Advertisement Sales Specialist

Job Title:

Manager / Senior Manager – New Client Development (Ad Sales: Technology Sector)-Strictly from Non-Media Background

Experience: 8 to 12 yrs

Location:

Role Summary:

dynamic and business-savvy professional from the Technology sector

technology-driven companies, IT service providers, electronics manufacturers, SaaS firms, and digital innovators

8–12 years of experience in the technology domain

Key Responsibilities

1. Business Development & Client Acquisition

• Identify and onboard

  new clients from the Technology sector

  — including IT companies, electronics manufacturers, telecom brands, B2B SaaS firms, startups, and tech-enabled enterprises.
• Build strong pipelines of advertising prospects across

  Delhi NCR, Gurgaon, Noida, and pan-India tech hubs

  .
• Position Rajasthan Patrika as a

  strategic partner for tech companies

  looking to strengthen brand visibility, recruitment campaigns, or product launches.

2. Strategic Sales & Solution Design

• Develop

  customized advertising proposals

  integrating

  Print, Radio, OOH, and Digital

  channels to deliver 360° communication impact.
• Leverage a consultative sales approach—understanding clients’ tech offerings, go-to-market plans, and communication needs to propose relevant visibility campaigns.
• Align Patrika’s media solutions with the client’s brand narrative, product positioning, or innovation story.

3. Relationship Management

• Build deep, trusted relationships with

  CMOs, Brand Heads, Marketing Directors, and Corporate Communication teams

  within the technology ecosystem.
• Manage client expectations, ensuring high-quality servicing, campaign delivery, and renewals.
• Serve as a long-term media strategy partner to help clients plan sustained brand presence across markets.

4. Market Research & Intelligence

• Stay updated on

  emerging tech categories, product launches, and digital transformation trends

  .
• Track marketing spends and advertising patterns in the technology sector.
• Monitor competition and identify opportunities for Rajasthan Patrika’s platforms in the tech marketing space.

5. Campaign Coordination & Execution

• Collaborate with internal teams — Creative, Editorial, Radio, Digital, and OOH — to ensure seamless execution of advertising campaigns.
• Coordinate statutory, brand, and promotional ad placements.
• Ensure that creative and media deliveries meet both client expectations and Rajasthan Patrika’s quality benchmarks.

6. Revenue Growth

• Achieve monthly, quarterly, and annual revenue targets for the Technology vertical.
• Drive cross-platform revenue through integrated media offerings.
• Create case studies and success stories to attract similar clients and sectors.

Key Performance Indicators (KPIs)

• Number of new technology clients onboarded.
• Revenue achievement vs. targets from the Technology vertical.
• Client retention and repeat business ratio.
• Proposal-to-closure conversion rate.
• Campaign quality and client satisfaction scores.

Candidate Profile

Essential

• 8–12 years of experience

  in

  Technology / IT / Telecom / SaaS / Electronics / B2B tech sales or partnerships

  .

• Strictly non-media background

  (from the tech industry, not an ad agency or media sales).
• Proven track record in business development, corporate sales, or client acquisition in the tech domain.
• Excellent understanding of how tech brands communicate, market, and position themselves.
• Strong networking and relationship-building skills with senior technology and marketing leaders.
• Excellent verbal, written, and presentation skills.
• Based in

  Delhi

  , with willingness to travel to NCR and other major tech hubs (Bangalore, Pune, Hyderabad, Mumbai).

Desirable

• MBA / PGDM in Marketing, Technology Management, or Business Development.
• Exposure to integrated marketing or brand strategy projects within the tech domain.
• Understanding of brand-building, employer branding, and B2B communication.
• Analytical and data-driven approach to client development.

Personal Attributes

• Strategic & Analytical Thinker:

  Understands both business and brand communication objectives.

• Innovative & Entrepreneurial:

  Creates new opportunities and identifies untapped markets.

• Result-Oriented:

  Focused on measurable business growth and client satisfaction.

• Collaborative:

  Works effectively with cross-functional teams.

• Ethical & Confidential:

  Handles sensitive client information with discretion.

• Tech-Savvy:

  Comfortable with digital tools, CRM, and analytics for lead management.

Reporting Structure

• Reports to:

  Head – New Business / National Sales Head (Rajasthan Patrika Group)

• Works closely with:

  Regional Editorial, Radio, Digital, and Outdoor Media Teams.

Compensation & Benefits

• Competitive fixed + incentive-based pay structure linked to performance.
• Health insurance, communication, and travel reimbursements as per company policy.
• Structured growth path within Rajasthan Patrika’s expanding corporate sales ecosystem.
• Opportunity to represent one of India’s most trusted media brands in the high-potential technology space.