversight:

• Manage client budgets, including social media advertising spend, ensuring campaigns are delivered within financial parameters.
• Prepare and review invoices, estimates, and contracts in collaboration with the finance team.
• Track profitability of accounts and report on financial performance to agency leadership.
  

Qualifications:

• 3-5 years of experience in account management, preferably within an advertising, marketing, or creative agency.
• Proven track record of managing client relationships and delivering successful campaigns, including social media campaigns.
• Experience creating and managing social media calendars and content strategies.

Skills

• Exceptional communication and interpersonal skills to build trust with clients and internal teams.
• Strong project management abilities, with experience managing multiple campaigns and social media schedules simultaneously.
• Strategic thinking and problem-solving skills to address client needs and optimize social media performance.
• Proficiency in Microsoft Office Suite, project management tools (e.g., Asana, Trello), CRM software, and social media management platforms (e.g., Hootsuite, Sprout Social).
• Knowledge of advertising channels (digital, print, TV, social media) and campaign analytics, including social media metrics.

Attributes

• Client-focused mindset with a passion for delivering exceptional service.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Detail-oriented with strong organizational skills for managing complex social media calendars.
• Team player with a collaborative and positive attitude.