Area Sales Manager

About Us

Our story begins in 1988, when a Visionary and Industry Leader initiated the legacy of Pankajakasthuri, an iconic institution that is a household name now in every part of south India. Armored by a portfolio of life transforming remedies, this thirty-five-year-old Ayurveda company assures true wellbeing to our Body, Mind and Spirit

Position - Area Sales Manager

Department – Sales & Marketing

Location - Delhi

Reporting to – RSM

Key Responsibilities:

1. Sales Management:

· Develop and execute sales strategies to achieve or exceed sales targets within the designated region.

· Monitor market trends, competitor activities, and customer preferences to identify opportunities for growth.

· Build and maintain strong relationships with key customers and channel partners.

2. Team Management:

· Lead, motivate, and mentor a team of sales professionals to drive performance and foster a culture of success.

· Provide coaching and guidance to enhance team members' skills and capabilities.

· Set clear goals and KPIs for the sales team and monitor their progress regularly.

3. Distribution Management:

· Oversee the distribution network within the region to ensure optimal coverage and availability of products.

· Collaborate with logistics and supply chain teams to streamline distribution processes and minimize costs.

· Evaluate and select appropriate distribution channels to reach target markets effectively.

4. Trade Scheme Management:

· Design and implement trade schemes, promotions, and incentives to stimulate sales and market penetration.

· Analyze the effectiveness of trade schemes and make adjustments as necessary to maximize ROI.

· Coordinate with marketing and finance teams to ensure alignment of trade schemes with overall business objectives.

5. Reporting & MIS:

· Develop and maintain accurate sales forecasts, performance reports, and other relevant MIS for management review.

· Provide timely and insightful analysis of sales data to identify trends, opportunities, and areas for improvement.

· Present regular reports and updates to senior management on sales performance, market dynamics, and strategic initiatives.

Qualifications:

· Bachelor's degree in Business Administration, Sales, Marketing, or related field (Master's degree preferred).

· Proven experience in sales management, preferably in the FMCG/OTC industry

· Strong leadership and team-building skills with a track record of achieving targets.

· Excellent communication, negotiation, and interpersonal abilities.

· Proficiency in using sales and CRM software.

· Ability to travel within the region as required.

Benefits:

· Competitive salary and performance-based incentives.

· Health insurance and other benefits as per company policy.

· Opportunities for career growth and advancement within the organization.

· Dynamic and collaborative work environment.

Job Type: Full-time

Pay: ₹80,000.00 - ₹110,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• FMCG: 1 year (Preferred)
• OTC: 1 year (Preferred)
• Sales: 1 year (Preferred)
• pharmacy outlet management: 1 year (Preferred)

Work Location: In person