Social Media Marketing Executive

Position: Social Media Marketing Executive
Location: Ellisbridge, Ahmedabad
Working Days: Monday to Saturday
Experience Required: 2 – 3 years in Marketing
Qualification: Bachelor’s degree in any discipline

Role Summary

We are looking for a result-driven Social Media Marketing Executive to manage digital marketing, content strategy, performance campaigns, and brand growth across multiple platforms.

Key Responsibilities

• Manage and oversee the company’s digital presence across Instagram, LinkedIn, YouTube, Facebook, and official websites.
• Plan, curate, and execute content strategies including reels, videos, creatives, carousels, and promotional posts.
• Develop and execute brand awareness, engagement, and lead-generation campaigns across platforms.
• Plan, run, monitor, and optimize performance marketing campaigns on Meta (Facebook & Instagram) and LinkedIn.
• Lead and coordinate video shoots, photography, and creative production, ensuring alignment with brand guidelines.
• Provide clear and actionable creative direction to graphic designers, video editors, and content teams.
• Create, manage, and maintain content calendars, campaign timelines, and special-day or festival posts.
• Coordinate closely with creative, marketing, IT, and sales teams to ensure seamless execution of campaigns.
• Track marketing performance using analytics tools, prepare regular performance reports, and share insights with stakeholders.
• Execute and manage bulk email marketing and WhatsApp marketing campaigns for promotions and outreach.
• Plan and drive promotions for national and international events, ensuring maximum visibility and engagement.
• Handle data management, reporting, and client coordination related to marketing campaigns and activities.

Requirements

• Proven experience in digital marketing and end-to-end campaign management.
• Strong expertise in content strategy, brand communication, and marketing coordination.
• Hands-on experience with paid advertising platforms (Meta Ads, LinkedIn Ads) and performance optimization.
• Proficiency in using analytics and reporting tools to track and measure campaign effectiveness.
• Excellent communication, leadership, and cross-functional coordination skills.
• Ability to manage multiple projects, brands, and deadlines efficiently.

Apply Now: hr@ubgroup.asia or Whatsapp on 9033010088

Job Type: Full-time

Pay: Up to ₹450,000.00 per year

Benefits:

• Provident Fund

Work Location: In person