Social Media Marketing Executive

We are looking for a creative and performance-driven Social Media Marketing Executive with at least one year of experience managing brand presence across social platforms. The role requires a balance of content thinking, platform understanding, and execution discipline. You will be responsible for growing reach, engagement, and leads through organic and paid social strategies. Key ResponsibilitiesPlan, create, and schedule content across platforms such as Instagram, Facebook, LinkedIn, and YouTube Write clear, engaging captions aligned with brand tone and business goals Manage daily posting, comments, DMs, and community interactions Coordinate with design and video teams for creatives and reels Execute basic paid campaigns on Meta platforms (boosts, lead ads, traffic ads) Track performance metrics like reach, engagement, CTR, and leads Prepare weekly and monthly performance reports Research trends, hashtags, and competitor activity Maintain content calendars and ensure timely execution Support brand campaigns, launches, and promotions on social media Required Skills & QualificationsMinimum 1 year of experience in social media marketing Strong understanding of Instagram, Facebook, and LinkedIn algorithms Basic knowledge of Meta Ads Manager Good content sense for reels, posts, stories, and carousels Ability to write simple, effective copy in English (Hindi is a plus) Familiarity with tools like Meta Business Suite, Canva, or similar Analytical mindset with comfort in reading insights and metrics Ability to manage multiple brands or accounts simultaneously Preferred (Good to Have)Experience working with agencies or multiple clients Basic video editing or reel direction knowledge Influencer coordination experience Understanding of lead generation or e-commerce funnels What We OfferGrowth-focused work environment Opportunity to work on diverse brands and industries Learning exposure to paid ads, strategy, and performance marketing