Social Media Marketing Executive

We are looking for a Social Media Marketing Executive who understands content, engagement, and growth across platforms like Instagram, Facebook, LinkedIn, and others. The role involves planning, creating, publishing, and optimizing social media content to build brand presence, generate leads, and support overall digital marketing goals.

Core Responsibilities (Common for All Levels):

• Manage brand presence on Instagram, Facebook, LinkedIn, and other platforms
• Plan and publish posts, reels, stories, and creatives
• Write captions, hashtags, and basic ad copies
• Maintain posting calendars & brand consistency
• Monitor comments, DMs, and audience engagement
• Track performance metrics and prepare basic reports

Responsibilities by Experience Level1️ Fresher / Intern (Course-Completed)

Ideal for: Candidates who have completed a Social Media / Digital Marketing course with internship exposure

Key Responsibilities:

• Assist in content posting and scheduling
• Support in basic design coordination (with Canva or designer)
• Write captions and hashtags under guidance
• Monitor comments, likes, shares, and messages
• Learn platform algorithms and content formats

Required Skills:

• Completed course in Social Media Marketing / Digital Marketing
• Basic understanding of Instagram, Facebook, LinkedIn
• Familiarity with Canva or basic design tools
• Creativity, consistency, and willingness to learn

2️ Intermediate Level (1–2 Years Experience)

Key Responsibilities:

• Independently manage brand social media accounts
• Create content calendars aligned with business goals
• Plan and execute reels, carousels, and campaigns
• Coordinate with designers & video editors
• Optimize content for reach, engagement, and followers
• Handle basic boosted posts & social ads coordination

Required Skills:

• Hands-on experience in social media management
• Strong content sense & caption writing skills
• Knowledge of platform insights & analytics
• Understanding of brand voice & audience targeting

3️ Expert Level (2+ Years Experience)

Key Responsibilities:

• Develop social media strategies for growth & leads
• Manage multiple brands or business accounts
• Plan high-engagement campaigns & content series
• Analyze performance data & optimize strategy
• Mentor junior team members
• Coordinate with Ads, SEO, and Sales teams

Required Skills:

• Advanced understanding of platform algorithms
• Strong analytics & reporting skills
• Experience handling brand & performance-oriented content
• Ability to scale social media presence & conversions

Preferred Skills (All Levels):

• Canva / basic design sense
• Short-form video understanding (Reels / Shorts)
• Trend awareness & content ideation
• Basic ad & boosting knowledge
• Good communication & coordination skills

Who Should Apply:

• Freshers who completed a dedicated Social Media Marketing course
• Professionals with real account-handling experience
• Creative individuals who understand content + business goals
• Candidates comfortable working in a fast-paced environment

Salary / Stipend:

• Fresher / Intern: As per internship policy
• Intermediate: As per experience
• Expert: Best as per skill & performance

Job Types: Full-time, Permanent, Fresher, Internship
Contract length: 6 months

Pay: ₹10,188.10 - ₹18,000.00 per month

Benefits:

• Health insurance
• Life insurance
• Provident Fund

Work Location: In person