Advertising Sales Manager

6 years

0 Lacs

Posted:23 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

The Opportunity:


We are looking for an experienced Ad Sales professional to lead revenue-generating relationships with brands and agency partners. You will sell integrated campaigns — digital ads, content sponsorships, on-ground branding and activations — and own end-to-end delivery and commercial outcomes.

Key Responsibilities:

  • Own direct sales to brand marketers and agencies for digital advertising, sponsorships, and on-ground activations.
  • ·Develop and close integrated campaign proposals combining in-app/website inventory, social/content, email, and on-ground branding/activation opportunities.
  • ·Build and manage a pipeline of strategic partners and agency relationships; lead negotiations and contract sign-off.
  • Create sharp commercial proposals, media plans, rate cards, and decks that align Playo inventory to brand objectives.
  • Coordinate campaign delivery cross-functionally — product, marketing, events, and operations — to ensure on-time, on-budget execution.
  • Track campaign performance and deliverables; own reporting, reconciliation and post-campaign learnings.
  • Drive revenue forecasting, monthly/quarterly targets, and deal reporting.
  • Identify new ad solutions and packaging to increase monetization and AOV.
  • Represent Playo at industry events and maintain up-to-date knowledge of market and competitor activity.

 

Requirements:

  • 4–6 years' experience in ad sales / partnerships / sponsorships with a track record selling digital campaigns and on-ground branding/activations.
  • Proven experience selling directly to brands and via agency teams (media/activation/creative agencies).
  • Strong commercial instincts: pricing, negotiation, deal structuring, and revenue forecasting.
  • Demonstrated experience managing end-to-end campaign delivery and resolving operational issues.
  • Excellent presentation, written proposal and stakeholder management skills.
  • Comfortable working with CRM tools (e.g., Salesforce, HubSpot), spreadsheets and basic analytics to measure campaign KPIs.
  • Results oriented with ability to manage multiple deals and competing priorities.
  • Willingness to travel to client sites and events as required.
  • Experience in consumer platforms, sports, events, or lifestyle categories.
  • Background running on-ground activations, experiential marketing or field ops.
  • Familiarity with programmatic/dsp inventory, in-app ad formats, and influencer/content partnerships.
  • Existing relationships with brand/agency contacts in sports, FMCG, or lifestyle verticals.

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